"Cruise ship marketing mix" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 50 of 50 - About 500 Essays
  • Good Essays

    The Marketing Mix Place The marketing mix consists in total of 4 elements (Product‚Price‚ Place‚ Promotion) which are often referred to as ‘the four Ps’. One of those four Ps is “Place”: Place represents the location where a product can be purchased. It is often referred to as the distribution channel through which goods and/or services are moved from the manufacturer/service provider to the user or consumer. It can include any physical store as well as virtual stores on the Internet. In our

    Premium Pricing Marketing mix Las Vegas metropolitan area

    • 1249 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    Baskin Robbins Introduction Nearly three-quarters of a century ago‚ two brothers-in-law shared a dream to create an innovative ice cream store that would be a neighborhood gathering place for families. Burton "Burt" Baskin and Irvine "Irv" Robbins had a mutual love of old-fashioned ice cream and the desire to provide customers a variety of flavors made with ingredients of the highest quality in a fun‚ inviting atmosphere. They started out in separate ventures at the advice of Irv’s father. In 1945

    Premium Ice cream Baskin-Robbins

    • 2145 Words
    • 9 Pages
    Powerful Essays
  • Good Essays

    Marketing Mix Used by Big Bazaar 1.) Pricing: - The pricing objective is to gain the “Maximum Market Share”. Pricing at Big Bazaar is based on the following techniques: a.) Value Pricing (EDLP- Every Day Low Pricing): - Big Bazaar promises consumers the lowest available price without coupon clipping‚ waiting for promotions‚ or comparison shopping. b.) Promotional Pricing: - Big Bazaar offers financing at low interest rate. The concept of psychological discounting (Rs.49‚ Rs.99‚ Rs.199

    Premium Pricing

    • 508 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Toyota Marketing Mix 4 P's

    • 2877 Words
    • 12 Pages

    over a billion dollars spent in advertisement a year‚ Toyota has become an attraction in the eyes of many auto consumers worldwide. Toyota has built its reputation not only by producing high quality vehicles at affordable prices‚ but the brand and marketing skills they use through tactful pricing strategies. Toyota has differentiated their prices from the traditional pricing set up of many of the other automobile makers. However‚ it is their effectiveness in targeting consumers’ needs and wants that

    Premium Toyota Toyota Prius Hybrid electric vehicle

    • 2877 Words
    • 12 Pages
    Good Essays
  • Good Essays

    Carnival: Cruise Lines

    • 594 Words
    • 3 Pages

    Carnival Cruise 1. What global forces have contributed to the growth of the cruise-line industry? One of the forces that contributed to the growth of the cruise industry was the arrival of the transoceanic airline. The shipping lines had to come up with a way to compete with the new speedy and affordable way of travel. Another global force is the working middle class that the cruise industry now targets in addition to the rich. 2. What specific steps has Carnival Cruise Lines taken to benefit

    Premium Cruise ship Cruise line Holland America Line

    • 594 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Carnival Cruise Vacation

    • 2092 Words
    • 9 Pages

    Vision Statement: It is our vision to continue to be the world’s #1 vacation provider at land and at sea. Mission Statement (Current): Our missions is to deliver exceptional vacation experiences through the world’s best-known cruise brands that cater to a variety of different lifestyles and budgets‚ all at an outstanding value unrivaled on land or at sea. Mission Statement (Proposed): It is the mission of Carnival cruised to provide our customers with the best vacation experience on both

    Premium Cruise ship Holland America Line Cruise line

    • 2092 Words
    • 9 Pages
    Powerful Essays
  • Best Essays

    Carnival Cruise Lines

    • 1796 Words
    • 5 Pages

    Carnival Cruise Lines | Managing in a Global Marketplace: Individual Case Study | Jeffrey Barno | Table of Contents Introduction 3 Discussion 3 Conclusion 7 Bibliography 9 Introduction Carnival Cruise Lines was established in 1972 by Ted Arison. Over time‚ Carnival forged the concept of less costly cruises with shorter trips‚ making cruises a more viable option for a wider variety of vacationers. The company is currently based in Miami‚ Florida but has spread globally since its

    Premium Holland America Line Carnival Cruise Lines Cruise line

    • 1796 Words
    • 5 Pages
    Best Essays
  • Powerful Essays

    SIII‚ both of which were extremely successful worldwide. The market has become a lot more competitive since the introduction of the original Galaxy S and much is expected from the latest in the S Series in their latest product the Galaxy S4.N Marketing plan for SAMSUNG GALAXY S4 1. EXECUTIVE SUMMARY Samsung is a company that has been steadily growing throughout the past decade. The following report will help Samsung maintain the growth that has been enjoyed in the past‚ with a strong emphasis

    Premium Smartphone Windows Mobile

    • 2933 Words
    • 12 Pages
    Powerful Essays
  • Powerful Essays

    Marketing Mix Easyjet vs Klm

    • 3486 Words
    • 14 Pages

    Airline Assignment Table of Contents 1 Brief history of Easyjet 3 2 Brief history of KLM 3 3 Marketing Mix (7P’s) 4 3.1 Price 4 3.1.1 Price List 4 3.1.2 Allowances 4 3.1.3 Discounts 4 3.1.4 Payment period 5 3.1.5 Credit terms 5 3.2 Product and services 6 3.3 Promotion 7 3.4 Place 8 3.5 Process 9 3.5.1 Check-in 9 3.5.2 Boarding the plane 10 3.5.3 Customer support service 10 3.6 Physical evidence 11 3.7 People 11 3.7.1 Management 11 3.7.2 Managing

    Premium Air France KLM Airline

    • 3486 Words
    • 14 Pages
    Powerful Essays
  • Satisfactory Essays

    Nguyen Phuong Anh CO14 LCFS SWOT Analysis Name Strengths Weaknesses Opportunities Threats Canifa Available price for most of the population in Hanoi Availability products for almost all major categories of consumers (oriented for families) Large categories of elections in color. Good location Untrendy products Monotonous types of products Focus only on one market (Hanoi-VietNam) Untrained personnel/staff uncomfortable parking introduce more trendy& fashionable products Diversify

    Premium Color Marketing Advertising

    • 662 Words
    • 3 Pages
    Satisfactory Essays
Page 1 42 43 44 45 46 47 48 49 50
Next