1.0 INTRODUCTION E-RETAILING Online retailing (also known as B2C or business-to-consumer e-commerce) is basically a Web-enabled interface between your company and your target consumer for selling products and services on the Web with the facility of online payment. Online retailing is the most famous and challenging innovation for the retail industry since the last two decades. It offers a new kind of distribution channel and unique options of collecting customer data and analysing buying patterns
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“Retailing & Wholesaling” Submitted To Prof. Dr. A N M Sayeedul H. Khan Course Teacher Department of Marketing Faculty of Business Studies University of Dhaka Submitted By Md. Al- Amin ID No. 41221022 University of Dhaka Submission Date: July 21‚ 2012 Introduction: The Retailing & Wholesaling Practice helps clients
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Journal of Retailing 85 (2‚ 2009) 129–144 Understanding Retail Managers’ Role in the Sales of Products and Services Todd J. Arnold a‚∗ ‚ Robert W. Palmatier b‚1 ‚ Dhruv Grewal c‚2 ‚ Arun Sharma d‚3 Spears School of Business‚ Oklahoma State University‚ Stillwater‚ OK 74078‚ United States b University of Washington‚ Seattle‚ WA 98195-3200‚ United States c Babson College‚ Malloy Hall‚ Babson Park‚ MA 02457‚ United States d Department of Marketing‚ University of Miami‚ Jenkins Room 521‚ Coral Gables
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environment are: 1. Technological 2. Economical 3. Demographic 4. Legal & Political 5. Socio- Cultural CYCLICAL THEORY: Where change follows a pattern and phases can have definite identifiable attributes associated with them. THE WHEEL OF RETAILING: Mature RetailerTop heavy Vulnerability Phase Conservative Declining ROI Innovative RetailerEntry Phase Low status and Price Minimum service Poor facilities Limited product offering Traditional RetailerElaborate facilities Higher rent More locations
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people enjoy shopping‚ especially during the holidays. Others‚ however‚ hate standing in long lines. Nonstore retailers‚ such as online retailing‚ direct-response retailing‚ direct selling‚ and vending‚ are now offering just as many shopping opportunities as retail stores. In some cases‚ they offer so much more. Online retailing‚ also known as “e-tailing‚” online retailing has grown nearly 25% per year for most of the early 2000s. Even though growth slowed to 1.6% in 2009 due to the recession‚ it bounced
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CHAPTER 11 Retailing and Wholesaling Previewing The Concepts: Chapter Objectives 1. Explain the roles of retailers and wholesalers in the distribution channel 2. Describe the major types of retailers and give examples of each 3. Describe the major types of wholesalers and give examples of each 4. Explain the marketing decisions facing retailers and wholesalers Just the Basics Chapter Overview This chapter is a continuation of the prior chapter on marketing channels; it provides
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SUMMER PROJECT REPORT SUBMITTED TOWARDS THE PARTIAL FULFILLMENT OF UNDER GRADUATE DEGREE IN BUSINESS ADMINISTRATION Topic: Internet Retailingwith case study | SUBMITTED BY: AISHWARYA AGARWAL BBA (2012-2015) Roll No. : C-08 AISHWARYA AGARWAL A3906412339 BBA G (2012-2015) AISHWARYA AGARWAL A3906412339 BBA G (2012-2015) FACULTY GUIDE Mr. VIVEK AHUJA ASSISTANT PROFESSOR FACULTY GUIDE Mr. VIVEK AHUJA ASSISTANT PROFESSOR CERTIFICATE OF ORIGIN
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retailers. Yet‚ unique Chinese cultural‚ business‚ and political environments have posed great challenges to transnational retailers operating in the Chinese market. Based on the fact that the localization strategy is critical for the success of retailing operations in China‚ it is necessary to diagnose localization blunders of transnational retailers. Therefore， the aim of the present study is to work out a high-level plan of successful localization strategies. By analyzing the status quo of Chinese
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RETAILING MINI-PROJECT: Based on the Chapter 13: Store Layout and Design‚ visit your nearest medium to large sized retailing organization and comment on its store design‚ floor plan with special emphasis to circulation and visual communications. Also attach pictures of that organization (if possible) to support your answer (10 marks) ASSIGNMENT 1: Visit a local multiplex‚ food court‚ café etc with your friends. While relaxing and chilling out‚ observe and list the role it plays in a modern
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2 Student: ___________________________________________________________________________ 1. 2. 3. 4. Prescription pharmaceuticals account for over half or more of drugstores annual sales. True False Walmart is classified as an off-price retailer. True False Supermarkets gain higher profit margins from private-label merchandise than national brands. True False Hispanics have significantly different shopping and eating patterns from those of the general population in the United States. True False
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