2010 Ninth International Conference on Mobile Business / 2010 Ninth Global Mobility Roundtable What factors contributed to the success of Apple’s iPhone? John Laugesen McMaster University‚ DeGroote School of Business Hamilton‚ Ontario CANADA laugesjd@mcmaster.ca Abstract — Unknown to most North American consumers‚ a mobile data and Internet service in Japan called i-mode has been highly successful in that country for the past decade. Unfortunately‚ mobile data services in North America have
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has never been more important for an airline to have the right public image. If the national flag and perhaps a catchy logo on planes‚ counters and ticket covers were sufficient in the olden days‚ today branding is a science of its own. Half a dozen branding agencies‚ most of them based in London and the USA‚ are fighting not just on behalf of toothpaste or cars but‚ with dogged determination‚ in the aviation industry over budgets worth millions. "The airlines are much more conscious today that branding
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1 Tourism in Singapore: An Overview of Policies and Issues Brenda S.A. Yeoh‚ Tan Ern Ser‚ Jennifer Wang and Theresa Wong The management of tourism in Singapore has undergone various changes over the decades. The adoption of different policies and strategies aimed at promoting and championing tourism in Singapore has been subject to socio-economic changes on the local and global fronts. A deeper understanding of the issues pertaining to tourism development in Singapore necessitates a review
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Airlines - US - August 2012 Attitudes Toward Airlines and Airline Travel Key points The many changes to airline travel over the last few years have been absorbed by air travelers and a majority (77%) agrees that they feel comfortable with the process of flying. However‚ while air travel is familiar to them‚ most (65%) feel that it is becoming “more and more of a hassle.” The most affluent air travelers (those with a household income of at least $150K) are also the most frequent flyers and
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tourism‚ transportation industry and accommodation industry. They are the three pillars of tourism industry. The tourism industry is very important for Singapore. It is one of Singapore’s economics pillar industry and contributors to the Singaporean economy. Tourism will help the Singapore government earn 10.8 billion Singapore dollars‚ the Singapore Tourism Board (2014) has shown that the tourism industry accounts for 4% of GDP and provide 160 thousand jobs opportunity. The developing of tourism brings
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This assignment will assess the factors behind the economic success of Japan. These factors will be assessed through units of time throughout the Japanese history and how these factors of success have also contributed to the economic difficulties that Japan has faced over time. We will start with a brief introduction to Japan as a nation‚ its cultural practices to language and arts. We will then progress onto discuss the economic success and difficulties that Japan has faced over time Japan is
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College success is defined as accomplishment of personal and educational goals. 1 Many factors lead to success in college‚ and identifying these positive influences is important to serve as a guide for parents who desire college education for their children‚ and for college students who want to achieve their educational goals. 2 There are differences of opinion in ranking these factors or influences in order of importance. There are some who believe students who score high on aptitude tests are most
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THE FOUNDING OF MODERN SINGAPORE In late 1818‚ Lord Hastings – the British Governor General of India – appointed Lieutenant General Sir Stamford Raffles to establish a trading station at the southern tip of the Malay peninsula. The British were extending their dominion over India and their trade with China was expanding. They saw the need for a port of call to “refit‚ revitalize and protect their merchant fleet” as well as to prevent any advances made by the Dutch in the East Indies. After surveying
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Analyze one of Amazon.com’s key success factors The factors behind Amazon success include competitive pricing‚ continuous innovation‚ and exceptional online shopping experience. The most significant success factor that distinct itself from other online stores is Amazon’s continuous effort to improve its services. Amazon.com as the leader in online retailing continuously strive to improve services and bring in new customers through sustainable technological advantages. However‚ technology
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|Contents |2008 |2009 |2010 | |Understanding Governance |Governance in Singapore |Guiding principles of governance|( | | | | | |Case study of Northern Ireland |( | | | | |Bonding Singapore |Internal and external | |( | | | |
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