SPECIFICATION Product orientation‚ market orientation and asset-led marketing. When a business bases it’s marketing mix on what the business sees as it’s internal strengths‚ the business’s marketing is said to be ’product orientated’. When a business bases it’s marketing mix on it’s perception of what the market wants‚ the business’s marketing is said to be ’market led’‚ or ’market orientated’. Asset led marketing uses product strengths such as the name and brand image to market both new and exist-
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situation makes sense for businesses to use only the Internet as a marketing tool; however‚ businesses should not use only one marketing tool if they want to get more profit for their businesses. One major reason why consumers purchase brand name products is because of the "word of mouth marketing (WOMM)‚" considered as the most powerful tool in marketing. It enables the product’s message spread rapidly from person to person‚ those who are not only related in one way or another but also have trust
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Falstaff: Why We Love Plump Jack In William Shakespeare’s play Henry IV Part One‚ Sir John Falstaff is a fat‚ drunken‚ middle aged man with a lousy sense of honor. He becomes somewhat of a surrogate father to Prince Hal‚ all the while teaching the young prince his ways of partying and drinking through whatever life brings him‚ which does not earn him any respect along the way. Along with the immense time that the two spend together‚ Falstaff’s influence on Prince Hal wreaks all sorts of havoc on
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Capital Structure General View Table 4 Capital Structure (Million of USD) Market Cap 1‚134.07 ST Debt 13.78 LT Debt 352.63 Pref. E - Total 1‚500.48 Graph 2 According to the 2010 annual report‚ the weighted-average outstanding shares were 55‚070 thousand. The stock price of Oct‚ 2010 is 20.59. So‚ the market Cap of equity equals to 55.07 Million * 20.59 = 1134.07 Million. The Short-term Debt and Long term
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etailed Lesson Plan in Math Detailed Lesson Plan in Mathematics IV I.Objectives At the end of the lesson‚ the students should be able to: 1. Identify linear equation in two variables. 2. Solve and graph linear equation in two linear variables 3..Present solutions with accuracy and precision in ones work. II.Subject matt... Premium763 Words4 Pages Detailed Lesson Plan A DETAILED DEMOSTRATION LESSON PLAN IN SCIENCE AND HEALTH V I. OBJECTIVES At the end of the lesson‚ the pupils should be able to:
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Jack Gilbert‚ Born in 1925‚ grew up and educated in Pittsburgh‚ San Francisco. He spent various periods of his life outside the United States‚ mostly in France‚ Italy‚ and Greece‚ but rarely publishing. His first book of poetry‚ Views of Jeopardy‚ (1962) won the Yale Younger Poets Prize and was nominated for the Pulitzer Prize. (Wikipedia) He was married to the American poet Linda Gregg and later to the Japanese poet Michiko Nogami‚ to whom he dedicated a limited edition of poems. He presently
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Jack London once said‚ “The proper function of man is to live‚ not to exist. I shall not waste my days in trying to prolong them. I shall use my time.” This quote is a good representation of who Jack London was as a writer and a person. He worked hard at what he believed in‚ never backing down from challenges or new adventures‚ so he could potentially spark his imagination with new ideas to write about. Unlike most people‚ Jack knew at a young age that he wanted to write‚ though his writing initiated
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Smart Products and Services A smart products is an electronic device‚ generally connected to other devices or networks via different protocols such as Bluetooth‚ NFC‚ WiFi‚ 3G‚ etc.‚ that can operate to some extent interactively and autonomously. It is widely believed that these types of devices will outnumber any other forms of smart computing and communication in a very short time‚ in part‚ acting as a useful enabler for the internet things. Uses of Smart Services Minimize maintenance and repair
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Faculty of Management Sciences MKT404 – Marketing Management Kodak’s challenge: Surviving the disruptive "Winds of Change" Second Draft Spring 2012 Table of content 1. Situational analysis 1.1 Organization / company history ……………………p.2 1.2 Company’s Market structure ……………………….p.2 1.3 Company’s Position ………………………………...p.3 1.4 Company’s Image……………………………………p.4 1.5 Company’s Marketing Strategy ……………………..p.4 1.5.1 Porter’s Generic Strategy 1.5.2 Dominance Strategy 1.5.3
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John Griffith “Jack” London was born on January 12‚ 1876 in San Francisco‚ CA. Although London originally had the surname Griffith‚ when his mother married John London later in 1876‚ the couple had the infant’s name changed to London. London worked many different‚ unique jobs in his youth. His occupations ranged from pirating for oysters on San Francisco Bay to running for mayor of San Francisco on the socialist ticket. London became an author to escape the drudgery of a potential life as factory
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