Chapter 6 Channels of distribution and logistics LEARNING OBJECTIVES By the end of this chapter you will: n n n n comprehend key elements and decisions in distribution channel design be able to evaluate different configurations of channel structure be familiar with recent trends and developments in channels of distribution appreciate the importance of managing the physical flows of products‚ services and information into‚ through‚ and out of the organization to its customers n grasp the
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THE FUNDAMENTAL OF LOGISTIC MANAGEMENT AND STRATEGY Xi-Er Dang Abstract This paper provides a basic but fundamental understanding of logistic primarily based on the book of “Logistics Management and Strategy” by Harrison and van Hoek. It will guide you through from the basic definition and concepts to the different supply chain strategies that exist‚ as well as providing a perception on the future logistic development. Explanation of principal terms like logistic‚ supply chain management and
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一、True/False Questions 1、Logistics clearly contributes to time and form utility. 2、The purpose of logistics is to maximize customer service. 3、Two of the five primary activities in the value chain are inbound logistics and outbound logistics. 4、The Internet has done little to improve logistical effectiveness and efficiency. 5、Logistics offers many companies an important route for creating marketing superiority. 6、It is better for a logistics manager to be a generalist rather than a specialist
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Marketing Channel and Logistics of HTC Executive summary HTC Corporation deals in the manufacture of mobile wireless technology. The firm faces extensive competition from companies such as Nokia‚ Samsung‚ Apple and RIM among others. To stay afloat in the competitive field of mobile technology‚ HTC has continued to undertake extensive R&D in mobile technology‚ efforts which have been rewarded by the production of many ‘firsts’ including the
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The continued loyalty of Deere employees to their company is a phenomenal achievement for any organization. This phenomenon did not happen by chance; it is due to the continued employee satisfaction that Deere strives to provide to its employees. Deere recognizes that each employee brings specific talents to the company‚ whether they are fresh out of college or close to retirement. The corporate values: integrity‚ quality‚ commitment‚ and innovation‚ have always been a cornerstone to Deere’s success
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Improving Logistics at McDonald’s Logistics is the integration of the activities that procure materials‚ transform them into intermediate goods and final products through manufacturing and assembly‚ and deliver them to customers. Comprising all movement of materials from incoming shipments‚ inventory‚ production and the final delivery to consumers‚ logistics managers are responsible for the right goods being where they need to be at the right time. For a firm as large as McDonald’s logistics is an
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Logistics management covers every stage of the physical distribution process‚ from raw materials and component parts being ordered and delivered to the factory‚ materials handling and storage‚ stock control‚ sales forecasting from which the forecasts of individual components parts‚ transport and storage requirements are derived. Other functions include order processing‚ the purchasing and replenishment of stock‚ packing‚ delivery‚ achievement of set service levels‚ warehouse location‚ fleet
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INTRODUCTION TO LOGISTIC AND SUPPLY CHAIN MANGAGEMENT OMGT 2221 MR LOW CHEE SENG GROUP 8 PAK WEI JIAN (S3418191) GOH CHUAN KIET (S3451654) CHIA KANG CHENG (S3446526) DING YOU MEE (S3446534) TEO MING JIE NATALIE (S3451671) LEE KAY HOE (S3418042) Introduction The purpose of this report is to highlight the Supply Chain issues that the two companies’ faced based on the research we did in Assignment 1 by using SWOT analysis. We will be explaining the
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– chain and logistics industry includes companies that move raw materials‚ finished goods‚ packages‚ and documents across the globe. It is one of the main phases in value chain concept in international business. The massive increase in the international trade has increased has increased the complexity of company supply chains. MNEs and other internationalizing firms require speed and efficiency in moving goods via supply chains around the world. To fulfil this need‚ competent logistic service providers
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Logistics is the management of goods from point of origin to destination. There are many things to take note of in the current logistics world. Consumers have become more and more demanding due to advanced technology. Advanced technology has brought much convenience to consumers which cause them to demand for fast delivery‚ customization of product and so on. Consumers have different needs and wants and logistic people need to find ways to satisfy those needs and wants. Logistics is essential to
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