123-133 Brand Equity‚ Customer Satisfaction & Loyalty: Malaysian Banking Sector Norbani Che-Ha* and Shahrizal Hashim** Services cannot be seen‚ felt‚ tasted or touched in the same manner in which goods can be sensed. Therefore‚ the key to success in services marketing is to ‘tangibilizing the intangible’ by using an extrinsic cue like a brand. Moreover‚ brands that are high in brand equity are organization powerful assets. They can lead to customer satisfaction and customer loyalty. This study
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SERVICE QUALITY AND CUSTOMER SATISFACTION IN PUBLIC AND PRIVATE UNIVERSITIES IN TANZANIA Kayita Sulaiman
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University of jordan Faculty of Business Administration Master of accounting Research The Impact of Service Quality on Customer Satisfactions in Islamic Jordanian Banking Supervisor: Dr. Suzan Abed Prepared by students: Shehab Saleh AL-Ajarmeh First semester 2011/2012 Contents |- abstract…………………………… | |- Introduction………………………………
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Level of Customer Satisfaction in a School Cafeteria Using the SERVQUAL Model A Research Paper Presented to The Faculty of Manila Tytana College of Accountancy and Management MANILA TYTANA COLLEGES Pasay City In Partial Fulfillment Of the Requirements for the Degree BACHELOR OF SCIENCE IN HOTEL AND RESTAURANT MANAGEMENT AUGUST 2013 CHAPTER I THE PROBLEM AND ITS BACKGROUND Introduction Customers are the ones who make the business survive‚ and it is the personnel
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Mcdonald’s Success Strategy And Global Expansion Through CustomeR SATISFACTION Bahaudin G. Mujtaba‚ Bina Patel‚ Nova Southeastern University‚ Journal of Business Case Studies – Third Quarter 2007 This study was conducted for some of the most successful restaurant one amoung was Mcdonald’ds whose effective management and global expansion strategies has led this corporation to achieve big success. This research was done for Mcdonald’s where they have achieved big success in the food industry by
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progress made‚ foreign countries are still somehow treating our banking industry activities as questionable. Various privet‚ public and international bank provide service to there customers in Bangladesh. Banks play an important role for growth Bangladeshi economic sector and give satisfaction to there customers through provide quality banking service. Most of the banks provide same banking service in Bangladesh like current account‚ saving account‚ term deposit and saving deposit. Banking
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big cities‚ such as Beijing‚ Shanghai‚ Shenzhen‚ etc. However‚ many Chinese consumers show a low level of satisfaction towards the company. This research proposal is prepared to provide guide for formal research to investigate the customer satisfaction towards Laura Arias in China. Based on the research result‚ decision can be made as to how Laura Arias can improve the customer satisfaction for better sales in China. The structure of this research proposal will strictly follow what has suggested
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A Study on Customer satisfaction towards Organised Retailing in Madurai City Abstract This paper mainly focuses on describing the customer satisfaction towards organised retailing in Madurai city. Besides presenting its structure and format this study highlights the customer satisfaction regarding organised stores. It enlists the factors contribute the consumer satisfaction. It comes out with valuable suggestions based on findings. 1. INTRODUCTION In the recent years the retail sector in
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THE EFFECT OF MOBILE TECHNOLOGY INTERVENTION AS BUSINESS SOLUTION TO CUSTOMER SATISFACTION A Thesis Presented to The Department of Information Technology QUEZON CITY POLYTECHNIC UNIVERSITY In Partial Fulfillment Of the Requirements for the Degree BACHELOR OF SCIENCE IN INFORMATION TECHNOLOGY Alfaro‚ Raffy T. Fresco‚ Marvin A. Martinez‚ Lord A. Pia‚ Rina U.
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Auto closing system (Concept‚ design & fabrication) of floor service pit to improve safety of human. SUBMITTED BY ------------------- 4TH YEAR ELECTRICAL ENGINEERING YMCA INSTITUTE OF ENGINEERING FARIDABAD [pic] Maruti Suzuki is one of India’s leading automobile manufacturers and the market leader in the car segment‚ both in terms of volume of vehicles sold and revenue earned. Until recently‚ 18.28% of the company was owned by the Indian government‚ and 54.2% by
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