The current issue and full text archive of this journal is available at www.emeraldinsight.com/0309-0566.htm The effect of corporate branding dimensions on consumers’ product evaluation A cross-cultural analysis Nizar Souiden ´ Faculty of Business Administration‚ Laval University‚ Quebec‚ Canada Corporate branding dimensions 825 Received October 2004 Revised September 2005 Accepted January 2006 Norizan M. Kassim Department of Management and Marketing‚ College of Business and Economics
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leading to Growth Strategy for Virgin Introduction This report closely examines the Virgin Group’s corporate strategy / rationale and identifies the relationships namely of strategic nature within the Virgin Empire. Virgin’s value adding qualities shall be discussed and the main issues faced by Virgin shall be identified and categorically solutions recommended respectively. Corporate Rationale The Virgin Group comprises of an assorted mix of businesses. It has its “finger in every pie”‚
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INTRODUCTION Corporate governance is the framework of rules and practices by which a board of directors ensures accountability‚ fairness‚ and transparency in a company ’s relationship with its all stakeholders (financiers‚ customers‚ management‚ employees‚ government‚ and the community). The corporate governance framework consists of (1) explicit and implicit contracts between the company and the stakeholders for distribution of responsibilities‚ rights‚ and rewards‚ (2) procedures for reconciling
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journalofmoneyinvestmentandbanking.com The Availability of the Dimensions of Corporate Governance and its Impact in Promoting the Organizational Learning in Commercial Banks Operating in Jordan Eyad Taha Al-Rawashdeh Tafila Technical University College of Administrative & Financial Sciences Mailbox Post. Office: 179 Tafila‚ 66110‚ Jordan Abstract The study aimed at recognizing the availability of the dimensions of corporate governance and its impact in promoting the organizational learning in commercial
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Corporate welfare is a government’s special treatment to companies or even tax breaks and or grants given to a company on behalf of the government. Corporate welfare is usually at the expense of the citizens of America‚ even though it could also be at the expense of some corporations as some of these corporations receive more ‘special treatment’ than others. Our country has always had corporate welfare. It seems unfair to so many that tax breaks are given to corporations who cannot seem to take
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MGMT611: Strategy Natalya Vinokurova Corporate Strategy Session 15 1 Corporate Scope Corporate center Division A in industry a Division B in industry b Division C in industry c Division D in industry d – The average U.S. Fortune 500 company operates in four different industries – Diversification is even more prominent in other parts of the world • Grupos‚ chaebol‚ business houses‚ keiretsu‚ and so on – Poor corporate strategy is common “Excite‚ one of the leading Internet services
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Corporate Social Responsibility and Marketing: An Integrative Framework Isabelle Maignan Vrije Universiteit Amsterdam‚ the Netherlands O. C. Ferrell Colorado State University This article introduces a conceptualization of corporate social responsibility (CSR) that emphasizes the role and potential contribution of the marketing discipline. The proposed framework first depicts CSR initiatives as the actions undertaken to display conformity to both organizational and stakeholder norms. Then
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Chapter 6 Corporate-Level Strategy Colorado State University Copyright © 2004 South-Western All rights reserved. R. Dennis Middlemist PowerPoint slides by: Knowledge Objectives • Studying this chapter should provide you with the strategic management knowledge needed to: Define corporate-level strategy and discuss its importance to the diversified firm. Describe the advantages and disadvantages of single- and dominant- business strategies. Explain three primary reasons why firms move
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paying people to conduct corporate espionage‚ that is‚ to spy on competitors’ research and development operations. Is such espionage ever morally justifiable? The temptation to spy on competitors’ is completely justifiable‚ but the fact that its called espionage‚ a word that connotes amorality any way you read it‚ shows that acts of corporate espionage are not justifiable or moral. It’s also illegal. There’s a fine line between competitive intelligence and corporate espionage. Competitive intelligence
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In 2006‚ Fiona Apple covers the 1986 single “I Want You” live from “Decades Rock Live!” along with the original artist Elvis Costello. (This song is originally from the album “Blood and Chocolate.”) It is about the speaker who wants his love‚ despite the infidelities she possesses. Apple’s voice gives off a “dark and fierce” (21 Things) tone that influences Flynn to write about the love going “very‚ very wrong” (21 Things) present in Gone Girl‚ which clearly relates to what the song is about. Furthermore
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