University of Dhaka Faculty of Business Studies Department of Marketing CSR Activities of Rahimafrooz Group Submitted to Professor Dr. Anisur Rahman Nadeem Nafis – 41119044 Table of Contents Topics Page No. Introduction What is CSR Compendium about the studied company Business Domain Rahimafrooz (Bangladesh) Limited Rahimafrooz Accumulators Limited Rahimafrooz Batteries Limited Rahimafrooz Globatt Ltd. Rahimafrooz Distribution Ltd. Rahimafrooz
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(Spector‚ 2008 cited in Carroll and Shabana‚ 2010: 86)‚ Corporate Social Responsibility (CSR) has been becoming an increasingly influencing factor in corporate governance. KPMG (2008 cited in Du et al.‚ 2010: 13) indicates that the proportion of the 250 hugest enterprises in the world who annually release CSR reports has grown up from 50% in 2005 to 80% in 2008. Porter and Kramer (2006: 80) declare that CSR is more likely to be advantages such as ‘opportunity‚ innovation‚ and competitive advantage’
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Alcohol Advertising to Youth Many people are unaware of the prevalence of underage drinking in the United States. Every day in the United States‚ more than 4‚750 kids under age 16 have their first full drink of alcohol. More youth in the United States drink alcohol than smoke tobacco or marijuana‚ making it the drug most used by American young people. Youth who start drinking before the age of 15 are five times more likely to develop alcohol dependency or abuse in their lifetime than those who
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sustainable CSR Strategy through a System Dynamics Perspective: evidences from a Colombian case-study Enzo Bivona (*) ‚ Sonia Herrera Daza (**) Abstract During last decades‚ Corporate Social Responsibility (CSR) strategies received a growing attention from both businesses and non profit organisations. However‚ very often organisations fail to correctly implement a successful CSR strategy. Through the analysis of a case-study‚ this paper tries to demonstrates how a CSR strategy could
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Promoting alcohol on TV. There are different types of advertisement for alcohol. There is the exclusive stuff like Hennessey‚ Champaign or good old vines‚ that canvass costumers of the higher classes that are able to pay the expensive prices. Their message in advertisement is lifestyle‚ exclusivity‚ status. With their kind of advertisement they can raise the prices to make a great profit. Another is the traditional stuff like Jack Daniels‚ Liqueur or some sorts of bear. They advertise with
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Alcohol Advertising Television is the number one spot where advertisements are released because of the variety of age groups that it reaches throughout the United States. “Average number of hours per week that American youth ages 12-17 watch television: 20 hours‚ 20 minutes‚” (CERC‚ 1998). Although Television is the most effective way to advertise products because of how much it is consumed and how large of an audience it captures‚ does it attract individuals who were not intended to be targeted
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Alcohol is one of the most abused drugs in the world. Why do people use alcohol in the first place? Many people do experience a relaxed feeling known as a “buzz‚” after having alcohol. They only focus on the pleasurable feeling the alcohol bestows on them. Each person has a different reason for drinking alcohol. Most people want to have an enjoyable time with others and drink. Others may drink to escape stress caused by a tough day in the office or being laid off from the company. Alcoholic parents
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Unlike USA‚ Europe has developed a variety of policies‚ which are very scalable. After the fall of the Berlin Wall and once past the time when the polarity communism / capitalism dominated relations in Europe‚ CSR model of the unified Germany seemed to be mostly represented as the European specificity. Driven by Germany and adopted by many countries of the European Union‚ this approach is characterized by a desire to combine economic efficiency and social justice. German model grants the state and
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“Creating Shared Value is built upon fundamental commitments to society‚ both to achieve the highest standards of compliance with laws‚ codes of conduct and our own Nestlé Corporate Business Principles as well as to protect the environment for future generations.” – Paul Bulcke‚ CEO Nestle To continue to prosper over the long term‚ we need to ensure that the communities we serve and in which we operate prosper too. We are determined to ensure that our global presence and operations bring benefits
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triangle models it is important to link the policy chosen for this essay which is alcohol consumptions‚ a health policy triangle is important when doing policy essay. This proposal has been design to give explanation of the four factors using the alcohol consumptions‚ which is health policy concern and will explain the steps by using health policy triangle models. Context which mean systematic factors‚ for the alcohol health policy its looks the Important of the policy making and how power it is
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