SUMMER TRAINING REPORT SUBMITTED TOWARDS THE PARTIAL FULFILLMENT OF POST GRADUATE DEGREE IN INTERNATIONAL BUSINESS Study on Premium CarsWithTOYOTA KIRLOSKAR MOTORS | Submitted By: PRASHANT MAKKER MBA-IB (2009-2011) Roll No. : A1802009009 INDUSTRY GUIDE FACULTY GUIDE Mr. RAJESH GROVER Mrs. KOKIL JAIN Manager –North Planning Toyota Kirloskar Motors AMITY INTERNATIONAL BUSINESS SCHOOL‚ NOIDA AMITY UNIVERSITY – UTTAR PRADESH
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MCM-116: Marketing Management Session - 2 MARKETING QUOTE “Marketing takes days to learn. Unfortunately it takes a lifetime to master.” …Philip Kotler‚ US marketing guru TOPICS Impact of External & Internal Environment Product Vs Marketing Orientation Marketing Vs Selling What do people buy? The Demographic Environment: For marketers the main focus of study is population‚ because people make up markets. Census of India gives us a lot of information about people through statistics and demographic
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for collaboration Collaborative may include shared activities such as product and process design‚ cooperative marketing programs‚ applications assistance‚ long-term supply contracts and just-in-time inventory programs. What is the strategy? The costs of collaboration Is relationship strategy essential? Are good candidates available? Do relationships fit our culture? Forms of organizational relationship •Supplier relationships •Strategic suppliers •Outsourcing Intermediate customer’s relationship
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1 UNIVERSITY OF MUMBAI’S ALKESH DINESH MODY INSTITUTE FOR FINANCIAL & MANAGEMENT STUDIES 2 NAME OF THE STUDENT AHSAN KHAN AJAY DHUTAWALE ARUN IYER ANAS KHAN VIKAS GUPTA VIVEK KAMBLE ROLL NOS 45 11 28 48 25 39 SYBMS SEM II SIGNATURES Submitted to :- Prof. Anita Boabade Mam 3 Topic : - 4 I would like to express my special thanks of gratitude to my Prof. Anita Bobade Mam as well as our Director who gave us golden opportunity to do this wonderful project on the topic
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ESE 540 Case Study 1: Midland Energy Resources‚ Inc.: Cost of Capital Team S As a profitable company that has been incorporated more than 120 years and with more than 80‚000 employees‚ Midland Energy Resources provides a wide range of operation and services‚ which can be concluded with three
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” Robert Mugabe Morgan Tsvangirai Zimbabwe Opposition Leader Mugabe also kills members of the opposition. Nelson Chamisa Former Zimbabwean MP Elections in Zimbabwe are not free or fair. Voting for the opposition… could cost you your life. Police Police round up people who support Tsvangirai. Political Problems Economic Problems Economic Problems Zimbabwe was known as … the breadbasket of Africa. Now… …there is no bread. This used
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TEXTILE INDUSTRY ANALYSIS Prepared By: Kalyani Joshi Satish Jewani Dwayne Menezes Yash Trivedi AGENDA Industry Introduction & Overview Company Overview Porter’s Five Forces PEST Analysis RATIO Analysis SWOT Analysis Strategic Recommendations References Indian Textile Industry - Introduction The Indian textile industry is one of the largest in the world. Currently contributes to 27% of India`s total foreign exchange and to around 4% to the GDP of the country. The industry
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Principles of Marketing: An Asian Perspective Marketing: Managing Profitable Customer Relationships 2 © 2012 Principles of Marketing: An Asian Perspective Chapter 1 Outline (CILO a) 1.1 1.2 Understanding the Marketplace and Customer Needs 1.3 Designing a Customer-Driven Marketing Strategy 1.4 Preparing an Integrated Marketing Plan and Program 1.5 3 What is Marketing? Capturing Value from Customers © 2012 Principles of Marketing: An Asian Perspective
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The Impact of National Culture and Economic Ideology on Managerial Work Values: A Study of the United States‚ Russia‚ Japan‚ and China Author(s): David A. Ralston‚ David H. Holt‚ Robert H. Terpstra and Yu Kai-Cheng Source: Journal of International Business Studies‚ Vol. 39‚ No. 1 (Jan. - Feb.‚ 2008)‚ pp. 8-26 Published by: Palgrave Macmillan Journals Stable URL: http://www.jstor.org/stable/25483241 Accessed: 27-08-2014 22:16 UTC Your use of the JSTOR archive indicates your acceptance of
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The Wm. Wrigley Jr. Company: capital structure‚ valuation‚ and cost of capital Teaching Note Synopsis In June 2002‚ a managing director of an active-investor hedge fund was considering the possible gains from increasing the debt capitalization of the Wm. Wrigley Jr. Company. Wrigley had been conservatively financed and at the date of the case‚ carried no debt. The tasks for the student are to: Estimate the potential change in value from relevering Wrigley using adjusted present value analysis
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