Celebrity Cruises was founded in 1989 by the Chandris Group‚ a Greek company originally in the shipping business. In 1997‚ the company merged with Royal Caribbean International to become part of Royal Caribbean Cruises Ltd. The parent company was determined to keep the two brand’s marketing and operations separate in order for each to target their own market segments. Royal Caribbean Cruises Ltd. operates not only Royal Caribbean Cruises but also Celebrity Cruises‚ Azamara Club Cruises‚ Pullmantur
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before 1990 to over $5 billion in 2000. What is not well known is that revenue per person per year has grown from less than $20‚000 to over $50‚000 in most large companies in the last five years. This is not simply due to ‘inflation’. Though the industry is still focused on tapping the huge software services market‚ most of the big players have moved from lower value services to higher value services. In the early days‚ the service was primarily providing technical manpower‚ which later moved
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GENTING GROUP SWOT ANALYSIS SStrengths: inside matters For our group’s survey and research on Genting Group ‚we found that the strengths of it is that Genting Group is Malaysia’s leading multinational corporation and one of Asia’s best-managed companies. They have over 27‚000 employees‚ 11‚000 acres of prime resort land and more than80‚000 hectares of plantation land. The Genting Group is the collective name for Genting Berhad and its subsidiaries‚ which comprise the following three listed
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MGB225 - Negotiation Simulation 3 (Assessed) – Island Cruise To be emailed to relevant team members in week 9 – strictly confidential MGB225 - NEGOTIATION SIMULATION 3 (ASSESSED) WEEK 10 CAPTAIN STUART BING – TEAMS A‚ C & D ISLAND CRUISE Introduction In this exercise you will participate in a negotiation about a cruise ship and its rights to visit a tropical island. You will role-play this negotiation as either the director of the cruise ship or the mayor of the island. The issues to be
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Managerial Economics Market Analysis Report – Cruise Sector Blue Group #9 Matteo Tuninetto Frosina Bollo Antonio Marchitelli Anna Rottmayr ME – Market Analysis Report Blue Group # 9 Page 1 of 14 Content 1. Market definition 3 2. Cost structure 3 2.1. Capex vs. Opex 4 2.2. Fixed vs. variable costs 5 2.3. Entry costs 6 3. Demand drivers 7 3.1. Purchase decisions 8 3.2. Trends in demand that affect revenues 8 4. Competitive situation 9 4.1. Market Concentration 10 4
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SWOT analysis of the Indian textiles industry: We now do a SWOT analysis of the Indian textile industry keeping in mind the global changes that have taken place in the post quota regime. STRENGTHS- 1. Abundant raw material 2. Low cost skilled labour 3. Presence across the value chain 4. Growing domestic market 5. Strong backward integration 6. Third largest cotton producer as well a the largest area under cultivation 7. Increasing presence across entire value chain 8. Cheap and skilled
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SWOT Analysis and Recommendation if Music Industry Strengths: *First major record label to create websites branded towards different music genres. First major record label to use downloading technology to promote sales of CD’s and cassettes. *Merged with AOL--AOL has the largest internet service provider in the industry. *BMG was the largest music club in the world‚ and arguably the leader of the five major labels. *BMG set up a series of websites dedicated to specific genres of music. These
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CRUISE SHIP A cruise ship or cruise liner is a passenger ship used for pleasure voyages‚ where the voyage itself and the ship’s amenities are part of the experience‚ as well as the different destinations along the way. Transportation is not the prime purpose‚ as cruise ships operate mostly on routes that return passengers to their originating port‚ so the ports of call are usually in a specified region of a continent. The rapid growth and specialization process experienced by the cruise industry
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The creativity of people and sustained marketing of companies allowed the passenger liner industry to transform from a pure transport function to an almost pure tourism function into the global cruise line industry that we know today. The main goal of the supply chain‚ sometimes referred to as the value chain‚ is to create value. In an end-customers’ context‚ value is the measure of desire for a product and its related services (1) customer relationship management‚ (2) customer service management
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TERM PAPER Managerial Economics SWOT ANALYSIS OF CRUDE OIL INDUSTRY INTRODUCTION Crude Oil Industry Crude oil is one of the most necessitated worldwide required commodity. Any slightest fluctuation in crude oil prices can have both direct and indirect influence on the economy of the countries. The volatility of crude oil prices drove many companies away. Therefore‚ prices have been regularly and closely monitored by economists. Now a days prices have shoot up to record
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