Keiningham‚ Lerzan Aksoy‚ & Michael Hsu A Longitudinal Analysis of Customer Satisfaction and Share of Wallet: Investigating the Moderating Effect of Customer Characteristics Customer loyalty is an important strategic objective for all managers. Research has investigated the relationship between customer satisfaction and loyalty in various contexts. However‚ these predominantly cross-sectional studies have focused on customer retention as the primary measure of loyalty. There has been little investigation
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obstacles to e-banking adoption: A comparative study of India and Kenya” International Journal of Indian Culture and Business Management (USA)* 3. Nyangosi‚ R.‚ Arora‚ J.S. (2010) “Internet and Mobile Banking in Kenya: An empirical study of customers on Value attributes” Punjab Journal of Management Studies‚ January (INDIA) 4. Nyangosi‚ R. (2010) “Cyber Terrorism and Legal Framework for e-Finance with relevance to Cash Dispensing Machines in India” Proceedings of National Seminar on Security
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COMPONENTS OF CUSTOMER SATISFACTION IN FAST FOOD INDUSTRY INTRODUCTION: While the concept of customer satisfaction can be defined in different ways and can be classified in various methods‚ the common thing is that understanding and analyzing the factors that define and affect customer satisfaction can be looked at as a major marketing-related issue. Customer satisfaction is a term used to describe the positive emotions resulting from using a product/service in a way that met the customer ’s expectations
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SERVICE QUALITY AND CUSTOMER SATISFACTION IN PUBLIC TRANSPORTS Filipa Fonseca1) Sofia Pinto1) Carlos Brito2) 1) Faculty of Economics and Management‚ Catholic University of Portugal‚ Portugal 2) Faculty of Economics‚ University of Porto‚ Portugal Abstract: The objective of the paper is to identify the determinants of service quality as well as its impact on the satisfaction of public transport commuters. The paper explores the relationship between service quality and customer satisfaction in a public transport
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The Effectiveness of the Quality of Service by Gokana‚ Ramen and Teppan to Customer Satisfaction A thesis that is purpose to ; Mr. Orlando To partial fulfilment of the requirement for completing methodology Subject Created by: Hendra (014201000032) International Business 2010 Class 2 Chapter 1 I. Introduction Effectiveness is the capability of producing a desire result. When something is deemed effective‚ it means it has an intended or expected outcome‚ or produces a deep‚ vivid
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QUESTIONNAIRE:- (Retailer Survey) Name of the shop: __________________________________________________ Retailer Name: ____________________________________________________ Address: __________________________________________________________ 1) Do you stock Amul Ice-cream? a) Yes b) No 2) If yes‚ what varieties of Amul Ice-cream do you preferred to store? a) Sticks b) Cones c) Cups d) Couple Packs e) Family Packs f) All of them. 3) If No‚ Why? a. Absence of packaging date b
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large economies. The liberalization of the consumer goods industry initiated in the mid-80 and accelerated through the 90’s has begun to impact the structure and conduct of the retail industry. The concept retail which includes the shopkeeper to customer interaction‚ has taken many forms and dimensions‚ from the traditional retail outlet and street local market shops to upscale multi brand outlets‚ especially stores or departmental stores. The objective being to assess the various parameters that
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Questionnaire About Project-based Learning Project-based Learning is what the foreign teacher Chuck tried his best to promote in his oral English classes. Many students have benefitted from doing the projects like Movie Making project‚ Shakespeare Festival‚ Glee‚ Into the Woods‚ etc. The questionnaire is tailored for who have participated in these projects and your opinions will be very important to examine and analyze the effectiveness of Project-based Learning. ➢ What types of projects
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EFFECT OF SUPPLY CHAIN MANAGEMENT ON CUSTOMER SATISFACTION Supply chain management typically establishes the process of planning‚ sourcing‚ procuring and controlling the movement of the raw material to finished goods right from the hands of the suppliers into the lap of the customers. These activities can be seen as originating from an order of the customer to the delivery of the products which will interconnect various stakeholders from customer to retailer to distributer & wholesaler to
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