Background Customer satisfaction‚ a business term‚ is a measure of how products and services supplied by a company meet or surpass customer expectation. It is seen as a key performance indicator within business and is part of the four perspectives of a Balanced Scorecard. In a competitive market place where businesses compete for customers‚ customer satisfaction is seen as a key differentiator and increasingly has become a key element of business strategy. Customer satisfaction is an ambiguous
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Executive Summary: Sonali Bank Limited is the largest State-owned commercial bank in Bangladesh. It was established under Bangladesh Banks Nationalization Order-1972‚ President’s Order No.26‚ 1972 consisting of National Bank of Pakistan‚ Bank of Bhawalpur and Premier Bank. Sonali Bank Limited was registered on June 3‚ 2007 as a Public Limited Company under Companies Act‚ 1994 with the joint stock companies and firms for managerial efficiency and developing bank service. Bangladesh Bank issued Banking license
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Banks in the 1920s were built around a system of credit and mutual dependency with banks largely relying on the stability of others incase of emergency. Banks had to be registered with the National Reserve to operate with roughly 30‚000 National Reserve banks housing different portions of the country’s financial reserves. Each bank in turn also had its own reserves to account for the various loans and issued currency. With this system banks were intended to cooperate and move money as needed to other
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Bangladesh’s financial sector. Bangladesh Bank is the Central Bank of Bangladesh and the chief regulatory authority in the sector. The banking system is composed of four state-owned commercial banks‚ five specialized development banks‚ thirty private commercial Banks and nine foreign commercial banks. The Nobel-prize winning Grameen Bank is a specialized micro-finance institution‚ which revolutionized the concept of micro-credit and contributed greatly towards poverty reduction and the empowerment of
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Asking each and every customer is advantageous in as much as the company will know everyone’s feelings‚ and disadvantageous because the company will have to collect this information from each customer (National Business Research Institute‚ 2009) Customer satisfaction has been a subject of great interest to organizations and researchers alike. The principal objective of organizations is to maximize profits and to minimize cost. Profit maximization can be achieved through increase in sales with
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DV 1. Customer satisfaction 1. Customer satisfaction is a key factor in formation of customer’s desires for future purchase (Mittal & Kamakura‚ 2001). 2. Furthermore‚ the satisfied customers will probably talk to others about their good experiences. This fact‚ especially in the Middle Eastern cultures‚ where the social life has been shaped in a way that social communication with other people enhances the society‚ is more important (Jamal & Naser‚ 2002). 3. Customer satisfaction leads to repeat
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COMPARATIVE OF CONSUMER SATISFACTION BETWEEN AIRTEL 1 AND VODAFONE CONSUMER A consumer is an individual who purchase or has the capacity to purchase goods and services offered for sale by marketing institutions in order to satisfy personal or household needs‚ wants or desires. According to a statement made by Mahatma Gandhi‚ ‘consumer refers to the following‚ “A consumer is the most important visitor on our premises. He is not dependent on us. We are dependent on him. He is not an outsider
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behavior from the internship program make a student to be informed has the practical manager do their activities in the practical life. The Report focuses on theoretical as well as conceptual knowledge about the EXIM Bank’s activities and management that play an important role on behalf of the private banking sector of Bangladesh. 1.2 Origin of the Report: The internship program of MBA is a partial requirement to take test of real life challenge conducted by the intern. It is the important
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INTRODUCTION TO THE STUDY Customer satisfaction is defined as the measurement of how a company’s products or services meet or surpass its customer’s expectations. It is also a measure of how the customer perceives the way the company’s representatives dealt with his or her needs. Customer satisfaction plays an important role in determining the likelihood of an organization’s success and profitability over the long term. It is an important way of business to develop customer loyalty that in turn builds
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BISCUIT A biscuit (pron.: /ˈbɪskɨt/) is a baked‚ commonly flour-based food product. The term is applied to two distinctly different products in North America and the Commonwealth Nations and Europe. * In the United States and Canada‚ it is a small‚ soft‚ leavened bread‚ somewhat similar to a scone‚ though generally softer and fluffier. Although yeast may be used as a leavening agent‚ it is often replaced or supplemented with baking powder or baking soda. A Southern regional variation on the
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