Introduction - Nike Nike is the company with one of the most recognised logos in the world – the “swoosh” logo. They are the worlds’ largest sports and fitness company and are a leader in sports equipment research and development earning an estimated US$14 billion in revenue. Nike anticipates the needs of the consumer and this innovation is what sets them apart from its competition. They have a desire to design products which will give definite technological benefits whilst enhancing an athletes’
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top scandals of all time produced losses due to fraud totaling over one hundred and sixty nine BILLION dollars. ("The biggest accounting‚" 2010) Upon first glance the Sarbanes Oxley Act of 2002 which was signed into law on July 30th 2002 seemed like a great policy geared towards preventing fraud. Investors as well as the general public had lost faith in the financial system after the above mentioned companies defrauded them. The Sarbanes Oxley Act also known as SOX was created with the intention
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Just Buy It: Nike Advertising Aimed at Glamour Readers: A Critical Feminist Analysis Darin J. Arsenault & Tamer Fawzy. Tamara : Journal of Critical Postmodern Organization Science. Las Cruces: 2001. Vol. 1‚ Iss. 2; pg. 63-76‚ 14 pgs Abstract (Article Summary) The growing popularity of women ’s sports has helped steer fitness companies such as Nike to carefully craft advertising messages aimed at women. The current study assessed Nike ’s marketing campaign in Glamour‚ a popular consumer magazine
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ACC621 Midterm review Internal auditing is an independent objective assurance and consulting acitivity designed to add value and improve an organizations operations. Adding value is provided by improving opportunities to achieve organizational objectives identifying operational improvement reducing risk through exposure through both assurance and consulting. Auditing has its key components - accomplish objectives -evaluate and improve effectiveness of risk management -assurance and consulting
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Nike Athletic Shoe Industry {draw:frame} ”It is one of the most recognized symbols in the world-The swoosh. Simple.Fluid.Fast.” (Nike.com) III. Overview of the Company and Brand A. Internal Analysis Company Overview: Marketing Strategy of Brand a. Brand description‚ product line overview classification Nike carries a wide selection of all kinds of athletic shoes. Running shoes‚ basketball shoes‚ casual shoes‚ trail shoes‚ and cross trainer shoes. Nike tends to be more on the expensive
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92When audit risk is at an appropriately low level 83The possibility that the auditors may unknowingly fail to appropriately modify their opinion on financial statements that are materially misstated 49Investigate the identities and reputations of the client’s directors‚ officers‚ and major stockholders 51The reputation of management 81The company’s financial strength and credit rating. 85Make inquiries of the client’s banker‚ legal counsel‚ and predecessor auditor. 26Determine that independence
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Additional Cases for the Course The case readings have been developed solely as a basis for class discussion. The case readings are not intended to serve as a source of primary data or as an illustration of effective or ineffective auditing. Reprinted by permission from Jay C. Thibodeau and Deborah Freier. Copyright © Jay C. Thibodeau and Deborah Freier; all rights reserved. 1••• ( Case 61 ® Enron Enrori’s First Few Years hi~ 1985 Enron had assets along the three major stages of the supply
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$500 million of short-term liabilities that had been classified as non-current (Ciro and Symes 2013‚ p.263). While the Centro board and its auditor PricewaterhouseCoopers (PwC) were derelict in failing to inform shareholders of the current liability levels‚ that omission was not the only reason for Centro’s collapse. Rather‚ it was the extraordinary amount of leverage used and the ill-timed acquisition of US-BASED New Plan Excel Realty for $4.7billion in March 2007 that caused the down fall (Schwab
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Auditing Chapter 3 Homework 3-27 a. These are the items that should be included in the auditor’s report: 1. Normal receivable confirmation procedures‚ although not used‚ should not be listed here since it was not material‚ and the auditor was able to gain a satisfactory opinion from the client’s use of them. 2. The change in the accounting method for long-term construction doesn’t need to be included here since it is discussed in the footnotes. 3. Lawsuits are normally included
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A) English essay about Nike For the past 10 years‚ companies have been busy focusing on social responsibility because the demand is high. Consumers are starting to think about the environment and working conditions in the factories. Consequently‚ companies now have to consider the conditions of the production‚ before Nike can have a good reputation. Consumers have never claimed as much as they do today from the producers of their product. However‚ Nike has restored humanity. It’s not okay‚ to buy
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