Brochure More information from http://www.researchandmarkets.com/reports/602416/ Indian Oral Care Market: Low Penetration Offers Growth Opportunities Description: In India‚ oral care market offers huge potential as penetration and per capita consumption of oral care products is very low. However‚ rising per capita income and increasing awareness is driving demand of oral care products. Consumers have started switching to value-added toothpastes like gels‚ mouth washes‚ and teeth whitening products
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Introduction Oral care in India has for a long time meant either toothpastes or toothpowder in the consumer’s mind. This is reflected in the figures pertaining to the industry as well – while the annual toothpastes and toothpowder market is together estimated at Rs 3363 crores‚ the mouthwash market is still lingering at a meagre Rs 74 crores. Even major international brands like Listerine‚ Reach and Colgate Total Plax have failed to gain ground in India. This failure has been attributed to a variety
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ORAL CARE OBJECTIVES: I. Define the following 1.1 Oral care and oral Hygiene 1.2 Dentures 1.3 Mouth 1.4 Palates 1.5 Lips 1.6 Teeth 1.7 Tongue 1.8 Plaque 1.9 Gum 1.10 Enamel II. State the principles involved in oral care III. Give the importance of oral care IV. Identify the kinds of oral care V. Explain the guidelines in performing oral care VI. Describe the different common equipments used in Oral care VII. Demonstrate beginning skills in performing Oral Care 7.1 brushing
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Pepsodent was launched in 1993 in India and since then the brand has raised the benchmark on Oral Care solutions in India. Unilever is a leading manufacturer of oral care products in over 50 countries around the world. Around four billion people; that means approximately 70% of the world’s population‚ have access to Unilever Oral Care products. Pepsodent was launched in 1993 in India and since then the brand has raised the benchmark on Oral Care solutions in India. Pepsodent has a range of toothpastes
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Case 39 – Ann Taylor Introduction Ann Taylor was founded in 1954 as a wardrobe home for busy‚ socially upscale women by Robert Liebeskind. Its first stand-alone clothing store was started in New Haven‚ Connecticut. Ann Taylor was never a real person; it was a brand identity or a personality within the retail clothing industry. Kay Krill‚ the current president/CEO‚ has been the leader of the company since 2004 and has faced many issues and challenges with the ANN legacy as a women’s specialty
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client E. Estrada (E. Estrada‚ oral communication‚ November 2015) I began by introducing myself and explaining the purpose of our session together. I then asked E. Estrada (E. Estrada‚ oral communication‚ November 2015) to tell me a little about herself. E. Estrada (E. Estrada‚ oral communication‚ November 2015) shared that she was five months pregnant and concerned because she does not enough fruits and vegetables. I first congratulated E. Estrada (E. Estrada‚ oral communication‚ November 2015) for
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the people in India used traditional methods like Neem twigs‚ ash‚ charcoal‚ black salt etc. hence Oral Care industry is not fully penetrated. Over 50% of the Indians did not consider oral care to be a major concern. Therefore it is beneficial to increase the awareness and make people aware of the health hazards of the improper oral care. Toothbrushes were mainly used by people in the urban and semi-urban settings which had higher disposable incomes and the availability of the oral care products was
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A1(c). In any international expansion‚ there are many possible risks over domestic marketing. In Canada‚ the two main risks are governmental regulations and currency fluctuations. • Government regulations: There are two areas of concern‚ importation restrictions and solid waste restrictions. The Bio-Butler uses two non-toxic household chemicals in the production of the liner‚ dried lemon juice and sodium bicarbonate. Neither one currently cause any importation problems. Since there are no national
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Issues in Biological Conservation‚ India Case Study The public image that India has acquired throughout history is rapidly changing. This all began in the 1990s when economic independence was achieved. Industrialism has caused India’s economy to grow at very fast pace. As a result‚ urbanization has sharply increased as well. This and many other changes have impacted both the people and the natural environment of India. The natural environment of India is extremely diverse. Landscapes include
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GE Case India 3) In the post 1990 time period in India‚ the economy seen a sharp increase in sales thanks to privatization and deregulation. Private market factors can deliver many goods or services efficiently than the government due to free market competition. Over time this will lead to lower prices‚ improved quality more choices‚ less corruption‚ and quicker delivery. Deregulation lowered barriers to entry in industries. When more firms entered an industry‚ competition increased
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