Carnival Cruise Lines case Questions 1. What global forces have contributed to the growth of the cruise industry? Two major factors that have contributed to the growth of the cruise industry are the change in the competitive environment brought about by the advent of transoceanic airline service and increasing discretionary incomes. As demand for liner travel declined in response to the development of less expensive and much faster air service‚ shipping lines were forced to respond to
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Carnival Cruise Line Customers – Variety of different lifestyles and budgets. Products or services – Vacations through cruise brands. Markets – World‚ not very specific. Technology – Missing. Concern for survival‚ growth‚ and profitability – By offering value Carnival will continue to survive and potentially see growth and profits. Philosophy – Missing. Self-concept – Outstanding value unrivaled on land or at sea. Concern for public image – Worlds
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passenger travel by sea: there were no aircraft‚ and emigration‚ from Europe to the Americas and other parts of the world‚ was still taking place on a massive scale. Passenger ships were therefore much more common than they are today and accidents frequently led to heavy casualties. The annual loss of life from British ships alone averaged between 700 and 800 during this period. The incident which led to the convening of the 1914 international SOLAS conference was the sinking of the White Star liner
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The Royal Caribbean Cruises definitely lacked in many aspects of the Cycle of Capability. The article stated nothing about limitations and expectations of employees‚ employee recognition‚ how satisfied the employees were‚ employee referrals of potential job candidates‚ or employee/customer selection. However‚ since this case focused on technology‚ I can see that Royal Caribbean Cruise lines have incredibly well-designed support systems. With the leapfrog program in effect and several technological
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challenge of optimal ship operations Managing a fleet of vessels has always been a challenge‚ and one that has become even more complex today. With competitive pressure growing and overcapacity occurring in parts of the market‚ ship managers need to maximise uptime and ensure that ships are well-maintained while at the same time minimising inspection and maintenance efforts‚ keeping costs of spare parts and repairs down‚ and complying with all rules and regulations. Experienced ship managers know it’s
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Allure Cruise Line – Challenges of Strategic Growth and Organizational Effectiveness Who are the “major players” in the North American cruise industry? The “major players” in North America cruise industry are‚ Carnival‚ P&O Princess (P&OP)‚ RCC and Star Cruises Group accounted for 69% of capacity in 2002. In 2006‚ with P&O Princess now part of Carnival‚ the top three reached over than 79%. In progress the top three “major players” would increase to 81% by 2010. With the emergence of MSC Cruises as
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A tour of The Peacemaker Ship If you’ve never had the chance to see or tour a tall ship‚ you’re missing out on a pleasant experience. My mother and I had the opportunity to tour the Peacemaker‚ a remarkable ship with a lot of history. A number of unique gifts as well as baked items can be purchased on board the vessel. These proceeds go into keeping the vessel afloat with year-round maintenance to continue it’s mission. All of the gifts and baked goods are made on the ship. Certain times of the day
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Vino Coffin Ship Letter Although I had to leave behind many of my possessions‚ and friends and family‚ I could potentially leave my life of poverty as well. Living in the coffin ship was a terrible experience. The ship was crowded and smelled bad. Living quarters were tight and congested‚ many people got sick . Just a couple of weeks in‚ people were already dying off and I was worried if I were to also be taken by sickness. The waves and storms tossed the ship back and forth so no one dared
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Inside Royal Caribbean Cruise Lines Page 1 Royal Caribbean is a $4 billion company that began in 1969 in Norway. It’s the second largest cruise line on the market behind Carnival that makes up 27% of the world’s cruise market. Edwin Stephan and Arne Wilhemsen merged their ideas together to present cruises to the Caribbean for wealthy people living in Florida. Three Norwegian shipping companies established Royal Caribbean Cruise Line: Anders Wilhemsen
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Markets they cater: Carnival Cruise Lines is the largest cruise corporation in the world right now Their ships are spread around the world in the following nations; North America‚ UK‚ Germany‚ New Zealand‚ Australia‚ Spain and Brazil although a majority of their business comes from the North American Market. In its advertising Carnival specifically targets young and often first time cruisers. In doing so the carnival cruise line has been able to brand itself as a “fun” cruise catering to those looking
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