"Customer relationship management in fast food industry" Essays and Research Papers

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    The Fast Food Industry: Positioning and Competitive Advantage INTRODUCTION The fast food industry is an ever growing industry regardless of the concerns from many about the health and obesity risks. Despite these risks associated with fast food consumers continue to return indicating there is a high level of competition amongst several members of this industry. This paper will examine and discuss the five following major fast food restaurant chains: McDonald’s‚ Burger King‚ Wendy’s‚ Taco Bell‚

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    Fast Food or Sit down Restaurants Enjoying your food with warm cooked bread along with sweet butter to spread and an iced cold drink to top it all off‚ or Rushing to eat your food because you feel as if you have to scarf it down before it gets to cold. Sit down restaurant or fast food what would you prefer? Sitting down talking‚ ordering refills and desserts is my favorite while at a sit down restaurant but sometimes I am in a bit of a hurry and need to swing bye and get something fast that is

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    Are we taking it too far by blaming fast food restaurants for obesity? When is it individual responsibility and when is it appropriate to place blame? Obesity‚ obesity is a disease caused by a bad diets‚ genetics‚ and lack of exercise. It can be avoided by a balanced diet and 30-45 minutes of exercise everyday. Its very different for everybody‚ some people may have to do more exercise or less exercise‚ or eat different things due to their genetics. With all that said I feel it’s an individual

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    Negative effects on teenagers in the fast food industry Competition within the fast food industry is a difficult challenge which can take a toll on the youngest employees: teenagers. The very nature of the industry can sometimes harm teenagers in the process of producing profits. Inexpensive labor is considered essential for competing in the industry‚ but some of the young teenagers may become victims of exploitation. Some companies target the young and poor demographic and can guide them to

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    University of San Carlos College of Commerce P. del Rosario St.‚ Cebu City ------------------------------------------------------------------------------- An Analysis of the Philippine Fast Food Industry using Michael Porter’s Five Forces ------------------------------------------------------------------------------- Submitted to: Ms. Joyce Yang Submitted by; Group 9

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    1- 4 3.0 Impact of obesity issue toward fast food chain 3.1 Poor brand image…………………………………………………………………….. 4-6 3.2 Decline in sales………………………………………………………………………. 6 3.3 Pressure from activist and non-profit organisation…………………………………... 6-7 3.4 Increase of legal restriction on business activities………………………………….... 7-8 4.0 Response of fast food chain toward obesity issue 4.1 Provide nutrition information……………………………………………………….. 9-10 4.2 Provide new food choices and healthier ordering options………………………

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    Essentials of MIS Additional Cases 1 BUSINESS PROBLEM-SOLVING CASE JetBlue Hits Turbulence In February 2000‚ JetBlue started flying daily to Fort Lauderdale‚ Florida and Buffalo‚ New York‚ promising top-notch customer service at budget prices. The airline featured new Airbus A320 planes with leather seats‚ each equipped with a personal TV screen‚ and average one-way fares of only $99 per passenger. JetBlue was able to provide this relatively luxurious flying experience by using information

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    The Customer relationship management (CRM) is about the management of the clientele‚ their records and their relation and to use this data to further develop the customer relation policies and management decisions. Basically the CRM is the integration of people‚ technology and the business process in the quest to protect the existing clientele and provide the pragmatic opportunities to further enhance the circle of satisfied and loyal customers. The CRM is the catalyst that provides useful help

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    A PROJECT REPORT ON “CUSTOMER RELATIONSHIP MANAGEMENT IN MARUTI DEALERSHIP” FOR “MARUTI WONDER CARS PVT. LTD.” SUBMITTED BY ABHIJEET K. RAUT UNDER THE GUIDANCE OF PROF. - MRS. ASHWINI SOVANI SUBMITTED TO “UNIVERSITY OF PUNE” IN PARTIAL FULFILLMENT OF THE REQUIREMENT FOR THE AWARD OF THE DEGREE OF “MASTERS OF MARKETING MANAGEMENT (MMM)” THROUGH VISHWAKARMA INSTITUTE OF MANAGEMENT PUNE-48 ACKNOWLEDGEMENT I express great pleasure in introducing

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    negative effects of the fast food industry. Eric Schlosser wrote the book “Chew on This” in 2006‚ to open oblivious people eyes and show them the truth about the fast food industry. The U.S Department of Health and Human Services should know how the fast food industries has a negative impact towards the community. They manipulate kids by using advertisements‚ violating animal rights and their is human health concerns we should be aware of. Animal cruelty in the fast-food industry is a common problem

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