keeping customers happy‚ not only by providing good food‚ but also excellent service is the key to staying competitive. ! a) Explain in your own words‚ how customer relationship management is proving to be a successful tool for organisations to retain and attract new customers. b) Suggest different ideas that Rajat can use to keep the customers happy in his chain of restaurants. (Total : 718 + 752 = 1470 words) 1a. Delighting the Customer Building relationships with customers has become
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Failure Analysis: Customer Relationship Management Customer relationship management (CRM) is “an information system that combines methodologies‚ software‚ and the Internet to help an organization establish stronger customer relations with customers” (Awad‚ 2007‚ p. 296‚ para. 1). Through human involvement and information technology‚ CRM allows organizations to gain insight into customer demographics and market trends. Additionally‚ CRM helps organizations enhance their customer service‚ improve
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* Airline Customer Relationship Management Tool INDEX 1. Introduction 2. System Analysis a. Existing System b. proposed System 3. Feasibility Report a. Technical Feasibility b. Operational Feasibility c. Economical Feasibility 4. System Requirement Specification Document a. Overview b. Modules Description c. Process Flow d. SDLC Methodology e. Software Requirements f. Hardware Requirements 5. System Design a. DFD b. E-R diagram c. UML d. Data Dictionary 6.
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firm’/industry’s market share in the United States and global market. Data‚ efficiency‚ and customer service—these are Amazon.com’s competitive differentiators. As progressive technology advance‚ it enhances Amazon market and allows Amazon to be lauded for its recommendations engine‚ and subsequently‚ contextual purchasing capabilities‚ and of course the shopping experiences. All these factors are crucial to keep their customers coming back for more. A new research from Forrester indicates shows that 30 percent
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Essentials of MIS Additional Cases 1 BUSINESS PROBLEM-SOLVING CASE JetBlue Hits Turbulence In February 2000‚ JetBlue started flying daily to Fort Lauderdale‚ Florida and Buffalo‚ New York‚ promising top-notch customer service at budget prices. The airline featured new Airbus A320 planes with leather seats‚ each equipped with a personal TV screen‚ and average one-way fares of only $99 per passenger. JetBlue was able to provide this relatively luxurious flying experience by using information
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crucial to enhance customer service is proper training. It will not only add value to the company and individuals but it can strongly inspire and eventually leads to greater success. Some of the advantages include‚ customer satisfaction‚ business efficiencies‚ employee improvement and public recommendations. Good customer service will promote loyal customers. This is where good training leads to customer advocacy that in return plays a huge role. Loyalty comes from the customer satisfaction. It is
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Operation management Nike’s Operations management concerned about forecasting‚ controlling‚ designing‚ operating‚ and scheduling business operations in the production of Nike foot ware. Its excellent management that has been developed and ameliorated during the long term operation has enabled that business operations to be efficient and at the same time using as few resources as required. It is also effective in terms of satisfying customer demands‚ and thus it has become one of the key issue
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summary This business report has investigated the Nike. Inc’s sustainability by doing some analyze about the current data‚ the management journals and article are from the business database such as EBSCOhost‚ It also explains the ideas that help managers of Nike to achieve its goals in both profit and sustainability‚ although different people may have different point of views about this‚ it is still very important to manager of a big company like Nike‚ it is one of the leaders in the footwear industry
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NIKE Vision‚ Mission‚ Objectives‚ and Resources & Capabilities of NIKE Rooster & Hens Consulting Group Nike Inc. is an American multinational corporation engaged in athletic footwear‚ apparel‚ equipment and accessories. Nike Inc. was incorporated in 1968 by the laws of the state of Oregon. As we speak‚ Nike Inc. is the largest seller of athletic footwear and athletic apparel‚ represented in over 170 countries in the world (Nikeinc.com 2013). Vision NIKE‚ Inc
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nike – Management Report B00222492 Degree Programme 2011 Module School of Engineering and Science University of the West of Scotland December 2011 Contents Page Page 1 Front cover Page 2 Contents page Page 4 1.0 Introduction Page 5 2.0 Organisation Structure 2.1 Brief History 2.2 Sources of revenue streams 2.3 Recent Developments 2.4 Presents Standing Page 8 3.0 SWOT Analysis 3.1 Strengths 3.2 Weakness 3.3 Opportunities
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