Using material from Item A and elsewhere‚ assess the usefulness of the Hypodermic Syringe Model of the Mass Media (33 marks) The Hypodermic Syringe Model suggests that the media are strong and the audience is weak and passive. This means that the messages the media portrays‚ society will instantly believe without questioning the ideas and morals behind this. The model suggests that children are more susceptible to the messages in the media and accept the information provided as they have not fully
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what extent findings on human behavior can be explained through situational factors‚ and not factors of the individual themselves. One of the most renowned studies supporting the significance of situational factors is the Stanford Prison study by Zimbardo (1971)‚ where the effects of empowerment on a person’s behavior were explored. The study involved 24 participants‚ selected from a larger pool of 70 undergraduate white male volunteers due to their lack of any criminal background‚ psychological and
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Confounding variables- work their way into an experiment which may screw it up without us being accountable for them Diffusion: The spread of a cultural trait from one society to another through social contact Acculturation: The process of contact‚ exposure‚ and exchange of ideas between different cultures that results in adaptations and changes to both groups Wednesday September 5‚ 2012 Strip-Search Case Closed? Summary: An 18 year old girl with worked at McDonalds was forced to strip
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Using material from Item A and elsewhere‚ assess different sociological explanations of suicide. (21 marks) Suicide is the intentional taking of one’s own life and sociologists over the years have tried to put forward various explanations for why someone may do this. Within sociology there are many different views on suicide on the causes and explanations for it‚ these come from two main methodologies which are Positivists who believe that sociology is a science and they should aim to make causal
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while feigning politeness. They present themselves in overly courteous ways while harbouring conversely cruel attitudes. Wilde’s portrayal of Victorian society is irreverent‚ simply masked behind good appearances and excellent manners. Wilde also criticises the strict moral code and the restrictions it imposes on society. Jack
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younger people sleep more than older ones; it’s also true that babies spend far more time than REM sleep; up to 50% of their sleep is REM. Young adults spend about 20% of sleep in REM and elderly adults only about 15% in REM. This is supported by Zimbardo et al; and further support is given by Okai et al who found a correlation between sleep changes and development of the brain. However there are very few studies on school age children and adolescents and on middle year’s adults‚ so this lack of data
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Functionalist views are based on that society is a system of interdependent parts held together by a shared culture or consensus. They believe that every part of society performs functions that help keep society running effectively. They use the example of a body to explain the way society runs as each part of our body has to work together in order for us to stay alive this is the same as society according to a functionalist. Education according to Emilie Durkheim (1903) consists of two main
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The Distinctively Visual techniques are intrinsically critical to communicate between the composers’ ideas and goals to the audiences’ of their texts. The goal of these techniques are for the explicit purpose to allow the audience to visualise the events with a powerful sense of realism ‚ provoking a meaningful and significant insightful understanding and perspective of the world. Thus ‚ the composers’ often makes it a personal objective to influence the world stage on societal matters and issues
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Debate You are given 4 topics (plus one suggested by the group) for your debate. The topics for the 2014 debate are as follows: 1. We are all economic man (Homo Economicus) 2. Businesses have no responsibility outside of those who have ownership in the company. 3. Work can be dehumanising rather than fulfilling 4. Taylorism has left a lasting legacy 5. – TBC (topic proposed by the group) Presumably you have already started preparing for the debate. Please remember to keep all the sources you use
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1. Introduction De flood of different marketing activities and advertising led to consumers’ information saturation leading to a lower perception and a reduced efficiency of the many campaigns and activities. Marketers have been seeking to find new ways to manage this situation; amongst others‚ neuromarketing is very promising. In my paper I will focus on the use of scents in marketing. Every single moment of our life we are surrounded by scents‚ even if we are not always aware of them‚ smells
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