Budget: Nuts & Bolts Boost to infrastructure for urban poor Allocation for Jawaharlal Nehru National Urban Renewal Mission is being stepped up by 87 per cent to Rs 12‚ 887 crore. To improve the lot of the urban poor‚ the Budget allocated for housing and provision of basic amenities is being increased to Rs 3‚973 crore. This includes the provision for Rajiv Awas Yojana‚ a new scheme announced by the President of India. This scheme‚ the parameters of which are being worked out‚ is intended
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Topic: Marketing Strategies for Sustainable CRM _____________________________________________________________________________ Abstruct: This paper explains how a CRM approach builds on a strategic vision that integrates people and processes with technology to maximize a firm’s investment. This paper describes how a company can manages their strategies to develop a sustainable CRM. Introduction Customer relationship management (CRM) has attracted the expanded attention of practitioners
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Name: CHUNKY ADNANI Reg. Number: 091585574 Course: B.A. ACCOUNTANCY & FINANCE Topic: Evaluation of Vodafone Essar’s Marketing Strategy Contents 1) 2) 3) 4) 5) 6) 7) 8) Executive Summary Introduction Indian Telecom Market PEST Analysis SWOT Analysis STP Analysis Marketing Mix Evaluation of Vodafone Essar’s strategy: i. Ansoff Matrix ii. Pricing Strategy iii. BCG matrix iv. Product Life Cycle 9) Vodafone’s Current Position 10) Prospects/Issues for future growth 11) Conclusion 12) Appendices 13)
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Introduction Vodafone is a telecom company formed in 1982. Its goal is establish a voice and data services over cellular communication networks. The mission statement of Vodafone is “The Vodafone mission is to be the communications leader in and increasingly connected world enriching customers lives‚ helping individuals‚ businesses and communities are more connected by delivering their total communication needs.” (Kasi‚ 2011) The threats for Vodafone are mainly come from technology. However‚ it
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FUTURE INDUSTRY LEADER MARKETING STRATEGY Project submitted by: Manish Kamal – X014/15 V. Naidu – X0__/15 Soumya Choudhary – X0__/15 Shankar B Mishra – X0__/15 TABLE OF CONTENT S. No. Topic Page 1 Executive Summary 3 2 Introduction 4 3 Analysis of Buyer behaviour 6 4 Analysis of Current situation 7 Analysis Framework 5 • PESTEL Analysis 9 • SWOT Analysis 10 • Ansoff Matrix
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Prof. Florian Tahiri VODAFONE AL Analysis Introduction “Vodafone Al” is a mobile network operating in Albania with headquarters located in the capital city of Tirana. It is the largest telecommunications network company in Albania among 3 other companies that operate in this field. In this paper I have analyzed Vodafone’s current strategic position and how Vodafone will develop these strategies in the future. To do this I have looked at Vodafone’s strategies in terms of its marketing
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competition with a smaller margin. Dell’s focus was to acquire as many new customers as possible‚ which in turn allowed them to negotiate even lower prices from their component suppliers‚ and through economies of scale‚ reduce costs even further. This strategy was extremely successful‚ shown in Figure 1 Dell sales numbers and income rapidly increased through most of the 1990’s. Figure 1 http://finance.yahoo.com/echarts?s=DELL+Interactive#chart5:symbol=dell;range=19880901‚19991201;indicator=volume;chartt
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VODAFONE GROUP MEMBERS: PRIYAM KUMAR SINGH PRAVEEN KR. SINGH AASHNA AGGARWAL VIDHU JOSHI AAKASH SINGHAL PRANAY BANSAL VIJAY VISION • Bringing innovative products and services to our 404 million customers‚ 68% of whom live in emerging markets. • Improve people’s livelihoods and quality of life. • Help consumers‚ governments and businesses tackle some of the significant challenges they face – from food shortages and ageing populations‚ to lack of access to communications‚ healthcare and financial
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than 403 million customers across the world (Vodafone‚ 2013). More than 30 countries and are partners with network companies over 50(Vodafone‚2013). 2000-The acquisition of Mannesmann AG -making it the world’s largest mobile telecommunications company. 2005-launch Stop the Clock for Pay monthly and Pay as you go customers. 2006-The Vodafone Mobile Connect 3G broadband (HSDPA) data card is launched‚ offering faster data speeds on laptops. 2007-Vodafone launches Secure Remote Access‚ providing data
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Business Research Business Research Is the advertisement strategy used by Vodafone in India successful? Submitted to Submitted by Batch Reg. No. Prof. Dilip Hitesh Goyal Sheron Prabu PGPRM-9 MBA12 B BLR 0903071001 BLR 0903031042 Page 1 Business Research 1. Introduction Vodafone is known for its unique advertisement campaign such as pug‚ happy to help service and latest released Zoozoo advertisement campaign. The Zoozoo¶s advertisements were created in South Africa by Ogilvy & Mather
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