Introduction to the Course KOM5113: Communication Research Methods First Semester (September)‚ 2013/2014 By: Assoc. Prof. Dr. Siti Zobidah Omar SZO/KOM5113 1 Lecturer Name: Assoc. Prof. Dr Siti Zobidah Omar Tel: H/P: Fax: E-mail: 03 – 8946 8797 /1858 (Off.) 012-2377529 03 - 8948 5950 zobidah@putra.upm.edu.my Room: Department of Communication‚ Faculty of Modern Languages and Communication‚ Universiti Putra Malaysia SZO/KOM5113 2 Course requirement Required
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............... Equipment…………………………………………………………................................... Financial Analysis Asset Valuation .............................................................................. Market Valuation Method…………………………………………………………………………. Historical Earnings Build-up Method……………………………………………………….. Equipment List………………………………………………………………………………………….. 3 5 8 8 8 10 10 10 11 12 12 13 13 13 13 14 19 22 29 CONFIIDENTIIAL CONF DENT AL 2 of 29 Valuations Unlimited inc. February
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1–3 Methods of Research Research‚ systematic inquiry aimed at the discovery of new knowledge‚ is a central ingredient of the scientific method in psychology. It provides the key to understanding the degree to which hypotheses (and the theories behind them) are accurate. Just as we can apply different theories and hypotheses to explain the same phenomena‚ we can use a number of alternative methods to conduct research. In this exercise‚ you will learn more about several methods of research that
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VI. SAMPLE OF RESEARCH METHODOLOGY DESCRIPTIONS My research methodology requires gathering relevant data from the specified documents and compiling databases in order to analyze the material and arrive at a more complete understanding and historical reconstruction of the lives of selected female scholars. I hope to shed light on the following questions through my research: 1) How did female scholars obtain their education? a) How important were factors such as kinship networks and socio-economic
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Lecture 1 Research Basics • Definition o Process of applying creative thinking in a logical way o Acquisition & creation of knowledge informed by theory & practice • Misconceptions o Not simply gathering existing information o Not merely gathering new data o Not necessarily the production of something original o Not always involving a problem • Knowledge-driven o Explores o Speculates o Describes o Explains o Predicts o Evaluates • Purposes o Role expectation o Current information
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should a manager know about research when the job entails managing people‚ products‚ events‚ environments and the like? 2. For what specific purpose is Basic Research important? 3. When is applied research‚ as distinct from basic research‚ useful? 4. Why is it important to be adept in handling the manager-researcher relationship? 5. Explain giving reasons which is more important – applied or basic research. 6. Give two specific instances where an external research team would be useful and two
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Research Methods Assignment (Chapter 1 and Chapter 2) Chapter 1 1) Why should a manager know about research when the job entails managing people‚ products‚ events‚ environments‚ and the like? 1. Identify and effectively solve minor problems in the work setting 2. Know how to discriminate good from bad research 3. Appreciate and be constantly aware of the multiple influences and multiple effects of factors impinging on situation 4. Take calculated risks in decision making knowing
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a customer-oriented CRM process based on its existing business strengths? Grey should use the un-integrated service channel. They can collect data from each different channel in CRM to analyse the difference of data. Also‚ they can purchase some missing data from the third provider if they need. Finally‚ they will get a complete set of data of the customer. Q6 . Build a customer process blueprint that Grey WW-HK/ China can employ to maximize the utility of its existing customer base
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mixed-methods designs. What are the limitations of these designs? Researchers have controversies and arguments about the validity of various research designs and approaches. Qualitative studies may have strong internal validity‚ but questionable external validity (Burns‚ Grove‚ & Gray‚ 2011). A single approach to measuring a concept may be inadequate to justify a claim that it is a valid measure of a theoretical concept. Qualitative data use open ended questions‚ Quantitative data use instrument based
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Project Title: A Critical Evaluate the effectiveness of Multicultural Diverse of Work Force in retail industry; a case study on Tesco‚ Plc Objectives. Objectives can be used to analyse and evaluate the literature research‚ on the usefulness and the effectiveness of HRM practices which manage the diverse work force in retail industry. Its main objectives can be given as follows. • To analyse the current HRM approaches used by the organisation for managing the diverse work
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