"Crisis communication an analysis of bp s response to the deepwater horizon spill" Essays and Research Papers

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    Deepwater Case Study

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    BC13541 REAE 5303 Spring 2013 Nepa Case Study Deepwater Horizon Oil Spill (BP Oil Spill) On April 20‚ 2010 a catastrophic explosion on the Deepwater Horizon off shore drilling platform caused the largest single release to the environment due to oil drilling. This explosion killed 11 workers and injured 17. This oil spill is very controversial because it can be questioned if this spill could have been prevented and what exactly went wrong. There is much debate on who is to blame

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    Community Crisis Response

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    Community Crisis Response During a public health disaster‚ search and rescue crews and emergency response personnel may be unavailable or incapacitated by the disaster. In preparation for a disaster such as a tornado or a severe thunderstorm with resulting flooding‚ a makeshift committee needs to be available. Many local government agencies go through a training program to develop an EOC or Emergency Operations Committee in their town in the event of a disaster. Such training is offered through

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    Strategic Marketing Bp

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    Marketing DEEPWATER HORIZON INCIDENT WORD COUNT: 6000 Executive Summary On April 20th 2010 bp had a major oil spill off the Gulf of Mexico coined the “Deepwater Horizon Incident” in which eleven (11) person’s loss their lives. This incident negatively affected the company’s brand and bp brand equity plummeted by $7.4bn‚ representing a 61% fall (Brand Finance 2010). BPTT which is a subsidiary of bp Global had to treat with the negative impact of this crisis on the local market

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    Bp Case

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    strategy‚ have led BP to develop a negative reputation amongst consumers and government officials.  The company needs to develop a way to get consumers to put the past behavior of BP behind them and to make consumers believe that the new core values BP has‚ along with its efforts towards rectifying the situation‚ are truthful and valuable. Situational Analysis Internal Environment: Marketing Objectives‚ Strategy‚ and Performance Without actually defining a mission statement‚ BP has published a

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    Crisis Communication

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    hit the media with a sudden twist of events. The Lehman Brothers fiasco is a prime example‚ with the mortgage crisis the economy is currently facing and them having to face bankruptcy for what seems to be the third time‚ it is just impossible to predict where to actually jump in to control and diminish the situation. Metrolink is another crisis that faces that same problem. This crisis is not at all on the same scale as the Lehman Bros. situations‚ but it does have its similarities. Both situations

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    Bp Pestle Analysis

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    Conclusion 10. Appendix 1 11. Appendix 2 12. Appendix 3 13. Harvard Reference Abstract: BP is a British global energy company and is the 4th largest company in the world. This report is in relation to BP’s profitability‚ product development‚ market power and placement. The report uses PESTLE analysis to investigate these areas providing an insight to the successes and failures of BP during recent years. It covers the failures of Russia which has been a failure in terms of past successes

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    Deep Water Horizon

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    National Commission on the BP Deep Water Horizon Oil Spill and Offshore Drilling released a report in January 2011 to the President of the United States indicating that the April 20th‚ 2011 Deep Water Horizon’s explosion and the resulting oil spill at the Macondo well was a foreseeable and preventable disaster. The Commission’s report indicated that a number of easily identifiable mistakes by British Petroleum‚ Transocean‚ and Halliburton ultimately led to the devastating oil spill which lasted 87 days

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    BP Presentation

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    during emergencies.  Management will ensure all employees are trained.  Develop the self verification capability of operations to carry out health‚ safety‚ security and environment checks.  Complete recommendations from the investigation of Deepwater Horizon. Goals and Objectives  Recognize areas for potential growth.  Sensitive approach to emergencies.  Manage environmental conditions and impacts at higher levels.  Create a Safety First culture across the company‚ vendors‚ and customers.

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    BP essay

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    British Petroleum In Russia Introduction BP International Oil and Gas Company is one of the world’s leading international oil and gas companies. Provide customers with fuel for transportation‚ energy for heat and light‚ lubricants to keep engines moving‚ and the petrochemicals products used to make everyday items as diverse as paints‚ clothes and packaging. Key facts Around 80 countries of operation Employees 90.000 The Economic value $403.3 billion Operating cash flow $21.1 billion Barrells

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    BP

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    BP By: Anna DeHart About BPBP is one of the worlds leading international oil and gas companies‚ providing its customers with fuel for transportation ‚ energy for heat and light‚ retail services and petrochemical products for everyday items” In 1908 oil was found in a rugged part of Persia after a long search. Things we do are: • Find oil and natural gas • Extract it from hard to reach places • Move it to sea or land • Make what is needed from it • Generate low carbon power • Build construction

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