Cross-Cultural Issues in Consumer Behavior SHARON SHAVITT University of Illinois-Urbana-Champaign ANGELA Y. LEE Northwestern University CARLOS J. TORELLI University of Minnesota ne of the most difficult choices that multinational corporations face is deciding whether to run the same marketing campaign globally or to customize it to the local taste in different countries. In many cases‚ companies develop their marketing strategy in one country and then do "disaster checking" as
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Cross –cultural issues in South Korea Personal relationships are very important to develop and maintain a smooth business operation in Korea. When doing business with Korea a personal relationship is always through introduction and connection never through cold calling. As Neal Goodman‚ President of Global Dynamic states‚ the overriding issue in doing business in Korea is always developing and maintaining good interpersonal relationships‚ and finding the right way to show respect. Newcomers should
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During the Romantic Era‚ many cultural problems lurked within society’s belief towards women and the impoverished. These problems included the women’s role as a submissive human being and the poor conditions of the commoners. The culture of England in the years 1800 to 1850 had a profound effect on the novel Frankenstein written by Mary Shelley. During Romantic England‚ the people were still divided into different classes based on social and economic status;the hierarchical structure is composed
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Critical Cultural Issues in Autism Disorder 4.1. Autism culture With the recent rises in autism acknowledgement and new methods to teaching and socializing autistics‚ an autistic culture has begun to advance. Like deaf culture‚ autistic culture is founded on a more understanding
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DRAFT 2 Draft: on LGBT‚ Cultural and Legal Aspects in India 2 Warning: 2 Foundation of Opinion: 3 XYZ would like to know the implications (if any) for any of our employees who travel to India if they are homosexual. 3 Questions & Answers 3 Q.1 what is the current law regarding homosexuals in India? 3 Explanation of Section 377 of I.P.C 5 Recent Development in the Law (With reference to Court’s Judgments – High court‚ and Apex Court of India (Supreme Court of India)) 6 Q3. If a XYZ employee
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for teachers‚ Teacher motivation‚ professional development of Teachers and Teacher organizations‚ National / State Level Organizations for Teacher Education‚ Maintenance of Records and Registers in Schools. 3. Educational Concerns in Contemporary India : Inclusive Education: Conceptual Clarification and Definition‚ Prevalence‚ Myths & Facts‚ Characteristics‚ Classification & Types‚ Importance of Early Identification and Assessment‚ Planning Inclusive Education‚ Programming and Classroom Management
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Hofstede’s theory of cultural dimensions‚ and defines five of them for a comparison between the United States and India. This article shows for the most part‚ the definitions of Hofstede’s cultural dimensions are correct‚ but the article did identify some ambiguities while making the comparisons. Finally‚ future areas of possible research were identified that would assist in the removal of the ambiguities. Hofstede’s Cultural Dimensions US vs. India Geert Hofstede’s theory of cultural dimensions was
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National Business Systems and cultural conditions in India and will provide a brief assessment of how this will affect the firms. The report then moves on to assess the patterns and trends of trades between the two countries especially in the beverage industrys. The implication of international institutions on the firm‚ an assessment on the entry mode (FDI or export)‚ advices on the problem of establishing and operating a corporate social responsibility (CSR) in India and finally providing recommendation
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Cross Cultural Communication Issues in International Business Executive Summary Aims and Objectives A research is not just the study of facts and figures; it is rather a systematic investigation of facts to answer various questions that has been unanswered. It is a systematic quest to identify unexplored areas and answer unanswered questions with supporting evidences and facts (Goddard & Melville‚ 2006). Research is also a never-ending process; one research leads to another one. There
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Working Paper: MICORE/SDC/002 Issues in Health Communication in India: A Stakeholders Perspective Dr. Satyajeet Nanda1 Ms. Aparimita Pramanik2 Ms. Aarzoo Daswani3 August 2008 Dept. of Social and Development Communication MICORE (Mudra Inst. of Communications Research) 3rd Floor‚ Rangkrupa Complex‚ Near Parimal Garden Ahmedabad-6‚ India; Email: s.nanda@micore.res.in 1 2 Associate Professor and Head of Dept. Research Associate 3 Research Assistant Acknowledgement The authors
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