DATE: Karl Schmidt Jared Sessum Sustainable Tea at Unilever‚ Harvard Business School January 29‚ 2013 This memorandum addresses the following questions based on information found in the Harvard Business School case study on Unilever: Why did Unilever commit to sustainably source 100% of its tea? Has Rainforest Alliance certification been success for Unilever –why or why not? What should Unilever do with its tea business in India? Why has Unilever committed to sustainably source 100% of its agricultural
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Abstract This paper explains that the Unilever brands are trusted everywhere around the world; 150 million times a day‚ someone somewhere chooses a Unilever product. This paper points out that‚ at the heart of the corporate purpose‚ which guides Unilever in its approach to doing business‚ is the drive to serve consumers in a unique and effective way by (1) working with suppliers who have values similar to Unilever and work to the same standards‚ (2) utilizing its wealth of knowledge and international
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what the size‚ not to become cross-cultural or global. Going cross-cultural for Superior Widget Corporation is the only next step to take since they are a young company growing vigorously. The growth of the company is the reason why it is necessary to become a cross-cultural company. This is why the training is necessary. This training will be different than any other training that has been given. This is going to be different because becoming a cross cultural business is something different
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Executive Summary The purpose of this presentation is to identify the problems faced by Western managers telling eastern managers that improvement in their business is needed. The case which the presentation is based on is about cross-cultural management and organisational strategy and improvement. A delegate of an Australian consulting firm is given the task of heading up a pilot study in the organisations Taiwanese and Indian offices with the aim of identifying the reasons for their slow
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Dealing With Cross-Cultural Differences at Workplace in the UAE OR Impact of Cross-Cultural Differences On Adjustment of Expatriate Employees in the Work Environment of the UAE INTRODUCTION / LITERATURE REVIEW The working environment in the UAE has seen huge changes in the last 25 years or so. The change has been introduced primarily by the opening up of multinational firms in the UAE. This has created job opportunities for expatriates‚ therefore bringing about a large diversity in the
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Cross-Culture Ethical Perspectives Amanda Bravo‚ Mary Malone‚ Doneice Johnson‚ Jose Robledo‚ Kanosha Mitchell‚ Josephine Johnson ETH/316 September 24‚ 2012 Bette Bellefeuille Cross-Culture Ethical Perspectives Globalization is common in most large organizations as they thrive to maximize revenue and expand customer base by establishing operations in different countries and within different cultures. Consequently‚ these organizations have to consider cultural perspectives of the country
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Subject: Avoiding Cross-Cultural Miscommunication It has been brought to our attention in Human Resources that our organization will begin international business at the beginning of the new year‚ which is just less than five months away. There are several negative situations that can occur within our organization due to cross-cultural miscommunication. When cross-cultural communications do not translate as intended‚ people can take with them a complete different message which can cause costly
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Smith-Ch-13.qxd 2/22/2008 9:16 PM CHAPTER Page 219 13 Cross-Cultural Approaches to Leadership Zeynep Aycan Arabs worship their leaders—as long as they are in power! —House‚ Wright‚ and Aditya (1997‚ p. 535) The Dutch place emphasis on egalitarianism and are skeptical about the value of leadership. Terms like leader and manager carry a stigma. If a father is employed as a manager‚ Dutch children will not admit it to their schoolmates. —House et al. (1997‚ p. 535) The Malaysian leader is expected
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Myriam Riedel‚ brand leader Out Of Home Company Context • On any given day‚ two billion people use Unilever products to look good‚ feel good and get more out of life. Our portfolio ranges from nutritionally balanced foods to indulgent ice creams‚ affordable soaps‚ luxurious shampoos and everyday household care products. We produce world-leading brands including Lipton‚ Dove‚ Carte d’Or‚ Skip • Unilever is the leader in the ice cream category on the In Home and Out Of Home business with brands like
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Running head: Introduction to Cross-Cultural Psychology Anne Solomon Diversity and Cultural Factors in Psychology/PSY450 Professor Iman Turner July 3‚ 2011 Introduction to Cross-Cultural Psychology Cross-cultural psychology is the critical and comparative study of the effects on human psychology. Cross-cultural psychology draws its conclusions from at least two samples that represent at least two cultural groups. Because cross-cultural psychology is about comparisons‚ it is crucial
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