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    continue being creative and innovative in seeking out added services such as data and wireless Internet use to increase yearly revenue; how can Ontela and their counterparts target the right consumers which will utilize both without compromising ARPU? Case Response: Section A 1. Based on the three customer personas‚ which customer segment should Ontela target? a. Ontela’s objective was to increase the use of wireless carrier service and increase average revenue per user (ARPU). In order to do this

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    Jennifer Norcutt Case Study Week 2 MBA 622 - Operations Management June 2‚ 2013 Good forecasts are an important facet of business: "The forecast is the only estimate of demand until actual demand becomes known" [ (Heizer & Render‚ 2014) ]. L.L. Bean estimates that annual costs of lost sales and backorders to be $11 million and costs of having too much or the wrong inventory were an additional $10 million. With losses like these it would appear from the outside that L.L. Bean has serious

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    Journal of Business Communication http://job.sagepub.com/ The Sounds and Silences of Employee Communication John C. Athanassiades Journal of Business Communication 1973 10: 43 DOI: 10.1177/002194367301000406 The online version of this article can be found at: http://job.sagepub.com/content/10/4/43 Published by: http://www.sagepublications.com On behalf of: Association for Business Communication Additional services and information for Journal of Business Communication can be found at:

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    Introduction The Fashion Channel was a succesful cable TV network who dedicated solely to fashion and broadcast for 24/7. Founded in 1996 from two entrepreuners‚ this Channel had constant revenue and profit growth above the industry average. Woman between 35 to 54 years were it’s most avid viewers‚ according to its annual demographic survey. Beyond its basic demographics‚ the channel didn’t have much detailed information about it’s viewers nor did it attempt to market to any viewer segments in particular

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    In 2001 Aqualisa created a new product‚ Quartz‚ which they felt revolutionized the shower industry. Much to their dismay the new product was having a difficult time selling. After analyzing their marketing strategy I have found several reasons for the Quartz low sales volumes. 1. Placement in premium segment 2. Poor marketing to customers‚ plumbers. 3. Small retail network When launching the new product‚ Aqualisa decided that Quartz should be placed in the premium segment.

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    I choose design and color because these two are the most observable features of any technological product. Current Samsung cell phones do not have a characteristic feature. They look like either iPod or Nokia. .As it is mentioned in the Samsung’s case‚ the products of Samsung are not seen as stylish as competitors’ products. Creating a family of products having the same design and color which has no affiliation with any other technological product would be a starting point to create a personality

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    Maria Lucia Rodriguez PANTHER ID 3579558 Lucent Technologies Case 1- ROE decomposition 1998‚1999 AND 2000. What factors contributed to the differences in Lucent’s performance between those quarters? ROE Period NET INCOME X SALES X TOTAL ASSETS SALES TOTAL ASSETS COMMON EQUITY EQUITY MULTIPLIER ROE Dec-99 1175 0.12 9905 0.26 38684 2.41 9905 38684 16079 Sep-99 972 0.09 10575 0.27 38735 2.84 10575 38735 13622 Jun-99 829 0.09 9315 0.25 37156 3.00

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    Hacking Into Harvard

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    or image for themselves. This might make it difficult for them to enter other universities too due to their record of being unethical. As described by Harvard Dean Kim B.Clark‚ the applicants who hacked were said to be unethical and lack of integrity. Harvard also concluded that these potential students are not tomorrow’s leaders and Harvard only wants to educate honorable leaders with sense of righteousness and morality which they do not possess. (Gloeckler.G and Merritt.J‚ 2005) Due to their

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    Business & Company Law – ’11-’12 – Question 1 Introduction: Whenever a contract is to be formed‚ there are certain elements which should meet the requirement in order for it to be established. They are offer‚ acceptance (agreement)‚ consideration and intention. * Definition: Agreement – Is formed when an offer is made and accepted. * Communication: Must be communicated * Except in the case of a unilateral contract. * Two types of Communications: * Instantaneous

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    Journey to Cox Bazar

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    Journey to Cox’s Bazar Journey is always pleasure to all. A successful and happy life cannot be imagined without making any journey during holidays. Therefore‚ with a view to making life successful and fruitful one should make any journey during one’s holiday. A journey means to go or visit one place to another place alone or with groups. There are different types of journey all over the world. Such as; Bus journey‚ train journey‚ plane journey‚ boat journey and rickshaw journey. Different types

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