FACULTY OF HOTEL AND TOURISM MANAGEMENT UNIVERSITI TEKNOLOGI MARA PULAU PINANG PLANNING A RETAIL BUSINESS THE STRAWBERRY DONUTS By: STUDENTS NAME | NO. MATRIX | FATIN AZMINA BINTI ZAINAL | 2012302435 | SITI SYAFAWATI FAZIRA BINTI MOHD IKHSAN | 2012526473 | NURSYAZREEN BINTI SHADON | 2012376423 | NOOR HAMIZAH SYAZWANI BTE HARRUN | 2012511913 | DIPLOMA IN CULINARY ART HM1151A2
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Nursing and Health Promotion Casey M. Smith Grand Canyon University: NRS-429V April 21‚ 2013 The World Health Organization (WHO) describes health promotion as allowing society to control elements of personal health‚ through intelligent‚ healthy decisions. Health promotion improves the resourcefulness of people to be accountable‚ and the capacity of organizations and communities to guide the determinants of health. Due to the multitude of determinants of health‚ health promotion needs cooperation
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Promotional Mix is the term used to describe a set of tools that an organisation uses to communicate effectively the benefits of its products to its customers. These tools include: ❖ Advertising ❖ Public relations ❖ Sales promotions ❖ Direct marketing ❖ Personal selling ❖ Corporate image ❖ Exhibitions ❖ Sponsorship Advertising: This Company is advertised on the internet. Different types of advertising are aimed at different
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BACKGROUND Obesity has reached global epidemic proportions‚ and has become a major health problem of out society. According to Peeters et al. (2007)‚ 32% or 60 million people are now obese in the United States. The condition develops as a result of the interaction between genetics‚ lifestyle behavior‚ and cultural and environmental influences. Fat accumulates when more energy is consumed than expended. The National Heart‚ Lung‚ and Blood Institute (NHLBI) has adopted a classification system of body
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Sales Promotion campaign 1 Definition – Sales promotion includes incentive-offering and interest-creating activities which are generally short-term marketing events other than advertising‚ personal selling and publicity. The purpose of sales promotion is to stimulate‚ motivate and influence the purchase and other desired behavioral responses of the firm’s customers.” Definition 2 - A series of advertisements using various marketing tools that share the same message and ideas to promote a business or event to
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PROMOTION By Pablo González‚ Javier Uranga and Miguel Larrea ABOVE THE LINE PROMOTION Above the line promotions use mass media methods. This types of promotion focuses on advertising to a large audience. For example; television‚ cinema advertising‚ online media… etc Media Advantages Disadvantages Television -Huge audiences reached. -Products can be demonstrated. -Some viewers avoid TV adverts. Very expensive. Newspaper and magazines -Relatively cheap. -Reader can refer back. -Rival
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“The Price of Incivility” Christine Porath & Christine Pearson‚ Harvard Business Review Jan-Feb 2013 1. Do you agree or disagree with the article and why? Did you find it useful and why? I couldn’t agree more with the article‚ it goes without saying that productivity of employees is highly dependent with their work experience and in particular how they are treated. In the actual productivity is affecting more the productivity in service than manufacturing companies. But still bad behaviors poison
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trekking bags and to suggest promotional ideas to make its advertisement and promotion better. OBJECTIVE: Marketing communication tools are the means by which firm attempt to inform‚ persuade and remind consumers‚ directly or indirectly‚ about the product and brand they sell. In sense‚ they represent the voice of the company. Marketing communication mix consist of eight major modes of communication – advertisement‚ sales promotion‚ events and experiences‚ public relation and publicity‚ direct marketing
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Kawachi‚ 2000) Health promotion stems from these factors whereby focussing on the individual’s behaviour by influencing changes in variety of aspects such as families‚ communities work places and eventually encouraging individuals to adopt healthy practices (Green‚ 1984). The role of a nurse in health promotion and education is considered as a key by numerous researchers and policy initiatives from the government to promote health comprehending the essentiality of health promotion (Norton‚ 1998). The
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MONETARY PROMOTION Analysis of Consumer Response to Gift Promotions INTRODUCTION Growth of consumerism has emerged as a worldwide observable fact. Business firms too have risen and realized that nothing sells if there is no demand by the consumers. Consumer sovereignty exist that states “Consumer is the King”. This research paper is an analysis of non monetary promotion and its types‚ consumer response to non monetary promotion and consumer expectations towards non monetary promotions.
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