PEST Analysis for a Company in the Tourism Industry The Tourism industry is one of the fastest growing industries in the world. The World Travel and Tourism Council estimates that in 2004 Travel and tourism is expected to generate * US$ 5‚490.4 billion of economic activity * 10.4% of total GDP * 214‚697‚000 jobs or 8.1% of total employment * 12.2% of total exports [1] My task is to conduct a PEST analysis for a company within the Tourism industry. Within the tourism industry‚ I have
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PEST ANALYSIS The PEST analysis is a useful tool for understanding market growth or decline‚ and as such the position‚ potential and direction for a business. PEST is an acronym for Political‚ Economic‚ Social and Technological factors‚ which are used to assess the market for a business. Basically it is a scan of macro-external environment‚ in which a business wants to operate. Political Factors include: • Tax policy • Employment laws • Trade restriction and Tariffs
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5 forces Threat of Competitors- High . BMW have got a lot of competitors . The biggest rivalry is a Mercedes. Both company aiming on the same customer group and have got nearly same quality of cars. Also there is threat form Audi ‚ Lexus ‚ Volkswagen and Reno .But BMW still holding one of the leading place in car industry ‚ because of their established brand ‚ good service and huge amount of innovations. Power of buyer –High. Buyers have got a lot of power over the production of the BMW
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Industrial Analysis The Plastic Pipe Manufacturing Industry Prepared by Lau Yee Leong‚ Mike Master of Management‚ Taylors University Lakeside Contents No. | Description | Page Number | | | | 1.0 | Market Assessment | 3 | | | | 2.0 | Internal Rivalry | 4 | | | | 3.0 | Barriers to Entry | 5 | | | | 4.0 | Supplier Power | 6 | | | | 5.0 | Buyer Power | 7 | | | | 6.0 | Substitutes | 9 | | | | 7.0 | Conclusion | 10 | | | | 8.0 | List
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com/industry-overview.html E.U Hollein‚ M. (2010‚ September). Is China becoming the new Japan? Financial Executive 26(7)‚ p. 6. Japan clothing imports in January-September. (2009). Emerging Textiles.com: Textile and Clothing Trade Information‚ (pp. 1-5). Retrieved December 4‚ 2009 from: http:// www.emergingtextiles.com Ladha‚ K Long‚ G.‚ Zadek‚ S.‚ and Wickerham‚ J. (2009). Advancing sustainable competitiveness of China ’s transnational corporations. London: AccountAbility (pp. 1-76). ISBN=9781-901693-60-7
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Coca-Cola SWOT and PEST Analysis In today’s society‚ there are many different firms that make up the business world. One company in particular that is of interest to me is Coca-Cola. Coca-Cola is a global business that operates on a local sale in every community that is does business in. In order to fully understand the specifics of this company‚ one must conduct a thorough analysis of the company by using the SWOT and PEST methods. To begin with‚ the first part of the SWOT analysis includes the strengths
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juices‚ energy juice‚ juice smoothies or selling bottled juices wholesale. Step 2 Write a business plan that includes details about your niche; three-year operating expenses; three-year profit projections; marketing and public relations strategies; analysis of competing businesses; information about potential vendors and selling venues. Step 3 Create juice recipes for your business‚ including flavors that aren’t commonly found in grocery stores. A varied menu will give customers an incentive to patronize
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Pest Analysis Fast Food Retail Sector Introduction Political Factors McDonald’s food safety is of a very high-quality and is recognised as one of the best in the fast food retail sector. One of their main successes has been their training programme. They 1 train all of their staff before they begin work in one of their restaurants on all aspects of food quality‚ food safety and hygiene. This training‚ along with being made aware of the importance of cleanliness‚ continues throughout their
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Organisations And Environment PEST Analysis On Primark Stores Ltd Contents Introduction 1 Economic Factors 1-2 Technological Factors 2-3 Social Factors 3-4 Political Factors
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3.2.2 PEST The key micro-environmental factors which might affect future performance of PMI can be identified as below: POLITICAL/ LEGAL Political barrier such as legal factor and government tax might become the hindrance for PMI to emerge its strategy in business operation. Cigarette is a product which has bad effect on the health‚ therefore imposes many strict regulations. A report on Tobacco Free Initiative (TFI) stated that there are 2.3 billion of people protected from smoke free law
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