operation aspects of retail marketing and distribution businesses. Provides an overview of how retailing operations integrate into the distribution channel and wider value chain. Explores how retailers develop overall strategy and tactics in a constantly changing retailer landscape. Contextualises retailing in terms of global retailing; franchising; multi-channel retailing; and‚ web and technology based retailing threats‚ opportunities and challenges facing today’s firms. Introduction Retail
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Case Study: Big Bazaar – The Indian Wal-Mart Retail industry: The last decade has experienced a fundamental change in the Indian retailing industry structure‚ with a very perceptible shift from unorganized kirana and small independent shops to organized retailing such as retail chains and franchised outlets. This gradual shift is attributed to increased purchasing power along with aspirational demands of a segment driven by exposure to the Westem world because of media. An NCAER study
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6.SUMMARY OF FINDINGS‚ CONCLUSIONS AND RECOMMENDATIONS 7.BIBLIOGRAPHY 8.ANNEXURE CHAPTER 1 INTRODUCTION The word "Retail" originates from a French-Italian word. Retailer is someone who cuts off or sheds a small piece from something. Retailing is the set of activities that markets products or services to final consumers for their own personal or household use. It does this by organizing their availability on a relatively large scale and supplying them to customers on a relatively small
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INTRODUCTION Retailing is one of the most important in every Western European Country. Historically retailing has been viewed as the sale of goods to the consumer trough retail shops‚ but retail today should be viewed as being rather broader. Theories of retail change summarize forms of retail change‚ that involve three theories of retail change to explain‚ 1) natural selection in retailing‚ which is best adjust to their environment‚ are most likely to survive. The major environmental
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I. Mission Statement: II. External Environmental Analysis a. Remote environment these are the factors‚ which affect all businesses‚ and frequently‚ neither the business nor the industry has any control over them examples: i. Entry barriers ii. Social iii. Political iv. Technological v. Ecological factors vi. Economic factors: The economy has a major influence over the retail industry. Target ’s market has a very broad scope. When the economy affects the purchasing ability of its customer
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Analysis: Zara’s primary threat is rivalry in the apparel retailing market. Retail spending on clothing and apparel in 2000 was approximately 900 billion worldwide. This market has been described as a buyer driven market. The GAP (U.S.)‚ H&M (Sweden)‚ and Benetton (Italy) all compete internationally with Inditex‚ owner of Zara and five other apparel retailing chains. Zara contrasts the buyer driven market model as usually exists in the apparel retailing market by acting as both retailer and manufacturer
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After 69 years of keeping its private financial affairs private‚ IKEA published earnings data for the first time this month. With EU $25.2 billion in sales and EU $3.6 billion in profit in FY 2011‚ it’s surprising that the company hasn’t been more bragadocious in the past. That’s so unlike a major retailer. The big change in financial transparency might be the result of the big leadership changes that are in the future of IKEA. One year from now when CEO Mikael Ohlsson resigns‚ Peter Agnefjäll
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Table of Contents Introduction: 2 Economic Data 2 Evaluation of Market Potential 3 E Commerce Industry Overview in Thailand: 4 Demographic 4 Internet Usage 4 Internet 5 Access to Internet 5 E Commerce Business Models: 11 Internet Retail: 11 Intermediaries (3rd party market place): 11 General and vertical classifieds: 11 Lead Generation (Comparison Shopping): 11 COMPETITIVE LANDSCAPE (Top 10 E Commerce Website) 12 Weloveshopping: 12 Dealfish 13 Tarad.com 14 Pramool
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CHANNELS OF DISTRIBUTION Even before a product is ready for market‚ management should determine what methods and routes will be used to get there. This means establishing strategies for the product distribution channels and physical distribution. Managing a distribution channel often begins with a producer; therefore we will discuss channels largely from a producer’s vantage point. MIDDLEMEN AND DISTRIBUTION CHANNELS Ownership of a product has to be transferred somehow from the individual or organization
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Malaysia besides Parkson‚ Tesco and etc. The Company was incorporated on 15th September 1984 where they will be celebrating for the 30th year in Malaysia. The Company was set up due to Malaysian Government’s invitation to AEON Japan to modernize the retailing industries in Malaysia. Due to the international AEON group of Companies‚ the ‘AEON’ name today is well known among Malaysians. AEON’s stores are catering to Malaysia middle vast income group. Most of the stores are situated in suburban residential
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