[pic] CONTENT 1. To start with 2. Database Marketing a. Consumer Data b. Business Data 3. Difference between direct marketing and database marketing 4. Why database marketing is increasing so rapidly? a. Greater use of market segmentation b. Emphasis on service and customer relationship management c. Changes in media d. Changes in distribution structure and power e. Lifestyle and demographic trends
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NORMALIZATION OF DATABASE NORMALIZATION- is the process for evaluating and correcting table structures to minimize data redundancies‚ thereby‚ reducing the livelihood of data anomalies. The normalization process involves assigning attributes to tables based on the concept of determination. Normalization works through a series of stages called normal forms. 3 Stages of Normalization 1. 1NF or FIRST NORMALIZATION FORM 2. 2NF or SECOND NORMALIZATION FORM 3. 3NF or THIRED NORMALIZATION
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Unit 1: Unit code: QCF Level 3: Credit value: Fundamentals of Science R/502/5536 BTEC National 10 Guided learning hours: 60 Aim and purpose The aim of this unit is to enable learners to develop the practical techniques necessary to pursue a career as a laboratory technician. Learners will investigate the quantities necessary in chemical reactions‚ the structure and functions of cells‚ the calorific value of different fuels and develop skills in communicating scientific information. Unit
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Distributed Database Management Systems Rajat sharan errajatsharan@gmail.com Abstract: The dream of computing power as readily available as the electricity in a wall socket is coming closer to reality with the arrival of grid and cloud computing. At the same time‚ databases grow to sizes beyond what can be efficiently managed by single server systems. There is a need for efficient distributed database management systems (DBMSs). Current distributed DBMSs are not built to scale to more
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printers. For this reasoning‚ the LAN in each of the facilities will use a star topology for its setup. CphoeniX Inc.’s star topology LAN will consist of Cat 5 e and 100Base-T cables. These cables will provide the necessary support for the network design allowing for speed and integrity. As well‚ this network layout will also allow for network expansion and management; and help support the future goals of the company. As for the WAN that is to be used to connect the facilities to one another‚ there
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Databases Team B ACC/340 June 13‚ 2011 Richard Calabria Databases In today’s business society‚ technologies such as databases are a vital part of just about every major retail business including the Riordan’s organization. Many people overlook the importance of the role of databases in business because they are integrated so well. Databases definitely affect the output part of the accounting cycle because it includes company’s financial data and other external reports that
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An enormous amount of research for specific cures is based on the data that is collected from health care organizations. There are also government organizations that will pave the road for programmers to be able to develop the framework of the database. The data that is collected from an electronic medical record system is imperative in supporting new knowledge of the manner in which a person’s health can be prolonged‚ or even saved. This memo is to provide you and your company an overview on
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1. (Chapter 06): Describe a relational DBMS (RDBMS)‚ its underlying data model‚ data storage structures‚ and manner of establishing data relationships: a. A relational DBMS (or RDMBS) is a data management system that implements a relational data model‚ one where data are stored in a collection of tables and the data relationships are represented by common valves‚ not links. Pg.247 b. Data are stored in a collection of tables and the data relationships are represented by common
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Examination of the types of database systems that are available and how health care facilities utilize these different types of databases is the topic of this report. Giving more detail on the different types of architecture of databases and data structure will follow. Defining Health Care Database Systems A computerized clinical database consists of clinical data for storing‚ retrieving‚ analyzing‚ and reporting of information (McCartney‚ 2012). The data in these databases help in managing care plans
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elements of a computer based information system is the database. A database is a collection of records or information that is stored in a computer in a structured manner so that information can be stored‚ managed‚ and retrieved. Databases are very useful for manipulating large amounts of data and producing reports and documents. This paper takes a look at the Oracle database system and its usage within my organization. The main objective of a database is to help an organization accomplish its goals
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