ALTERNATIVE MARKETING I. Introduction: TRADITIONAL MASS MEDIA faces many challenges. Although advertisers are not ready to abandon traditional media alternative forms of media and marketing arises. This alternative marketing will be discussed in this chapter. II. ALTERNATIVE MARKETING PROGRAMS In developing Alternative Marketing Programs it requires creativity and imagination. Marketers seek to identify new places where a consumer’s path intersects with a brand’s presence‚ or create a new
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Ethics is very broad to define but it is also very simple and common in our lives. In general‚ ethics is the branch of study dealing with what is the proper course of action for man. It is considered the moral standards by which people know what is right and what is wrong? At a more fundamental level‚ it is the method by which they categorize their values and pursue them. Most people learn about ethics at home‚ at school‚ in church‚ or other social places. Although most people acquire their sense
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Alternatives to Detention Placing juveniles in a detention facility is not always the best way to go. There are a number of alternatives that can be used instead of putting a juvenile in a facility. When deciding which type of program to place a juvenile in‚ the court officials must take into consideration the safety of the public. Many offenders can be effectively rehabilitated through community-based supervision while there are other serious offenders that may require confinement to protect
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Complementary medicine treatments have increased in the last years as an alternative way to treat some illnesses due to the fear that people feel with mainstream medicine and its consequences. But has this kind of medicine the power to cure all diseases like cancer or AIDS? We find some advantages that make us trust in alternative medicine. Firstly‚ herbal medicine brings us a lot of benefits for our helth. For instance‚ there are some researches that show marijuana infusion is very good for cancer
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Within Chapter 11 of On Being a Therapist‚ Kottler (2010) reviews he various alternative methods or therapies therapists utilize to help them avoid burnout and remain emotional healthy‚ while working in this field. Despite therapists primary goals of helping others learn healthy ways to change maladaptive behaviors‚ the majority of therapists are unfortunately not open to changing their own maladaptive behaviors. I think this stems from the fact that therapists get so comfortable with teaching
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Energy Alternatives: * Alternative energy is any energy source that is an alternative to fossil fuel. In a general sense in contemporary society‚ alternative energy is that which is produced without the undesirable consequences of the burning of fossil fuels‚ such as high carbon dioxide emissions‚ which is considered to be the major contributing factor of global warming. * This chapter discussed only a few of the possible alternatives to our current combustible energy generation system
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Alternate Energy What would it be like to live in the dark? Finding new forms of alternative energy has been a major concern throughout the world for the past several years. Currently‚ our main sources of energy are coal for electricity‚ and oil for transportation. Alternative energy‚ also known as renewable energy‚ is defined as energy derived from sources that do not use up natural resources or harm the environment. At the rate we are using these nonrenewable resources oil is scheduled to run
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Amanda ****** Jeanna *** Eng 1A October 8‚ 2013 Alternative Medicine My daughter would not be here today of it weren’t for alternative medicine. My doctor had labeled me a “spontaneous aborter‚” meaning my body wouldn’t hold a pregnancy‚ six miscarriages in four years. I was going crazy and when I asked my doctor why‚ he just said “it just happens to some women.” Really? What was wrong with me? A friend of mine referred me to a chiropractor. “What can a chiropractor do?” I asked myself. Despite
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Alternative Energy Alternative Energy Alternative energy refers to energy sources that have no undesired consequences such for example fossil fuels‚ nuclear energy and falling water. Fossil fuels are coal‚ petroleum and natural gas. There are some characteristics of the fossil fuels that made the concept of alternative energy come into place. (Alternative Energy) One of the fossil fuels‚ Petroleum‚ forms a thin film around the grains of the rock where it formed. Pressure from the overlying rock
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Haroon Saddique Alternative Punishment One alternate punishment instead of prison could be higher education. Instead of focusing on vocational programs‚ we could pick out prisoners with some type of college experience and offer them an opportunity to complete an AA/AS or BA/BS program at a local educational facility. I believe that some prisoners are ok with going to a vocational program and getting a job. But if they are not happy with the job they get‚ or the money they make‚ they might
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