CREATIVE BREIF Client: Hong Kong Council On Smoking and Health (COSH) Contact: 2838 8822 enq@cosh.org.hk Product/ Service: Quit Smoking- “One in two smokers will die early” Creative: TV Commercial Date: 2012.11.06 (YY/MM/DD) Background (History): The total smoking ban was started on 1 July 2009 which was implementing all indoor areas and some outdoor areas to be smoke-free. But the people are continuous smoking and lead the harmful secondhand smoke which affects others as well. In order
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[pic] A Creative Mind Melanese N. Malcolm EPY 3553 February 26‚ 2007 A Creative Mind The world of animation as we know it would not be the same if it were not for a young man with high hopes and a vivid imagination. Pioneer‚ innovator‚ dreamer. These are few of many adjectives that can be used to describe Walt Disney. Amazing does not even begin to depict what he has done. Acting may not have been his blessing but producing and directing served him well. Fortunately for the
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– The fine line between self-irony and pity Term Paper for Creative Marketing Summer Semester 2014 Lecturer: Mr. Marcel Krenz M.A. Denis Pierre Sickert BA 12 in International Business / Marketing Management Student-No.: 1.12 2214-082 Table of Content 1. Introduction 2-3 2. Analysis of the Marketing Campaign 4-22 2.1. Target Market 4-5 2.2. SWOT – Analysis 5-8 2.3. Creative Strategy 9-14 2.3.1. Statement 9 2.3.2. Brief 9-11 2.3.3
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IRM Training - White Paper Creative Thinking Techniques Creative Thinking Techniques Derrick Brown‚ Director Jan Kusiak‚ General Manager IRM Training Pty Ltd ABN 56 007 219 589 Suite 209‚ 620 St Kilda Rd‚ Melbourne‚ Vic. 3004‚ Australia 03 9533 2300 derrickbrown@irm.com.au jan.kusiak@irm.com.au Introduction This extract from IRM’s training material looks at how systematic‚ creative thinking techniques can be used to design practical solutions to business problems. Successful designs don’t
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communicate a knowledge and understanding of historical features and issues‚ using appropriate and well-structured written and oral forms (NSW Board of Studies Stage 6 Modern History Syllabus 2004) Description of task: Twentieth Century personality – Albert Speer * Research and present a 15-20 minute powerpoint presentation on the following topic: ‘History is about winners.’ How accurate is this statement in relation to the personality you have studied? * Include annotations for TWO sources
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Black Death‚ one of the deadliest plagues in world history‚ engraved a wide swath of cataclysmic damage and inflicted a large loss of life. Discriminating against no one‚ it claimed the lives of the lower class and the gentry‚ the young and the old. Albert Camus’s novel‚ The Plague‚ illustrates the effects of and the responses to a plague that strikes the Algerian city of Oran. The allegorical representations and actions of five central characters in the novel‚ Dr. Bernard Rieux‚ Jean Tarrou‚ Raymond
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Creative accounting refers to accounting practices that deviate from (the spirit of ) standard accounting practices. They are characterized by excessive complication and the use of novel ways of characterizing income‚ assets or liabilities. Sometimes the words "innovative" or "aggressive" are used. The term is also (used more seriously and disparagingly) to refer to systematic misrepresentation of the true income and assets of business organizations. "Creative accounting" on this scale has led
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The Stranger by Albert Camus was published in 1946. The novel begins with Meursault receiving a telegram informing him of his mother’s death. Over the next two weeks after the funeral‚ Meursault carries on like nothing tragic happened. He gets a girlfriend‚ befriends a pimp‚ and goes on a beach vacation with both. During the vacation‚ he and Raymond‚ the pimp‚ get into a fight with the Arabs and Meursault kills one without an explanation for the crime. At the murder trial‚ the court said he was cold-hearted
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Creative writing is any writing that goes outside the bounds of normal professional‚ journalistic‚ academic‚ or technical forms of literature‚ typically identified by an emphasis on narrative craft‚ character development‚ and the use of literary tropes. Due to the looseness of the definition‚ it is possible for writing such as feature stories to be considered creative writing‚ even though they fall under journalism‚ because the content of features is specifically focused on narrative and character
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BUSINESS | TIMES MANAGING SPECIAL 2007 THINKERS 50 23 In association with Suntop Media‚ TOI exclusively brings you the findings of this year’s Thinkers 50 rankings. For the first time in the history of this annual ranking of management thinkers‚ an Indian—C K Prahalad—has been named the most influential management thinker alive. How have the others fared? Whose ideas are in vogue today? Who has dropped off the charts? Read on… THE MANAGEMENT THINKERS’ Des Dearlove & Stuart Crainer W
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