4P Analysis Product Li Ning focuses mainly on providing specialized and technical sports equipment including shoes‚ clothes‚ equipment as well as accessories. Horizontally‚ Li Ning categorized its product line as follows: Athletic Pro: advanced sports equipment to both athletics and normal consumers. Urban Sports: fashionable sports and casual wears. Brand Heritage: incorporate brand value with high fashion and technology. Crossover: designed by new edge artists. While vertically
Premium Brand Brand management Marketing
2012 [4P’S & 5C’S MARKETING ANALYSIS ON FACEBOOK] This report is to research on the 4P’s and 5C’s of Facebook. With analysis and research done on Facebook‚ we come out with a prediction on Facebook whether Facebook will continue to grow or otherwise. Contents Executive Summary....................................................................................................................................... 4 Introduction ...............................................................
Premium Facebook Marketing Social network service
Analysis‚ segmentation and marketing mix of Apple Introduction The aim of this report is to analyse the current position of the company which includes the products‚ current strategic position‚ and current financial strength. Different types of marketing tools are used in this report. PEST analysis and Porter’s five force model for looking into the external environment. SWOT analysis for looking into the internal environment of the organization. This report also looks into market segmentation and
Premium Apple Inc. Marketing Macintosh
Marketing mix (Price‚ Place‚ Promotion‚ Product) When marketing their products firms need to create a successful mix of: the right product sold at the right price in the right place using the most suitable promotion. To create the right marketing mix‚ businesses have to meet the following conditions: The product has to have the right features - for example‚ it must look good and work well. The price must be right. Consumer will need to buy in large numbers to produce a healthy profit.
Premium Marketing
Abercrombie & Fitch (A&F) Products (Revised): Abercrombie & Fitch Co. is a leading specialty clothing retailer. It always utilizes sex appeal to sell its products. A&F often uses semi-nude models with rock hard abs on their new store opening ceremony and puts posters on the wall of store with hot semi-nude Caucasian. A&F prefers to decorate their store with dark jungle feel. All of those strategies aim the same target‚ the sex attraction. A feature which can make a huge distinction from other
Premium Target market Target Hollister Co.
I remember when I bought my first pair of crocs. It was two years ago and a week before school started. The crocs were realtree camouflage. The day I got them I played basketball in them and sprained my ankle. The crocs I had on were the real tree crocs they weren’t good for ankle support. I use crocs when I ride dirt bikes‚ I wear them because they’re easy to slip on and off. The crocs I have now are like regular crocs but they not‚ they have a tannish color and a rubber bottom. The bottom of them
Premium English-language films High school Mother
telling you a story about a pair of red Crocs. These weren’t ordinary Crocs‚ they were magic Crocs that gave whoever was wearing them‚ super powers. The pair of red Crocs were owned by Michael Jackson. Michael Jackson would wear his fabulous pair of red Crocs everywhere he went. He would wear them to bed‚ during breakfast‚ while he was shopping for clothes‚ and like I said‚ everywhere he went. He would use his Crocs for good and not evil. He would even use his Crocs to prevent evil from happening. One
Premium English-language films Thought KILL
Year 11 Australian Studies Film Analysis: Crocodile Dundee. Question 1: Describe the features of the various environments shown in the film. The film‚ Crocodile Dundee‚ showed the environment of the Northern Territory - especially parts of Arnhem Land. This included mainly scrubland and desert. Not that I have ever been up to that part of Australia but I believe how they portrayed the environment in the film is very true to life. I think I would be accurate in saying that it was not set in summer
Premium Indigenous Australians Australia
Trader Joe’s - a fascinate company Marianne Nguyen March 17‚ 2013 From a modern marketing point of view‚ grocery business and its stores are in “maturity and saturated stage” of the market-product life cycle. The aging of the baby boomer generation and the rising trend of healthy organic foods made way for Trader Joe’s‚ a less traditional grocery store with many more “hip” brands and innovations. Trader Joe’s is a fascinating company. It is privately owned and
Premium Management Sociology Psychology
and being translated into over 40 languages (Bryan‚ 2006). However‚ the concept that the author described had been used in practice decades ago. In this write up‚ focus will be given on introducing the blue ocean strategy concept and examples from Crocs incorporation and Nintendo incorporation to discuss the relevance and importance of BOS in today’s business environment. In today’s competitive business environment‚ many companies and organizations compete in the defined and existing market
Premium Wii Video game console Xbox 360