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    Introduction: Conformity occurs when individuals respond to peer- pressure by changing their behaviour to adapt to what the group of people they’re with do. Solomon Asch conducted a study on conformity in 1951 which addressed the contemplation of conformity and non-conformity as a result of peer pressure; his studies are also relevant to pro-social and anti-social behaviour. Solomon Asch’s experiment was conducted by having five participants and they would sit along side each other at a long

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    of conformity called perceptual conformism. Perceptual conformism

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    behaviour in order to fit in with a group or social norm? Conformity. Through research‚ theories and studies‚ conformity is analysed further in order for us to understand how and why conformity occurs. There are two types of conformity; Normative (yielding to group pressure because a person wants to fit in) and Informational (one lacks confidence or knowledge and‚ therefore‚ looks to the group for guidance). These two types of conformity will be seen through the following research. The research of

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    investigation was set in order to study the rates of conformity when a group norm was presented to the subject and‚ more specifically to distinguish if the participant’s opinions would change when they were exposed to a majorities’ judgement. The experiment took place as a field experiment in which participants (20 college students) were selected from their own environment. The end results obtained from the experiment showed that conformity existed as the mean for those who were presented with

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    Discuss research findings into conformity ( 12 marks) Conformity is a form of social influence where a person adopts the behaviors‚ attitudes and values of other members of a reference group. Conformity is a normal process in which everybody adopts to fit in and be liked and many psychologists have completed research into these fields. Deutsh and Gerard claimed that there were two types of conformity. Normative influence is motivated by a desire to fit in with a group and be liked‚ and informational

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    EXPLAIN HOW PRINCIPLES THAT DEFINE THE SOCIO-CULTURAL LEVEL OF ANALYSIS MAY BE DEMONSTRATED IN RESEARCH Socio-cultural level of analysis deals with exploring the power of culture and the social adaptations in relation to social behavior. We organisms through human evolution have acquired these influential aspects. This section of analysis in psychology is one of the three: biological‚ cognitive and socio-cultural. There are four principles that define the socio-cultural level of analysis. The

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    Lines are presented on a screen and participants simply have to say which line (out of 3 possibilities‚ is the same length as the target line). The stooges get the right answer on the first two trials but then start to make deliberate mistakes. Conformity is measured by counting the number of times the real participant conforms when stooges give the wrong answer. Mind Changers: Solomon Asch Possible questions: ‘Describe the procedure.’ Easy peasie‚ describe the experiment as above. You could

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    rates of Conformity Conformity is the process of yielding to the majority influence and it has been researched for the past years by many great psychologists. However‚ evidently how much an individual conforms. Firstly dating back to the experiment of Solomon Asch-1951 whereby he manipulated Sherif’s experiment by making sure the participants’ conformity can be measured without the confounding element of ambiguity. Asch’s experiment initial experiment at the time was to measure the conformity under

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    Is conformity to group norms a good or bad thing? Conformity is a type of social influence involving a change in belief or behavior in order to fit in with a group. Conformity is inherent in our everyday lives and can occur when we are with others or when we are alone. For example‚ many of us follow social standards for eating when we are with a group and when we are alone. Conformity occurs when individuals yield to group pressures or expectations‚ also called norms. The text defines norms

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    An example of this is: Solomon Asch’s study on conformity. Asch showed a group of people a line on a card (the target line) and then asked them aloud to identify which line (A‚ B‚ or C) matched the original. The answer was always obvious and the true participant always answered last or second last after the confederates had given their answer. The confederates were instructed to give the wrong answer 12 out of 18 trials (known as the critical trials). This meant that the participant had to choose

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