Why does Radio One want to acquire the 12 urban stations from Clear Channel Communications in the top 50 markets along with the nine stations in Charlotte‚ NC‚ Augusta‚ GA‚ and Indianapolis‚ IN? What are the benefits and risks? After the Telecommunication act in 1996 significant consolidation occurred in the Radio Industry‚ thereafter Radio companies were able to obtain cost savings by acquiring multiple stations in one area and reaching economies of scale. The nation’s two biggest radio company
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Incromation Processing (CIP) A Cognitive Scheme for Radio Admission Control in LTE systems Biljana Bojovic‚ Nicola Baldo and Paolo Dini Centre Tecnol`ogic de Telecomunicacions de Catalunya (CTTC)‚ IP Technologies Area Av. Carl Friedrich Gauss 7‚ Castelldefels (Barcelona)‚ Spain {bbojovic‚ nbaldo‚ pdini}@cttc.es Abstract— In order to provide QoS requirements in high speed future communication networks‚ such as LTE‚ the operator has to provide a Radio Admission Control algorithm which will guarantee the
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“Hate Radio” Response Hate radio is mainly about how corrupt the radio is and the effects it has on listeners. Many of these radio shows are criticizing‚ looking down on‚ and even making fun of minority races‚ minority religions‚ and even females in general. This gives the public reason to hate these minorities. It angers me that such a large number of people in our country can be influenced by radio. I think it should even be outlawed if they are making discriminatory comments about other
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information‚ responsibilities and make themselves understood by others. He also said that the employees within Radio 21 seek help when something is unclear. - The first employee argued that the radio is an industry where everyday brings new challenges‚ more precisely they have to confront daily with new situations‚ which need immediate solutions. Many tasks are not standardized within Radio 21 as this employee stated. He also specified that they have to take care of additional tasks‚ which come from
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television advertising include the following: • Television reaches very large audiences - usually much larger than the audience your local newspaper reaches‚ and it does so during a short period of time. • Since there are fewer television stations than radio stations in a given area‚ each TV audience is divided into much larger segments‚ which enables you to reach a larger‚ yet‚ more diverse audience. • It has the ability to convey your message with sight‚ sound and motion‚ and can give a product or
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TEAMWORK Creative people aren’t the only ones needed in radicalinnovation groups DEFEND YOUR RESEARCH Hard-to-read type improves readers’ recall VISION STATEMENT Technology adoption affects national wealth COLUMN Erskine Bowles on making sacrifices to invest in America’s future The New Science of Viral Ads FIRST I ILLUSTRATION: CAMERON LAW Five techniques can help companies make commercials that people will watch and share by Thales Teixeira t’s the holy grail of digital marketing:
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7 Elements of Print Advertising Print advertising includes sales brochures‚ coupons‚ fliers‚ business cards‚ billboards and ads in magazines and newspapers. Use this medium successfully by first defining the advertising goal‚ identifying your target audience and focusing your message. The cost of printed advertising can easily outweigh its benefit‚ so never waste it. Each of the seven elements of print advertising must enhance your ad’s effectiveness. Copy Elements The copy or text must communicate
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All of the Smart Briefs I have been choosing I realized have focused on subjects similar to that of our assignments in this class and my choice for this Smart Brief is no different. The Smart Brief I chose is titled “The Secret to Resume Success” and was written by Romy Newman‚ President and Co-Founder of Fairygodboss‚ on huffpost.com. Now all of us have applied for jobs in the past‚ are currently applying for jobs‚ and or will in the future. In my 22 years of life I have applied for several jobs
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skin care range by men’s magazine FHM 2008. In 2008 NIVEA signed a 4 year multi-million pound deal with England Football. More recently‚ NIVEA for men launched an ad campaign focusing on the England Football team leading up to the FIFA World Cup 2010. NIVEA was not an official partner of FIFA but of the England team only. The ad campaign was a massive undertaking that involved many media and strategies to fully make use of the World Cup as a vehicle for brand awareness. The FIFA world cup is touted
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Discussion 1: “Success and Failure of Firms around the Globe.” Based on your analysis of the first core perspective‚ “an institution-based view‚” and the second core perspective‚ “a resource-based view‚” Please respond to the following: • Describe what an institution-based view comprises and give examples of at least two countries and specify the changes they have made to enable foreign firms to succeed within their borders. • Explain what the second core perspective‚ “a resource-based view‚” contains
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