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    International Journal of Service Industry Management‚ 12(4)‚ 378-412. [37] Browne‚ D. J.‚ & Koenig‚ H. F. (1993). Applying total quality management to business education. Journal of Education for Business‚ July/August‚ 329-329. [38] Cronbach‚ L. J. (1951). Coefficient alpha and the internal structure of tests. Psychometrika‚ 16(3)‚ 297-334. [39] Bohrnstedt‚ G. (1983). Handbook of Survey Research‚ Measurement. San Diego: Academic press. [40] Kaplan‚ R. M.‚ & Saccuzzo‚ D. P. (1993). Psychological testing:

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    TABLE OF CONTENT List of illustration Executive Summary Introduction 1.0 Background of study Research Problem 1.2 Research Objectives Justification Literature Review 2.0 Introduction 2.1 Definition of spending. 2.3 Definition of spending behavior. 2.4 Main items that students spend most of their money on 2.5 Factors Influencing Spending Behavior among Malaysian College Students Theoretical Framework Research Methodology 3.0 Introduction 3.1 Research Design 3.2 Research Instrument

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    Int. J. Services‚ Economics and Management‚ Vol. X‚ No. Y‚ xxxx Service quality‚ image and loyalty towards Malaysian hotels Tat-Huei Cham* Faculty of Accountancy Management‚ Universiti Tunku Abdul Rahman‚ Bandar Sungai Long‚ 43000 Kajang‚ Selangor‚ Malaysia E-mail: jaysoncham@gmail.com *Corresponding author Yalini Easvaralingam Faculty of Business‚ Communications and Law‚ INTI International University‚ 71800 Putra Nilai‚ Negeri Sembilan‚ Malaysia E-mail: yalini.easvaralingam@newinti

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    Students` Attitudes towards Computer: Statistical Types and their Relationship with Computer Literacy Diana Saparniene Siauliai University‚ Lithuania Gediminas Merkys Kaunas University of Technology‚ Lithuania Gintaras Saparnis Siauliai University‚ Lithuania ABSTRACT. The results of the diagnostic analysis on students’ computer literacy are presented in the article. The study involves students from Lithuanian universities and colleges (N=1004). Based on the study results attempts are

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    CUSTOMER SATISFACTION IN HOTELS IN CAPE TOWN MBUNGWANA CHRISTINE LUNGISWA 2009 CUSTOMER SATISFACTION IN HOTELS IN CAPE TOWN by MBUNGWANA CHRISTINE LUNGISWA Dissertation submitted in fulfilment of the requirements for the degree Master of Technology: Quality in the Faculty of Engineering at the Cape Peninsula University of Technology Supervisor: A Bester Co-supervisor: Prof. Dr. J A Watkins D. Phil.‚ D. Com.‚ Ph. D. Bellville November 2009 ii DECLARATION I‚ Christine Mbungwana‚ hereby

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    Chapter 1 INTRODUCTION 1.1: Overall of Social Networking Service (SNS) Social networking service is a type of invented communication that allows people to connect with each other. Social networking sites (SNSs) such as Facebook‚ Twitter‚ and MySpace which are the typical application of Web 2.0 technology‚ has been popular and widespread all over the world over the past few years. A cultural anthropologist at Kansas State University‚ Michael Wesch has compared the society with social networking

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    A CROSS-CULTURAL STUDY OF LEADER-MEMBER EXCHANGE QUALITY AND JOB SATISFACTION AS CORRELATES OF INTRA-DYADIC WORK-VALUE SIMILARITY by CONRADO A. MARION-LANDAIS A thesis submitted in partial fulfillment of the requirements for the degree of Master of Arts Department of Psychology University of South Florida April 1993 Major Professor: Carnot E. Nelson‚ Ph.D. ACKNOWLEDGEMENTS I wish to express my gratitude for the friendly and enthusiastic assistance

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    Leeds University Business School Celebrity street snap photos – A new form of celebrity endorsement to create fashion brand awareness and product desirability in the Asia market. Jill Yu-Lin‚ Wu Supervisor: Angela Carroll Date: August / 2013 Word count: 11‚879 This dissertation is submitted in part fulfilment of the requirements for the degree of the requirements for the degree of MA Corporate Communications and Public Relations FOR OFFICE USE ONLY SCRIPT NO

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    A generative review on the article “Exploring the Relationship between Human Resource Management Practices and Organizational Commitment: Empirical Evidence from the Banking Sector in China‚ (Ghazanfar‚F et al‚ 2012)” Continuous Assessment - Term Paper (Individual Assignment) MCE 7101 - Research Methodologies MBA in Human Resource Management Batch II - Semester III The Open University of Sri Lanka Course Director : Prof. Sudatta Ranasinghe - Professor of Management Mr. L. D. I. Wijetunga

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    Measuring Perceived Service Quality Using s e rv q ua l: A Case Study of the Croatian Hotel Industry ´ s u z ana m ar k ovi c Faculty of Tourism and Hospitality Management Opatija‚ Croatia s an j a r as p o r Polytechnic of Rijeka‚ Croatia The purpose of the study is to examine customers’ perceptions of service quality in the Croatian hotel industry. The aim is to assess the perceived service quality of hotel attributes and to determine the factor structure of service quality perception

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