process by which individuals and groups obtain what they need and want through creating and exchanging products and values with others. It is an integrated process through which companies create value for customers and build strong customer relationships in order to capture value from customers in return.” The modern marketer is called upon to set the marketing objectives‚ develop the marketing plan‚ organize the‚ marketing function‚ implement the marketing plan or programme (Marketing mix) and
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CUSTOMER SATISFACTION AT BIG BAZAAR” CERTIFICATE GUIDE CERTIFICATE DECLARATION ACKNOWLEDGEMENT TABLE OF CONTENTS 1.INTRODUCTION 2.RESEARCH METHODOLOGY 3.REVIEW OF LITERATURE 4.PROFILE OF THE COMPANY 5.ANALYSIS AND INTERPRETATION OF DATA 6.SUMMARY OF FINDINGS‚ CONCLUSIONS AND RECOMMENDATIONS 7.BIBLIOGRAPHY 8.ANNEXURE CHAPTER 1 INTRODUCTION The word "Retail" originates from a French-Italian word. Retailer is someone who cuts
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Customer satisfaction refers to the extent to which customers are happy with the products and services provided by a business. Customer satisfaction levels can be measured using survey techniques and questionnaires. Gaining high levels of customer satisfaction is very important to a business because satisfied customers are most likely to be loyal and to make repeated orders and to use a wide range of services offered by a business. The need to satisfy customer for success in any commercial enterprises
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utility of the customer service department. During the organizational attachment period an intern works on a project and writes report on that project in the report-writing period. I have been routed in the customer service division (CSD) of Bank Alfalah Limited‚ Motijheel Branch‚ under the supervision of Mr. Md. Maksudul Haque‚ the head of Customer Service Division. I decided to work in this department and selected the subject of my internship report as “Analysis of the Customer Satisfaction of Bank Alfalah
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Wal-Mart’s Strategic Quality Management and Customer Satisfaction MGT/449 December 5‚ 2010 Dr. Olivia Herriford Wal-Mart’s Strategic Quality Management and Customer Satisfaction One organization that has become successful in many aspects of satisfaction and quality is Wal-Mart. This organization started out providing basic products to customers during certain hours of the day and evening‚ and then expanded the become Wal-Mart Supercenters by also providing groceries and becoming a 24-hour
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CFGB6101 Economics for Managers (Wednesday Class: 6:30pm – 9:30pm) Proposed Title for Group Project: How Demand and Supply Factors Have Affected the Price of Telecommunication Services in the Past 5 Years. Prepared for: Dr. Nurul Shahnaz Ahmad Mahdzan Prepared by: Gopi Kerishnan CGA120011 Jamaludin Bin Muhamad Yusof CGA120092 Sathisveran CGA100081 Vinoden Subramaniam CGA120012 Date of Submission: Nov 1st‚ 2012 Table of Contents Page No. 1.0 Introduction
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Telecommunications Policy 36 (2012) 187–196 Contents lists available at SciVerse ScienceDirect Telecommunications Policy URL: www.elsevier.com/locate/telpol Regulation and competition in the European mobile communications industry: An examination of the implementation of mobile number portability Bele´n Usero Sa´nchez n‚ Grigorios Asimakopoulos 1 Business Management Division‚ Universidad Carlos III de Madrid‚ C/Madrid‚ 126 (28903) Getafe‚ Madrid‚ Spain a r t i c l e i n f o abstract Available
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An Analysis of the Satisfaction of late night Grocery Shoppers: The Case of Tesco ABSTRACT The research aims to have a deeper understanding of the factors that influence customer satisfaction at Tesco especially at night shifts. It also tries to erect a framework for the understanding of the physical and mental hazard that the shift workers have to encounter in their night shift work. It starts with the general discussion about the customer satisfaction‚ marketing process and other general
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satisfy customers Nina Bashirian Tina Majdpuor Master program Business Administration Luleå University of Technology Department of Business Administration‚ Technology and Social Sciences Master Thesis‚ Continuation Courses Tourism and Hospitality Management Department of Business Administration and Social Sciences Division of Industrial marketing and e-commerce The role of standard service quality in front office of five star hotels in Tehran in order to satisfy customers. Supervisors:
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Executive Summary The telecommunication industry is the most booming industry across the world and in Australia too. It is very important for telecommunication industry to analyse its micro environment and macro environment. Microenvironment consists of the organisation’s various departments‚ competitors‚ customers‚ marketing intermediaries and publics. The microenvironment represents the strengths and weaknesses of the organisation. The organisation has partial control over the factors of its microenvironment
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