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    Theory of Cross-Cultural Communication © Anthony Pym 2003 Intercultural Studies Group Universitat Rovira i Virgili Tarragona‚ Spain* Pre-print version 3.3 The following is a series of propositions designed to connect a few ideas about translation as a mode of cross-cultural communication. The ideas are drawn from a multiplicity of existing theories; the aim is not particularly to be original. The propositions are instead intended to link up three endeavors: an abstract conception of cross-cultural communication

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    Introduction to Cross-Cultural Psychology Zenna Beasley PSY/450 Diversity and Cultural Factors in Psychology September 15‚ 2014 Robert Keele Introduction to Cross-Cultural Psychology Culture is the structure of one’s way of life and behavior‚ meaning one’s beliefs‚ values‚ traditions‚ and behaviors (Matsumoto & Juang‚ 2013). As there are many cultures throughout the world and each one is unique in their ways of living and understanding‚ it is important to conduct research to learn and understand

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    Unilever

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    Myriam Riedel‚ brand leader Out Of Home Company Context • On any given day‚ two billion people use Unilever products to look good‚ feel good and get more out of life. Our portfolio ranges from nutritionally balanced foods to indulgent ice creams‚ affordable soaps‚ luxurious shampoos and everyday household care products. We produce world-leading brands including Lipton‚ Dove‚ Carte d’Or‚ Skip • Unilever is the leader in the ice cream category on the In Home and Out Of Home business with brands like

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    Introduction to Cross-Cultural Psychology What is culture? Culture is a particular society at a particular time and the knowledge and values shared by that society and psychology is the science of mental life. Therefore‚ it goes without saying that cultural psychology is the science of mental life in a particular society at a particular time. According to the text “cross-cultural psychology is the critical and comparative study of cultural effects on human psychology and cultural psychology seeks

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    "Compare the ways in which cross-cultural identity is explored in Alice Pung’s Unpolished Gem and Mira Nair’s The Namesake" The struggle to find self identity within the upbringing of two different and contradictory cultural groups is the main theme for Alice Pung’s memoir Unpolished Gem and Mira Nair’s film The Namesake. The main characters for each‚ Alice Pung and Gogol Ganguli respectively grow up the children of immigrants from developing to western countries who are torn between respecting

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    Introduction to Cross-Cultural Psychology PSY/450 April 20‚ 2015 Michele Wagner Introduction to Cross-Cultural Psychology Cross-cultural psychology is the psychological practice that focuses on the study of the cultural effects on human psychology. It requires researchers to draw conclusions by using samples from multiple cultures (Shiraev & Levy‚ 2010). Human behavior shares similarities in basic terms of listening to others‚ sharing feelings‚ and behavioral traits‚ although the

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    Unilever

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    ------------------------------------------------- MARKETING: Group 1 ------------------------------------------------- Case: Chandon‚ Pierre (2004). Unilever in Brazil: Marketing Strategies for Low-income Consumers (Question 1 a & b) a) Discuss whether marketing and branding can create value for poor consumers. Marketing is the performance of activities that seek to accomplish organisations objectives by anticipating customer or client needs and directing a flow of need satisfying

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    Factors influencing cross-cultural negotiations Many factors influence cross-cultural negations and should be considered before entering into negotiations with another culture. Negotiators who understand certain aspects of cross-culture negotiations have the advantage over the negotiator who is not well prepared to negotiate with their foreign counterpart. According to Salacuse‚ 1991‚ negotiators should consider the following seven factors when conducting business internationally: the negotiating

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    interpersonal and intrapersonal skills‚ justice and sound mind should also be a direct and large part in the behavior of a counselor. Each profession‚ including the counseling profession must create a balance or equilibrium for such rules. Cultural norms or societal standards are highly regulated principles set forth by a certain group within a profession. For instance‚ the Council for Accreditation of Counseling and Related Educational Programs regulate the principles and procedures within

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    Cross Cultural Communication Process Communication is the act of transmitting messages‚ including information about the nature of the relationship‚ to another person who interprets these messages and gives them the meaning. Both the sender and the receiver of the message play an active role in the process. Successful communication requires not only that the message is transmitted but also understood. For this understanding to occur‚ the sender and receiver must share a vast amount of common information

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