we all know how i love to give back to the world and keep my air fresh and clean‚ but it’s also super affordable. Y’all know how mama loves me some great deals. And you know I wouldn’t talk about something unless I can get you the hook up. So here’s what I have for you‚ Elio motors has told me if I can get all of you to spread the word about this amazing car‚ than they will give me a car to travel around and meet each and every one of you. Now I don’t know how you feel about this‚ but I’m not the only
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ADVERTISING AGENCIES ROLE‚ TYPES‚ IMPORTANCE & ORGANIZATIONAL STRUCTURE SUBMITTED BY: CONTENTS 1. INTRODUCTION 2. DEFINITION 3. ROLE 4. TYPES ON THE BASIS OF: SERVICE PROVIDED ADVERTISING MEDIUM 5. IMPORTANCE 6. ORGANIZATIONAL STRUCTURE 7. TOP 10 INDIAN ADVERTISING AGENCIES 8. SUMMARY 9. REFERENCES INTRODUCTION ADVERTISING AGENCIES: The work of a tailor is to collect the raw material‚ find matching threads‚ cut the cloth in desired shape‚ finally
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2) What was the television show before and after the advertisement? Ans: Emotional Atyachaar 3) Did you like it or no? Y? Ans: yes‚ I like it. The dialogues and statements used in the ad draw your attention towards it and you intend to buy it. 4) Mention the time and duration at which the advertisement ends? Ans: Time:- 13:11 Duration: 34 secs 5) What product was being advertised? Ans: Fogg deo 6) The slogan or the jingle used? Ans: “Bina gas waala body spray”. 7) What techniques
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Advertising roles In this essay we will talk about four roles that define the Advertising world both on the client side and the agency side. We will look at their various tasks and how they interact to add value to an advertising campaign. The four roles we will talk about are commonly met in advertising agencies however there is no clear naming or role and skill distribution‚ every agency can handle their job roles as they wish. There are two types of agencies: the independent agencies and the
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ADVERTISING – AN OVERVIEW Advertising is one of the largest generators of revenue in the world economy. Yet it remains enigmatic to a large section of people. It is akin to dream selling for some. For others it is a sheer waste of money. Whatever the perception‚ advertising in India as anywhere else continues to mesmerize millions of people‚ cutting across age‚ gender and social and economic disparities. Advertising is • Paid for • A way of promoting products‚ services
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18: Managing Mass Communications: Advertising‚ Sales Promotions‚ Events‚ and Public Relations GENERAL CONCEPT QUESTIONS Multiple Choice 1. In developing an advertising program‚ marketing managers can make five major decisions known as “the five Ms. Which of the following is NOT part of “the five Ms.” a. mission b. money c. message d. media e. minimum Answer: e Page: 568 Level of difficulty: Easy 2. Today‚ advertising agencies are redefining themselves as
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rate of money is 3.0%; what is the rate of inflation? A. +1.0% B. It is constant or a 0% change C. It is the same as the growth rate of money‚ or 3.0% D. -1.0% 7. Using the equation of exchange‚ if inflation is 1%‚ the velocity of money grows by 1.0% and the growth rate of money is 3.0%; what is real growth? A. +3.0% B. 1% C. 4.0% D. -1.0% 8. If velocity of money is constant; real growth in the output of the economy is +2.5%; and inflation is 2.0%; what is the growth rate of
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Marketing Advertising Services in India – A study of JWT Table of Contents PART 1: STUDY OF ASSIGNED SERVICE BUSINESS Introduction With the growing economy‚ there has been a constant increase in the consumerist desires of the Indians . The advertising industry in India acts as a catalyst of these desires as the advertising in India was primarily confined to media like newspapers‚ television etc. The industry has evolved from small businesses to a whopping 300 billion worth industry
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daily advertising communications campaigns. TV marketing tells most of its stories in thirty second periods. With such short time frame to communicate a message across‚ advertisers have used humour as a way of breaking through the noise and clutter in an attempt to grab the attention of the viewer. Feelings evoked through the use of humour can also lead brand positive associations‚ as well as increasing the comprehension levels of the viewer. Although humour is commonly used in advertising campaigns
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A Roadblock in Advertising Prepared - Vikaash S Thakur‚ Lecturer‚ MBA- GGITS‚ Jabalpur Abstract: Everyone pray for a smooth‚ hurdle free ride in his/ her life‚ but ask a marketer he would love to have roadblocks in the lifecycle of his Product/ Brand. Nowadays roadblock advertising is an emerging strategy for marketers to launch/ re-launch their brand. Though it was first used by a small fire extinguisher making company in 1994 but the real use of roadblock advertising is increasing from 2008-09
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