Lauren Keeter M. Willis English 1102 March 24‚ 2013 Covergirl is Trustworthy Easy. Breezy. Beautiful. Covergirl. What exactly is beauty? Beauty can be defined in many ways. Some may say beauty comes from within‚ while others say it is the physical features of a person that may be appealing. The Apple Dictionary states that beauty is a combination of qualities‚ such as shape‚ color‚ or form‚ which pleases the aesthetic senses‚ especially sight. In the eyes of most down to earth people‚ beauty
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Integrated Marketing Communications Plan for CoverGirl Cosmetics. CoverGirl is a brand of cosmetics for women of all ages. This brand is owned by Proctor and Gamble. CoverGirl products are promoted in various ways and all the promotional strategies has one unified message‚ “Easy Breezy Beautiful…CoverGirl”. When one hears this phrase‚ or even the words “easy‚ breezy‚ beautiful” said together‚ one automatically thinks of CoverGirl. This is only because CoverGirl has promoted its brand in a very effective
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product they are selling‚ for example Covergirl cosmetics. The Covergirl advertisement from March 2012 has a picture of the esteemed Queen Latifah with green eye shadow to match the font and dress of the ad. She looks radiant in this ad with her big pearly white smile‚ beautiful brown eyes‚ and long lashes. Accessorizing this wonderful outfit and makeup combination is an attractive pair of small
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popular television. Different advertising are mostly targeting towards a certain gender‚ age‚ or interests. Covergirl advertising is mostly targeted at women‚ and is also seen in every place you can think of. You most likely could go up to any girl and ask her-what is the Covergirl slogan? Easy‚ Breezy‚ Beautiful‚ Covergirl. Covergirl has done a great job at advertising there make-up products. Covergirl has branched out to every type of advertising there is. They have commercials‚ bill boards‚ online ads
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To: Bill Pore From: Tushar Verma Date: February 15‚ 2013 Subject: Gender Analysis of “CoverGirl Lipstick” Ad Introduction “CoverGirl Lipstick- A Flipstick” Advertisements are messages that are intended to influence their audience. Their sole purpose is to raise awareness of the existence of their product in the people whom they target and to promote the benefits of buying or using it. In our society‚ many people are trying to transform themselves into someone they are pretending to be
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SocImages.org Reflection: Covergirls Star Wars Covergirl is a cosmetics brand and it collaborated with Walt Disney’s Star Wars movie to launch a new line of makeup targeted for women who are fans of the Star Wars franchise. After reading Lisa Wade’s reflection on the comparison between the ad campaigns for Covergirls’ Star Wars edition makeup line‚ there are a few sociological observations I would personally like to include after seeing the advertisement. The advertisement does not fully reflect
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A Covergirl advertisement showing their newest product‚ “Clean Matte BB Cream “for oily skin‚ endorsed by Zendaya. The advertisement implies a negative message to their viewers that oily skin is a problem and needs to be corrected by the product. By using celebrity endorsement‚ focusing on the text and writing‚ and sending a contradictory message‚ this CoverGirl “Clean Matte BB Cream” advertisement featuring Zendaya‚ reveals society’s standard of an ideal woman to imply women’s natural faces are
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Visual Analysis In this visual analysis I will be dissecting a advertisement from COVERGIRL®. A brief description of the ad: COVERGIRL® Sofia Vergara in very neutral tone makeup‚ silver earrings and a white tank top. She is surrounded by a light purple background‚ has two-toned silver wording spelling COVERGIRL® across the top of the page and has a while illuminating heart‚ covered in red text and a bottle of makeup on the bottom left of the page. I will being with the text this ad uses
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The Cover Girl ad. The Covergirl ad in 2014 includes the picture of Ellen DeGeneres with the CC cream of the Covergirl. The photo shot of her sitting down is from under chest to the top. Ellen put her arms over her knee. On her knees‚ there is a raccoon looking straight to the audience. By the angle of the photo shot‚ audience able to see Ellen’s skin which is quite flawless. She comes out with a friendly look and gorgeous smile. On the left top corner‚ “Covergirl +Olay” written in big bold black
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The CoverGirl advertisement from March 2012 includes a picture of Queen Latifah in a grayish background with her green eyes shadow. As the viewer see‚ the photo shot shows just her face from the neck up‚ which helps viewers focus on mascara product. First impression‚ the viewers can see a beautiful big smile with shiny white teeth of Queen Latifah. Also she has brown eyes with long curly eyelashes and wears a lovely pair of small gold earrings in her ears. The word “CoverGirl” is
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