Course Outline MBA 2011-13 Management of Pricing Elective Subject‚ Credit 2 20 Hours Course Coordinators: Ranajoy Bhattachrayya‚ Pinaki Dasgupta & Biswajit Nag (both for Delhi & Kolkata) (I) Objective The objective of this course is to bring both theoretical as well as actual practices in decision making process for pricing of goods or services. Pricing has moved up to the top priority in management decision making especially during the time of changing economic environment
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Decision Sheet Situation Analysis Strengths of Nirmal Rayons 1.Duopoly in the market – only two major players 2.Unutilized capacity of 1200 tonnes - can be used in case of unexpectedly high demand 3. Capacity increase sanctioned by the government – can be used to service newer markets 4. Rising number of users for Cellulose film Weaknesses of Nirmal Rayons 1. Increased supply – 2 existing firms and 3 new ones have been given letters of intent for increasing capacity 2. Substitutes –
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favorite programs from anywhere. • Whole home DVR – record a show on one receiver and watch anywhere in the home. • Rural Customer base – A majority of DIRECTV’s customers live in rural areas; they could not get cable TV without DIRECTV’s services. • Duopoly – Limited competition due to the high cost to enter the market. Weaknesses: • High programming costs – DIRECTV must negotiate programming prices with television networks. This presents a problem for DIRECTV‚ anytime a network wants to raise the price
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two or more points that are not physically connected. I searched the Internet to find the newest news about wireless was the competition that AT&T and Verizon need. Verizon Wireless and AT&T Inc. dominate the market for wireless data as a duopoly‚ together accounting for more than two-thirds of all U.S.
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Prepared for: Professor Nicolas Kuzm Topic Paper 3: Boeing Aircraft Company vs. Airbus Managerial Economics Fall 1‚ 2012 Section OB September 2‚ 2012 Introduction: For decades‚ Boeing and Airbus have struggled for dominance in the large commercial aircraft market. In 2010 and 2011‚ the World Trade Organization ruled that each firm has received illegal subsidies from the governments of the United States and the European Union‚ which have enhanced their competitive positions
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loyalty‚ helps in product positioning‚ builds brand equity and so on. Visa inc is a duopoly which represents a great moat making it extremely tough for a new competitor to come on board. A Company operating in a duopoly face lower competition‚ because there is less rivals in the system. When the company operate in lower competition situation‚ it means they can offer higher prices and better margins. Sometimes a duopoly can form from government intervention or through economies of scale. There are sometimes
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Swot Analysis: Coronoa The SWOT analysis is an extremely useful tool for understanding and decision-making for all sorts of situations in business and organizations. SWOT is an acronym for Strengths‚ Weaknesses‚ Opportunities‚ and Threats. The SWOT analysis headings provide a good framework for reviewing strategy‚ position and direction of a company or business proposition‚ or any other idea. Use SWOT analysis for business planning‚ strategic planning‚ competitor evaluation‚ marketing‚ business
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AMITY SCHOOL OF DISTANCE LEARNING Post Box No. 503‚ Sector-44 Noida – 201303 Managerial Economics Assignment A Marks 10 Answer all questions. 1. Distinguish between the following: (i) Industry demand and Firm (Company) demand‚ (ii) Short-run demand and Long run demand (iii) Durable goods’ demand and Non-durable goods demand. 2. What are the problems faced in determining the demand for a durable good? Illustrate with example of demand for households refrigerator or television set.
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‚ Case #1: the turbine generator industry The default prediction that we’d make using economic theory (or common sense) in the absence of game theory is that‚ in the turbine generator case‚ General Electric should have undercut Westinghouse because the former has lower costs. But we start to see why it didn ’t when we introduce capacity constraints into the Bertrand model. Capacity constraints can stem from two things: decreasing returns to scale‚ or demand-uncertainties that create expected
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Bandeirante turboprop aircraft‚ flying between Waterford and Gatwick Airport[5] with the aim of breaking the duopoly on London-Republic of Ireland flights at that time‚ held by British Airways and Aer Lingus.[6] Embraer EMB 110 Bandeirante in 1988 In 1986‚ the company added a second route – flying Dublin–Luton International Airport in direct competition with the Aer Lingus / British Airways duopoly for the first time. Under partial EU deregulation‚ airlines could begin new international intra-EU services
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