Measuring logistics costs and performance Logistics and the bottom line 83 Logistics and shareholder value 88 Logistics cost analysis 95 The concept of total cost analysis 96 Principles of logistics costing 99 Customer profitability analysis 103 Direct product profitability 109 Cost drivers and activity-based costing 111 3 81 LSCH_C03.QXD 12/11/04 12:04 pm Page 82 LOGISTICS AND SUPPLY CHAIN MANAGEMENT This chapter: Outlines the many ways in which logistics management can impact
Premium Supply chain management Logistics Inventory
1. What is Logistic Management and its Objectives? Logistics means having the right thing‚ at the right place‚ at the right time. In business‚ logistics is defined as a business planning framework for the management of material‚ service‚ information and capital flows. It includes the increasingly complex information‚ communication and control system required in today’s business environment. (Logistix Partners Oy‚ Helsinki‚ FI‚ 1996). Objectives of Logistics Management is to make available
Premium Logistics Management Supply chain management
representing a paradigm shift Discuss (30) Relationship Marketing can be defined as a strategy that is used by business organisation to learn more about customer’s mood and behaviours so as to develop stronger relationship with them. Peter Druker stated that the purpose of the business is to create customers and keep them. To do that a company must do those things that make people or customers want to make business with it. Thus relationship marketing is not a short term tactic but a strategy
Premium Customer relationship management Customer service Marketing
Global Business and Logistics Management Subject Title: Logistics Management Course number: SHT4012 Assignment: Logistics Operations within the UK and Hong Kong Home Grocery Delivery Student Name: Lam Pik Kee‚ Pekky (Student ID#1078762) Table of Contents: 1. Introduction………………………………………………………………………………................P.1 2. Background and Mission of PARKnshop & Ocado……………………………….P.1 3. Different Approaches of Logistics Strategies & Operation Management………………………………………………………………………………………………
Premium Supply chain management Inventory Logistics
CUSTOMER RELATIONSHIP MANAGEMENT IN MARKETING FINANCIAL SERVICES (A CASE STUDY OF UNIBANK GHANA LIMITED) ABSTRACT Customer relationship management is a customer focused business strategy that dynamically integrates sales‚ marketing and customer services‚ in order to create and add value for the company and its customer. Consequently‚ the research project addresses problems of customer relationship management in the banking industry. Some of the problems are in the past few
Premium Customer relationship management Customer service Bank
Subject: Logistics Management Total marks 80 Case 1 (10 Marks) M/s Britecolor Paints Ltd. (BPL) is a manufacturer of decorative paints for households commercial premises and industrial application. (a) M/s. BPL had embarked on a policy of satisfying every possible customer in respect of shades‚ delivery and durability. Thus it went ahead and created twenty-five depots‚ one almost in every major city. The manufacturing base however‚ was maintained at Pune. The factory received information
Premium Logistics Inventory Supply chain management
South Korea‚ Malaysia and the Taiwan. This result shows that Hong Kong people tend to take short distance journey. c. Target Customers of Outbound Tourism As Hong Kong people love travelling and consider overseas holiday as part of lifestyle‚ there are wide range of customers for outbound tourism in the market. For long-distance travel (trips outside Asia)‚ the customers are mostly professionally employed
Premium Hong Kong Travel People's Republic of China
P23 01/18/2011 ------------------------------------------------- Customer relationship management ------------------------------------------------- Assessment N°1 Word count: 2035 Lesson leader: Dan Bennett The customer relationship management is defined as a widely-implemented strategy for managing a company’s interactions with customers‚ clients and sales prospects. It involves using technology to organize‚ automate‚ and
Premium Marketing Customer relationship management Customer service
CUSTOMER SATISFACTION SURVEY ON PRODUCT‚ SALES & AFTER SALES-SERVICES OF UNITED DIESEL Objectives : 1. To establish the Overall Customer Satisfaction Index 2. To find out Customer Satisfaction on product 3. To find out Customer Satisfaction on Sales processes 4. To find out Customer Satisfaction on After Sales- Service aspects (Greet the customer “Good Morning Sir” and say “ I am-------- from AC Neilson‚ I understand you are involved in transport business and I am here to take your opinion
Premium Truck Question Diesel engine
Changes that affected 15 companies: - 1/Emergent countries such as China or the BRICS: affected many companies in the way they perform ‚ like Apple who wanted to reduce its cost of production by relocating to Brasil paying 250$/month per employee. 2/Nike as well relocated to China in order to reduce its cost‚ and used child labour for many years until the world human rights forbidden this illegal labour. 3/Thanks to the e-commerce today many commercial companies are offering commercial
Premium Change Morocco Soviet Union