applied to this industry McDONALD’S 1. Threat of substitute products Low-Moderate – Availability of the MCD products – Choose MCD for Easting and Entertainment – Narrows Threat of Substitutes due to introduction of local taste products. 2. Threat of new entrants HIGH – Regulation of Limit – Easy Access Market and Low start up cost – Example of SubWay’s market penetration 3. Intense rivalry among existing players HIGH – Very competitive Fast Food industry – Competitors
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Fast Food Nation: The Dark Side of the All-American Meal‚ by Eric Schlosser. Perennial of HarperCollins Publishers‚ 2002. 383 pp.‚ $13.95. ³As American as a small‚ rectangular‚ hand-held‚ frozen‚ and reheated apple pie.² (p. 3) Far from being a run of the mill expose on calories and fat grams in fast food‚ Fast Food Nation is a hard-hitting critique of the industrialization of America¹s and‚ later‚ the world¹s food supply. The consequences of this industrialization have far-reaching effects
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Bose‚ Debopriya. (2012.) Advantages and disadvantages of Fast Food. Retrieved from http://www.buzzle.com/articles/advantages-and-disadvantages-of-fast-food.html There are 13‚000 McDonald’s restaurants just in America alone‚ along with 8‚000 KFC’s in 80 countries. The biggest disadvantage is the tremendous effect on one’s health. In this article Debopriya talks about how in the fast food industries use a lot of sugars‚ salts‚ oil‚ fried meat‚ cheese‚ mayonnaise‚ and clearly they use calories. It
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Fast Food Nation The Golden Arches Most people would expect Fast Food chain restaurants to be a happy‚ convenient‚ inexpensive‚ and quick place to pick up a meal. The decision to stop for fast food‚ is made on spur of the moment‚ without much thought. The vast majority of customers do not set out to eat at a Burger King‚ Wendy’s‚ or McDonalds. Often‚ they’re not even planning to stop for food until they see a big sign‚ a familiar building‚ and set of golden arches. Fast food‚ like
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FAST FOOD NATION Section I - The American Way Chapter 2 - Your Trusted Friends The concepts of conformity and organizational homogenization‚ while repugnant in a democratic society‚ can actually aid big businesses and more specifically franchises in promoting quality assurance and brand loyalty. Large corporations‚ such as McDonald’s‚ are able to maintain stability and control by removing any factors that may create unfamiliarity for their customers. The goal of McDonald’s is to create a fast
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Fast Food Nation by Eric Schlosser discusses the fast food industry in depth. Many aspects of this industry are analyzed‚ from the inhumane treatment of the cattle in their feedlots to the overworked and underpaid employees at fast food restaurants. Although this book only looks at the American fast food industry‚ it is becoming identical for the rest of the world due to globalization. This book provides a realistic‚ yet depressing‚ view of what our society is coming to. It addresses numerous problems
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country has favorable demand environment for the fast food industry in Asia. Although China and Singapore’s economies grew at seven and ten percent‚ respectively‚ within the last year‚ the former is too undeveloped for a company with no operations in Asia and the latter represents a market that has been saturated. Ranking fifth on GNI per capita is a double-edged sword. On the one hand‚ Korea only ranks behind the countries whose fast food industries have already matured and thus showing that Korea
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The Impacts of Fast Food Fast food can be a cheap‚ quick meal‚ but most people do not realize what they are actually getting into. While some may say that the fast food industry has helped the world because it allows people with low incomes or not a lot of time on their hands to be able to get a fast meal‚ there are plenty of side effects to go along with it. The fast food industry has been developing quickly and has successfully roped in the human race. These restaurants are widely accepted because
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SETTING INTRODUCTION Like every other country‚ the food industry has flourished very well in the Philippines. Filipinos especially students love to eat and that’s the reason why you will see a lot of restaurants and fast foods restaurants scattered in the cities. These restaurants and fast food can be local or international food chains. Filipino food and chefs are considered one of the best in the world. It is hardly surprising that Filipino food is often labelled as somewhat strange (like the ‘’balut’’
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Is Fast Food Causing Obesity or Are We? Obesity is a growing problem in America that has serious consequences for us and our children. Some would argue this growing predicament is due to the poor choices made by the fast food industries and the unhealthy foods they have available to the public. Others like the Center for Consumer Freedom‚ would argue that it is not only their choice to eat healthy or unhealthy but also every individuals right as Americans to make that choice without the interference
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