and Administration of TVE CONCEPTS vs. PRINCIPLES vs. THEORY PM Dr WILFREDO H. LIBUNAO IMPORTANCE OF IMPORTANCE THEORIES Theories are constructed to give an explanation of phenomena (Stam‚ 2000). According to Denzin (1970)‚ there are three functions of a theory: 1. Permitting organization of descriptions‚ 2. leading to explanation‚ and 3. furnishing the basis for prediction of future events. Importance of Theories…cont’d: In a nutshell‚ theories: - Tell us what we are doing
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Evolution of leadership theories 1) The Great man Theory (Trait Theories) These were basis of leadership research until 1940’s. The great man theory from Aristoteham philosophy asserts that some people are born to lead whereas others are born to be led. Trait theory(ies) assume that some people have certain characteristics or personality trait that make them better leaders than others. (refer to traits as stipulated by Bass (notes) Behavioral Theories During human relations era‚ many behavioural
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Customer relationship management (CRM) is a strategy that can help them to build long-lasting relationships with their customers and increase their revenues and profits. CRM in the banking sector is of greater importance. The aim of this study is to explore and analyze the strategic implementation of CRM in selected banks of Pakistan‚ identify the benefits‚ the problems‚ as well as the success and failure factors of the implementation and develop a better understanding of CRM impact on banking competitiveness
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April 2011 Abstrac t —Cus tomer re lationship management (CRM) has the potential for achieving succe ss and growth for organizations in the nowadays environment of extensive competition and rapid technological developmen t. CRM enables organizations to know their customers better and to build sustainable relationships with them. However‚ CRM is considered as buzzword and it is not understood well. The main components of CRM are people‚ technology‚ and processes. This paper provides
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the business and not due to his contribution to the business. Any increase in owner’s equity is called revenue and any reduction in it termed as a loan. In fact‚ it is the direct outcome of Realization Concept (already discussed) and the Accounting Period concept. In a way‚ realization concept has been split up into two parts‚ namely‚ production of economic goods or rendering of economic services‚ and realization of due revenue. Any uncertainty about any of the two elements beyond
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conclude‚ the scope and the limitations to the dissertation will be articulated. 1.1 BACKGROUND The dawn of the 21st century has seen the growing implementation of customer relationship management (CRM) by organizations. Regardless of their size‚ organizations have been optimistic to employ CRM to generate and maintain the relationship with customers in a more effective manner‚ in turn to develop a comparative advantage with competitors. According to Ndubisi and Wah (2011)‚ customer loyalty and
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CRM and SCM are both different management concepts: one focusing on concepts used by companies to manage relationship with their customers while the other focuses on planning‚ implementing and controlling the operations of supply chain. Both the concepts are similar in the way that they can be used to improve organizations functionality in the respective departments. Both management tools can be integrated with the ERP software. Both CRM and SCM can offer benefits in terms of lower costs‚ higher
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Adlerian Theory and Models of Counseling CCMH/506 – Personality Theories and Counseling Models Adlerian Theory and Models of Counseling The separate aspects that add up to the entire sum of what each individual develops into developed the basis of Adlerian Theory. This paper will address the connection between Adlerian theory and early psychodynamic theory and contemporary family systems. Adler’s greatest contribution to modern psychology will be included. The important influences on personality
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....................... 4 WHAT IS CRM? ................................................................................................................................................................. 4 EVOLUTION OF CRM ........................................................................................................................................................ 5 BENEFITS OF CRM ..............................................
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Technologies at Maruti Suzuki 4 Level of CRM 3.0 5 3.1 Data base 5 3.2. Direct marketing-Data analysis 6 3.3 Cross-selling of various value added services 6 3.4 4.0 Analytical CRM Customer Retention for Service at dealers‚ satisfaction‚ thereby‚ sales retention for the future 7 Operational CRM 8 4.1 Campaign management for promoting the special offers 10 4.2 SX4 Pre-launch Campaign management on MSD CRM 4.0 10 4.3 Insights for Dealer
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