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    CHAPTER VI Tourism Distribution Channel Objectives: 1. Define the meaning of tourism distribution channel 2. Discuss the types of travel intermediaries 3. Describe the functions of specialty intermediaries 4. Be acquainted with the distribution channels 5. Understand the relation of distribution to marketing 6. Be aware of the distribution strategies Pre-Test INSTRUCTION: Write TRUE if the statement is correct and FALSE if the statement is incorrect on the space provided before each number. _____1

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    Accounting Principles

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    1. Are the amounts at which fixed assets are reported in the balance sheet their approximate market values as of the balance sheet date? Explain. Fixed assets are appeared in a balance sheet at historical cost less depreciation up and coming. Depreciation influences the carrying value of an asset on the balance sheet. The historical expense will rise to the carrying value just if there has been no change recorded in the value of the asset since acquisition. In this manner‚ the accounting report does

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    Principle of Marketing

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    CHAPTER 1- OVERVIEW OF MARKETING 1. Marketing – social and management process where individuals or groups acquire their needs and wants by creating value and exchanging it among themselves. 2. Marketing Process : * Understand the marketplace and customers needs and wants. * Design a customer-driven marketing strategy. * Construct an integrated Marketing program that delivers Superior value. * Product * Promotion * Price * Place * Build profitable relationships

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    CSR Principle

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    targeted towards an audience between the ages 25-45 because of the benefits it offers to businesspeople. This is attractive to this age group because it offers services that people believe will help them in their work while being pleasing to hold. Part 2 Purchasing List all the ingredients used to produce/manufacture the product.

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    Marketing Principles

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    (advertising and direct mails) and public relations. It is the process by which a firm profitably translates costumers needs into revenue. b; Marketing is helping people buy your product or service. It is defined as we help people sell more stuff. (2) Define customer’s needs and wants. Needs: is something that you have to have to get by in this world; a necessity. In your personal life‚ you need food‚ shelter‚ clothing‚ medical care -- the basics. You will probably experience physical suffering

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    Principle of Account

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    microscope).  The simplest optical microscope is the magnifying glass and is good to about ten times (10X) magnification.  The compound microscope has two systems of lenses for greater magnification‚ 1) the ocular‚ or eyepiece lens that one looks into and 2) the objective lens‚ or the lens closest to the object.  Before purchasing or using a microscope‚ it is important to know the functions of each part.    Eyepiece Lens:  the lens at the top that you look through.  They are usually 10X or 15X power. 

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    The title of the Bill indicates that inter alia‚ the Government’s main intention is to promote gender equality across all cultural and religious groups in then UK. This memo discusses the legal feasibility of this Bill. Principle of Minimal Criminalisation This principle states that conduct should be criminalised only when ‘absolutely necessary’ as mentioned by Lord Williams of Mostyn. Recently‚ Parliament has too readily accepted that particular conduct is sufficiently harmful or wrong to warrant

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    Principle of Tourism

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    SWOT analasis Client: Solaire Resort and Casino Project: The US$1 billion launch of the Philippines latest luxury resort and gambling development. EM Solution: Effective Measure was selected as a foundation digital partner to assist the ambitious project in its aims to be one of the country’s leading lures and destinations. Deploying the EM Brand platform has allowed Solaire to make empowered digital campaign decisions‚ investments and gather valuable customer insight and data in the lead up to

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    Managing Principle

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    Introduction Theory Communication is defined as exchange of ideas‚ emotions‚ messages‚ stories and information through different means including writing‚ speech‚ signals‚ objects or actions.(Clegg et all‚ 2008). Levels of communication Littlejohn (1989) differentiates between four levels of communication: Dyadic Communication: Dyadic communication means two party communications. Dyadic communication can be interpersonal or face to face and can be informal and formal form of communication. Interpersonal

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    creativity principles

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    process is not sufficient in itself‚ and some conditions and good practices have to be implemented to ensure the success and adherence to the concept. The next chapter describes some of the methodologies used and the conditions leading to Creativity. 2 – Creativity definition: Since the last century‚ a wide number of studies have been performed in order to understand and explain from a rational point of view what is the definition of the creativity and how it is taking place in organization and

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