10/12/04 4:49 PM Page 259 8 C H A P T E R COST CURVES 8.1 LONG-RUN COST CURVES APPLICATION 8.1 The Long Run Cost of Trucking APPLICATION 8.2 The Costs of Higher Education APPLICATION 8.3 Economies of Scale in Refining Alumina? APPLICATION 8.4 Hospitals Are Businesses Too APPLICATION 8.5 Tracking Railroad Costs APPLICATION 8.6 Economies of Scope for the 8.2 S H O RT- R U N C O ST C U RV E S 8.3 SPECIAL TOPICS IN COST Swoosh Experience Reduces Costs of Computer Chips APPLICATION 8.7 8.4
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WHAT ARE COSTS AND PROFITS? HUNGRY HELEN’S COOKIE FACTORY • Helen‚ the owner of the cookie factory‚ buys flour‚ sugar‚ flavorings‚ and other cookie ingredients. • She also buys the mixers and the ovens and hires workers to run the equipment. • She then sells the resulting cookies to consumers. 2 TOTAL REVENUE‚ TOTAL COST‚ AND PROFIT • The amount that Helen receives for the sale of its output (cookies) is its total revenue. • The amount that the firm pays to buy inputs (flour‚ sugar‚ workers
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Nano – The People’s Car 1) Why was this product a special one for market? With the concept of NANO‚ Ratan Tata Chairman of the TATA Group‚ had a vision of making “a common man’s car” which would be safe‚ affordable and made personal transportation available to anyone and everyone who could not afford to own a four-wheeler. It was meant to bring a new Dimension to the automobile industry with its low cost manufacturing. A new segment‚ Ultra Low Cost (ULC) was created‚ where Nano was priced between
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* MARKET VALUE 1. Understand that the first component of value is "utility." It means that whatever you are delivering to your customer has to be fit for the purpose the customer will give to it. In essence‚ for any goods or service you deliver to a customer‚ having utility means that the customer can enhance the performance of their own assets‚ or remove some sort of constraint that prevents them from receiving more values from their assets * If it is a car wash‚ the car has to end up
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MKT/571 Marketing Thursday April 11‚ 2013 Dr. Anita White‚ instructor Product Offering Beer has been a favorite past-time drink for decades and it was the first alcoholic beverage known to civilization. The first product humans made from grain and water before learning to make bread was beer. Just about every culture developed their own version of beer using various grains. One of the most popular brand beers
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Costs of Production July 2011 Topics to be Discussed Measuring Cost: Which Costs Matter? How do Cost Curves Behave? – Cost in the Short Run – Cost in the Long Run How to Minimize Cost? How to draw Implications for Business Strategy? Topics to be Discussed Production with Two Outputs: Economies of Scope Dynamic Changes in Costs: The Learning Curve Estimating and Predicting Cost Measuring Cost: Which Costs Matter? Accountants tend to take a retrospective view of firms’ costs‚ whereas
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marketing”. Discuss The success of a product is always determined by how well it’s marketed. In that case marketing has an important role in every product that we produce. But when ethics is associated with marketing‚ it can’t go on one direction. It is like oil and water which does not mix together. What is marketing? Marketing is a societal process by which individuals and group obtain what they need and through creating‚ offering‚ and exchanging products and value with others (Kotler‚2002).
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long-lived assets generally include those expenditures that: 1) are made for normal repairs to maintain the usefulness of the asset over a number of years. 2) are for items that have a physical life of more than a year‚ regardless of their cost. 3) are material and that have an economic benefit to the entity only in the current year. 4) are material and that have an economic benefit to the entity that extends beyond the current year. Question 11 0 / 1 point Cassady‚ Inc.
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File COST ACCOUNTING “An Introduction to Cost Terms and Purposes” Assistant Lecturer: M. Ryan Firmansyah Problem 1 (Quiz 1 September 8‚ 2009) Consider the following costs that were incurred during the current year. Evaluate whether the cost is: 1. A product cost or a period cost 2. Variable or fixed in terms of behavior 3. For the product cost‚ whether it is classified as direct material‚ direct labor‚ or manufacturing overhead No. 1 Descriptions Product Cost Period Variable Fixed DM Product Cost
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Amount Cost Resale Current used per unit price value price to buy Material A 12kg £2.50 £1.00 £2.75 Material B 4kg £7.00 £5.50 £8.50 Material C 6kg - £6.50 - Material A is used extensively throughout the company’s range of products. Current stocks are 40‚000kg and it is freely available in the market. Material B is used infrequently. The company has 3‚500kg in stock which it was planning to sell due to its perishable nature. Material C is a by-product from another
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