Starbucks Starbucks Corporation is an international coffee company and coffeehouse chain based in Seattle‚ Washington. Starbucks is the largest coffeehouse company in the world‚ with 19‚435 stores in 58 countries‚ including 12‚781 in the United States‚ 1‚241 in Canada‚ 1‚062 in Japan‚ 976 in Great Britain and 645 in China. Starbucks sells drip brewed coffee‚ espresso-based hot drinks‚ other hot and cold drinks‚ coffee beans‚ salads‚ hot and cold sandwiches and panini‚ pastries‚ snacks‚ and items
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intermediaries‚ retailers and end consumers (Munusamy‚ 2011). A distribution strategy defines how you are going to move products from point of creation to points of consumption‚ in a cost-effective manner and also defines how the organisation is going to create and satisfy demand for your products. Also a global distribution strategy must also define how the organisation is going to manage their brand(s) within different countries‚ cultures and country specific legal requirements (O’really‚ 2005). Description
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May 2005 at Leipzig area ‚Germany Gerhard Schroder‚ Germany Chancellor opened Plant with Helmut Panke‚the Chairman of Company. BMW invested € 1.3 billion. Manufacture BMW 3-Series car’s. Max annual capacity: 650 cars/day Expected to create 5500 jobs in that area. 2 The ceremonial process of signing the Plant Establishment Contract. 3 BMW History In 1913 in Munich‚Germany‚Karl Friedrich Rapp established the Rapp-motorenwerke to manufacture Aircraft Engines. 4
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the Chinese market‚ the number of branches in mainland China have more than two thousand. Behind the rapid development‚ efficient and smooth logistics system is a KFC a powerful weapon ahead of the competition. 1‚ the fast moving consumer goods supply chain requirements Fast moving consumer goods (FMCG‚ Fast Moving Consumer Goods or CPG‚ Consumer Package Goods)‚ refers to the rapid consumption of consumers‚ need to constantly repeat purchase of products‚ typically fast moving consumer goods‚ including
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As completely as possible‚ sketch the supply chain for Zara from raw materials to consumer purchase. Zara makes about 40% of their raw material (fabric). The remaining 60% is outsourced from within Spain‚ mostly from the La Curuna. Designing of clothes at Zara is done by creative teams of over 300 professionals at the headquarters in La Curuna‚ Spain. They act on the information fed to them from the stores managers. The first stage in Zara’s production system is cutting of fabric. The design
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Supply Chain Management Definition: Supply Chain Management is the discipline related to the management of the planning‚ manufacturing and operations necessary to bring a product to the market place‚ from the sourcing of materials through to the delivery of the completed product. The deciding factor in the success or failure of any given product is in the efficiency with which it can be brought to the market place. If the revenue derived from the sale of a product does not create a required
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Case Study #3: A Pain in the (Supply) Chain Highlights This case is about the bullwhip effect and supply chain coordination Read “A pain in the (supply) chain” in the course pack and the supply chain integration (bullwhip effect) chapter in the textbook. To meet the target of 9% sales growth‚ Exceso Corporation (the manufacturer) starts an aggressive promotion (sharp discount in the price) to its retailers‚ despite the obvious downside of doing so. Please read the case carefully and
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NAMES and NUMBERS of students in the group (2 Students): 1. El-Iraki‚ Youssef (10448517) 2. Badr‚ Noureldin (10445226) MODULE CODE : MBM5204 MODULE NAME : Logistics‚ Supply Chains‚ Systems and Methods Lecturer : Professor Dongping Song DEADLINE : 11th February 2013 WORD COUNT : 1‚657 By submitting this piece of assessment the group confirms that
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SUPPLY CHAIN MANAGEMENT Due to the vast nature of the company’s operations and its several product lines spread throughout the world‚ we shall restrict the scope of this project towards the most important brand produced by the company‚ its flagship brand Coca-Cola. This section will entail a brief overview of the company’s supply chain. The Coca-Cola Company follows a unique supply chain management system where the company only produces syrup concentrate which is then sold to various bottlers throughout
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Supply Chain Management Topic 1 * What is it? * All parties and functions involved‚ directly or indirectly in fulfilling a customer request. * Manufacturers‚ suppliers‚ forwarders‚ warehouse operators‚ wholesalers and retailers. * Movement of information and funds. * Goal * Maximize the value of the product. * Reduce time * Make more profit. * Value * The difference between the turnover (price) and the cost of the product. * Its
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