Gujarat University‚ Ahmedabad – MBA Programme Details of the Courses Offered Annexure E Course Code: C101 Economics for Managers (EFM) 1. Course Objective This course is designed to impart knowledge of the concepts and principles of Economics‚ which govern the functioning of a firm/organisation under different market conditions. It further aims at enhancing the understanding capabilities of students about macro–economic principles and decision making by business and government. 2. Course Duration
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Chapter 2 REVIEW OF LITERATURE Though there are sufficient amount of literatures highlighting the promotion strategies‚ but a few of them has emphasized on the discussion of the promotional aspects of hospitality industry. At the same time‚ the literature attempted to deal with promotion strategies of hospitality industry is not available enough and is very limited. Promotion Promotion is one of the four Ps in the marketing strategy‚ together with Product‚ Place and Price
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Cheese Italian Restaurant Review Charlotte Perkins Professor Alexandra Alessandri English 1101 11 October 2011 Charlotte Perkins Professor Alexandra Alessandri ENC 1101 6 November 2011 The Big Cheese Italian Restaurant Review The sweet smell of garlic‚ tickles your nose as you park your car. Its sweet aroma guides your taste buds to the unassuming establishments were the Italian flavor lingers in the air. First Impression: The Big Cheese Italian Restaurant lives up to its
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Paurav Shukla Marketing Research Download free ebooks at bookboon.com 2 Marketing Research © 2008 Paurav Shukla & Ventus Publishing ApS ISBN 978-87-7681-411-3 Download free ebooks at bookboon.com 3 Contents Marketing Research Contents Preface 10 12 1.1 1.2 1.2.1 1.2.2 1.3 1.3.1 1.4 1.4.1 1.4.2 1.5 1.6 Introduction to marketing research: Scientific research approach and Problem definition Introduction Marketing Research The need for marketing research
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Assignment Cover– be sure to keep a copy of all work submitted To be completed by student – PLEASE PRINT CLEARLY Name(s) ID Number(s) Lecturer Lab group / Tutorial group / Tutor (if applicable) Course and Course Code Submission Date: Assignment No. / Title Extension & Late submission: Allowed / Disallowed Assignment type: Group % of Assignment Mark Returning Date: Penalties: 1. 10% of the original mark will be deducted for every one week period after the
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ALOHA PHILIPPINES BUSINESS PROPOSAL TABLE OF CONTENTS I. THE BUSINESS DESCRIPTION ------------------------------------ 1 a. NAME OF THE ESTABLISHMENT ------------------------------------ 2 b. LOGO ------------------------------------ 2 c. MISSION ------------------------------------ 3 d. VISION ------------------------------------ 3 e. PROJECT TIME TABLE ------------------------------------ 4 f. MODE OF FINANCING ------------------------------------
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Restaurant Marketing Leadership Marketing Assignment #1 Instructions: Please read the McDonald’s Restaurant case study “We do it all for you”. For this assignment you will be evaluating McDonald’s Restaurants. • Based on the case and your current understanding‚ complete an assessment of the strengths and weaknesses of how McDonald’s manages the 7P’s (the Marketing Mix). • Discuss how McDonald’s management of the 7P’s has developed over time. • Discuss whether and how McDonald’s is
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Executive Summary The restaurant business is highly competitive. Success largely depends on the business’s ability to implement a marketing plan that will give the restaurant the competitive advantage over other businesses. Any restaurant business must understand the marketplace and customers’ needs and wants if it wants to grow and compete effectively. The restaurant in this marketing plan is a dine-in‚ or carries out family owned business specializing in leisure dining. The restaurant has a good reputation
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Blacks Not On Covers of Magazines! Think about being at the grocery store at the check out line where the magazines are located. How often are African Americans or minority cover models showcased on the cover of magazines? Not often. This issue is what David Carr presents in his essay‚ gOn Covers of many Magazines a Full Racial Palette Is Still Rare.h Carr feels that blacks and other minorities are not represented enough on magazine covers. Carr supports this dynamic argument through
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waste and reducing cost 4 3.5 Just in time 5 3.6 Supplier development 5 3.7 Data interchange and interaction 5 4.0 Conclusion and recommendation 6 References 7 1.0 Introduction Competition in the restaurant industry is very competitive. Restaurants compete torwards offering customers real value for money. Every customer wants the best quality of food he or she offers money for and at the lowest price possible. With all food joints with this tough competition in mind‚ it
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