SAMPLE CREATIVE BRIEF EntertainXYZ Web Site Redesign Creative Brief Project Summary: EntertainXYZ is an award-winning on-air branding agency providing innovative solutions for the film and television industry. Known only to a niche community in the local industry‚ EntertainXYZ is seeking a redefined online presence and identity - to promote the company’s unique approach and vision to a global audience. Additionally‚ EntertainXYZ would like to promote additional capabilities including print
Premium Broadcasting World Wide Web Website
Understanding Your Brand’s Components: Creative Strategy and Theme 1. Using the techniques you have developed thus far in the course‚ research your company and collect information to address these topics: Explain the emotional and functional relationships your company’s products have with its target consumer base. You’ll have seen creative themes being implemented for this brand over time. Which of those themes do you think were effective? How did they effectively reach you‚ or not? As a restaurant
Premium Restaurant Beef Atmosphere
Famous Creative Thinkers Creative Minds and Critical Thinking/PHL 458 Edwin Rudd Persuasive Communication Format The format chosen for Team B’s audience is a social media campaign. Using the many types of social media for reaching out to vehicle drivers is a good way to get our message out. Having a strong social media presences on the web is the key to reaching everyone’s interest. If applied correctly campaigning with social media can bring noteworthy success to our campaign. Social Media
Premium Social media
STARBUCKS MKTG408 Professional Application You are continuing to work with the same business used in the Units 1 and 2 Individual Project. In the U2 IP‚ you began developing ideas for a new campaign. This week you will begin writing a creative brief. Part 1: Background Analysis Based on your U1 situation analysis‚ analyze critical issues facing the company that could be addressed in an IMC campaign. List and analyze the top 3 critical issues. Determine what issue must be addressed
Premium Writing Target market The Target
Description: I completed my first bed bath today. I also got a really good chance to perform my first skin assessment. My buddy nurse assisted me. The patient was an older adult with congested cardiac failure and chronic obstructive pulmonary disease. She was very frail. Feelings: I felt very anxious. I was worried that the patient would reject me as a student and as a male. I feared a gender barrier as the patient was the opposite gender and I have an understanding from my foundations of nursing
Premium Patient Psychology Nursing
Walking in Someone Else’s Skin “You never really understand a person until you consider things from his point of view... until you climb into his skin and walk around in it” (Lee‚ 1961‚ p. 39). Harper E. Lee created this book to illustrate good and evil in the world through mockingbirds. The main character‚ Scout‚ learns about the meaning of a mockingbird‚ good‚ and bad by taking things in from Boo Radley‚ a person who helped her to grow up. The time when Scout walked in Boo Radley’s shoes is important
Premium Northern Mockingbird Walking Character
Significance of Honesty Michael Ondaatje a Sri Lankan born Canadian novelist and poet is known for his writings The English Patient‚ In the Skin of a Lion and his many poems. During In the Skin of a Lion he adopts the cubist approach to the novel by breaking the story up into fragments each told from their own point of view. Each fragment is a memory taken from the characters to express their voice. The collections of vignettes not only give their authors honest opinion of their actions and their
Premium Truth Present tense Past tense
Is Beauty Only Skin Deep? Even as children our male heroes were buff‚ tan‚ and attractive‚ princesses had large breasts and unbelievably small waists‚ while the villains were monstrous and often deformed. The models and figures we often see in the media have‚ along with unrealistic‚ unhealthy lifestyles‚ the advantages of photo shop and airbrush on their side. Losing weight no longer has to be a battle with exercise and dieting‚ when you could simply have a tummy tuck and liposuction for only
Premium Breast Plastic surgery
Montessori believed that the imagination be encouraged through real experiences and not fantasy. She felt very strong that this powerful force was not wasted on fantasy. It was important to allow a child to develop their imagination from real information and real experiences. Montessori believed that young children were attracted to reality; they learn to enjoy it and use their own imaginations to create new situations in their own lives. They were just excited about hearing a simple story of a
Premium Reality Mind Psychology
As my creative response to the poem‚ The Raven by Edgar Allen Poe I chose to make a collage because I felt it was the best way to represent the various themes throughout the poem. My intentions for the creative response were to make a heart sharped collage with a break down the center‚ on one side of the break I wanted to have dark and sad sayings‚ words and pictures to represent the darkness of the poem and the theme of madness. On the other side of the break were the happy sayings‚ words and pictures
Premium Edgar Allan Poe Poetry Virginia Eliza Clemm Poe