Case: _Centra Software Name(s):Alyssa Altman & Ashley Hayes Section: ______ Be sure to hand in the complete template‚ including grading sheets. Fiel d Sa les 2. Les ser ’s S trateg y 1. Ree d ’s Strat egy 5 & 6. Alternatives and analysis (typically 3-5 alternatives) 3. E limi nate 1. Strengths -Leon Navickas who is the founder of Centra had worked as general manager of Advanced Research and Development on the Lotus Notes groupware‚ which shows he has knowledge of the industry. (pg 4)
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Eureka Centra Software Catalogue Ⅰ Ⅱ Ⅲ BACKGROUND ANALYSIS ALTERNATIVE PLANS Ⅳ COMMENTS Ⅴ PLAN IMPLEMENTATION Ⅰ Background Centra is a pioneer in software eLearning in the fast-growth market. However it faces the threat from WebEx‚ who sells exclusively over the phone. Now‚ It is debating how to modify its go-to-market strategy and how to add telesales to improve sales force productivity. Should Centra concentrate on the enterprise customer and exclude small and mid-size
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Visual Decision co-founders‚ Alexandre Cvetkovic and Guy Arsenault‚ spent 15 years researching decision making technology before coming up with Decision Lab 2000 (www.visualdecision.com). Visual Decision has world wide clients. Some of them include NASA-Stennis Space Center(U.S.A)‚ Michelin(Brazil)‚ National University Athens(Greece)‚ and Civil Engineering‚ QUT(Australia). Decision Lab 2000 is designed for multicriteria decisions. This software utilizes two methods for decision making‚ the
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Centra Background of Company: The chain is run by Musgrave‚ the Irish food wholesaler‚ however the stores are all owned by individual franchisees. The chain has three different formats available to franchisees — smaller Quick Stop outlets‚ mid-sized Foodmarkets‚ and larger Supermarkets. The majority of the stores however follow the Quick Stop format (or are simply branded Centra)‚ as Musgrave also offers the SuperValu format‚ which is geared towards larger supermarkets. There are currently around
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Carrolls‚ Centra Convenience Store‚ Knocktopher‚ Co. Kilkenny. The reason I’ve chosen this organisation is the fact that I have been working in Centra for the last five years. My first impression of centra is that it provides the customer with all their needs and is good value for money. It is one of Irelands leading convenience retail group‚ with bright‚ accessible stores in over 450 locations throughout the country. The aim of my project is to explore and analyse the internal workings of Centra convenience
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choice; Informed Choice involves the exchange and understanding of relevant information so that a knowledgeable‚ reasoned and un-pressured decision can be made by the health care Consumer‚ or the Consumer’s delegated representative‚ who has the competence and legal capacity to make such choices: Informed Choice means that families can make knowledgeable decisions‚ which reflect their own culture‚ values and views. It is based on access to comprehensive‚ unbiased and evidence-based information‚ about
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| CASE STUDY – DECISIONS‚ DECISIONS | MODULE 5 | | | Austin Lynch | | | 1. Use the decision-making model (page 196) presented in the chapter to map the decisions being made in these situations. Identify how‚ where‚ and why different decisions might be made. The following explanation is structured based on the decision making model: Define the problem (A)‚ Analyze Alternatives (B)‚ Make a Choice (C)‚ Take Action (D)‚ Evaluate Result (E). For each of the steps in the decision-making
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Executive officers‚ Bill Hayes‚ president of the company and Hal Atkins‚ the Chief Financial Officer are concerned about the cost of the system in relation to the immediate tangible results‚ or lack there of‚ given in the proposal. They are basing their decision on their position to approve projects that are not able to
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PRECISE SOFTWARE CASE ANALYSIS Problem: When and how to introduce an end-to-end new product to the market? Issues: 1. Should we (Precise) introduce a new product in Open World conference 2000? What could be the impact if we delay to offer an end-to-end solution in the performance management space? 2. What is the best selling strategy for the new product? 3. What is the best pricing strategy for the new product? 4. Should we maintain a single sale force or separate
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Software Engineering Notes Table of Contents INTRODUCTION 5 Definitions 5 Characteristics of a software Product 5 Components of software 6 Types of Software Product 6 History 6 Software Crisis:- 1965-1985 6 Software myths 7 The 4Ps of Software engineering 7 Software Development Life Cycle(SDLC) 8 Waterfall Model 8 Waterfall Strengths 9 Waterfall Deficiencies 9 When to use the Waterfall Model 10 Spiral SDLC Model 10 Spiral Model
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