Economic Practices and Theories‚ Vol. 2‚ No. 1‚ 2012 (January)‚ e-ISSN 2247 – 7225 www.ijept.org Current and Future Trends in Tourism and Hospitality. The Case of Greece by Soultana (Tania) Kapiki Alexander Technological Educational Institute of Thessaloniki tkapiki@tour.teithe.gr Abstract. This paper identifies some of the current and future trends affecting the tourism and hospitality industry‚ including globalisation‚ guests’ safety and security‚ the importance of offering outstanding services
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media and frequent promotion updates” to increase their online hotel bookings. 2. Increased focus on content marketing Marketing experts will discover that brand awareness is key to reaching a wider audience. More experts will agree that content marketing is the best way to get the word out‚ rather than traditional advertising. A strong online presence is crucial for content marketing. Engaging blogs and social media tools‚ webinars‚ newsletters‚ e-books‚ and photo and video-sharing media are
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Lesson 2 Global Trends Lee Weng Kee UNIVERSITY OF SUNDERLAND Learning Outcomes • Learning Outcomes: On completion of the lecture students will: Able to understand the influence of global tourist flows on the international hospitality industry 2. The size and the scope of the international hospitality industry 3. The nature of the global hotel sector 1. 2 1 Class Structure Global trends in hospitality and tourism Global distribution of tourists Global distribution
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TRENDS IN THE INDIAN HOSPITALITY INDUSTRY Aims To analyse the current and future scenario of the hospitality industry in India. Objectives • Examine the disparity in the supply and demand of accommodation and rising prices. • To understand the pricing‚ industry standards and other critical issues that arise with growth of the industry in India. • Recognize and evaluate the problems that the industry is currently facing. The research looks into the impediments
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Current Trends in Marketing The year 2011 has brought many new trends to Marketing. Companies are stepping out of their boxes to compete for the top position in an economy that is still very injured. Many companies have realized that the best way to thrive is to tap into the many online innovations consumers are attached‚ addicted‚ and dedicated to. Simply advertising on the radio and in the newspaper is a thing of the past. More marketing dollars are being spent on digital marketing because;
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10 Current Trend in Hospitality and Tourism 1. Economic impact and leakage from tourism Set to become probably the most significant hot-potato issue in the early 21st century. Asian governments will be seeking to maximise that economic impact by first keeping more earnings at home and after that‚ within the region. That will run up against the increased advances of global multinational groups which will be sending more and more money out in the form of franchise‚ distribution‚ management fees and
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There are many different trends that come about every year in the hospitality. There are two sectors in particular that have shown a great deal of trends in the last couple of years. Those to sectors are the gaming industry and in the event and meeting planning industry. Trends are incredibly important as far as how they can impact the different sectors of the hospitality industry as well as how they impact the industry as a whole. They should be adhered to and if they are not there can be real
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Assessment of the Hospitality Management Graduates’ Work after Graduation Introduction Statement of the Problem This study would like to know the statistics of how many hospitality management students of Colegio de San Juan de Letran are employed after graduation. Furthermore‚ this study also aims to know the level of satisfaction they get in their job. Theoretical Framework Significance of the study This study aims to give comprehensive review and identification of hospitality and tourism research
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1. Trends in lodging industry in general 1.1. Sustainability In recent years‚ environment friendly‚ “going green” has affected many hotels in the way they are designed‚ built or refurbished and operated. The market of environmentally concerned consumers is growing and it is important to cater to their needs. (Kapiki‚ 2012) In addition‚ going green is seen as means of giving back to the community and environment as well as reducing operational cost. For example‚ 59% of respondents from a survey
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Movie Marketing: The Current Trend. Does Movie Marketing contribute to the success of the movie or its just a current trend? Submitted to: Name of the Guide (Department) Submitted by: Name of the Candidate Enrollment No. Session Years ABSTRACT EXTERNAL GUIDE LETTER THESIS APPROVAL LETTER Dear Anita I have received your synopsis as well as the confirmation of your external guide you through the thesis. This letter is a formal approval to the topic proposed
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