CSR COMMUNICATION IN THE PHARMACEUTICAL INDUSTRY AN ANALYSIS OF THE WEBSITES OF THREE PHARMACEUTICAL WHOLESALERS MASTER THESIS Author: José Javier Levrino (JL82847) Supervisor: Anne Ellerup Nielsen MA in Corporate Communication Århus‚ Denmark. August 2010 CSR COMMUNICATION IN THE PHARMACEUTICAL INDUSTRY José Javier Levrino Table of contents Abstract 1. Introduction 1.1 Motivation 1.2 Problem statement 1.3 Delimitation 1.4 Methodology 1.4.1 1.4.2 1.4.3 1.4.4 Scientific paradigm: hermeneutics
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Anthony Appiah‚ Marshall Poe‚ and Thomas L. Friedman further elaborate on a few important aspects of globalization. Technology‚ a major part of globalization‚ has allowed humans to create the Internet‚ bringing along many benefits and drawbacks to our society on a social and global level. Humans have always interacted with each other for thousands of years. An example of such interaction is
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References: 1. Altman‚ J.A.‚ Petkus‚ E. (1994). ‘Toward a stakeholder-based policy process: an application of the social marketing perspective to environmental policy development’‚ Policy Sciences‚ 27‚ 37-51; 2. AstraZeneca (2006) 3. AstraZeneca (2006). ‘Community Support 2005’‚ available at: http://www.astrazeneca.com/article/511593.aspx (Accessed 21st November); 4. Bramstedt‚ K 5. Center
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Overview of ITC ITC was incorporated on 24th August 1910 under the name Imperial Tobacco Company of India Limited. Progressively‚ as the Company ’s ownership Indianised‚ the name of the Company was changed to I.T.C. Limited in 1974. As ITC has a wide range of businesses such as Cigarettes & Tobacco‚ Hotels‚ Information Technology‚ Packaging‚ Paperboards & Specialty Papers‚ Agri-business‚ Foods‚ Lifestyle Retailing‚ Education & Stationery and Personal Care - the full stops in the Company
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Brett Bolek Mrs. VB-T Current Events October 21‚ 2013 PARENTHETICAL DOCUMENTATION Free or Equal? Milton Friedman‚ one of the brightest minds of economics strongly advocated economic freedom over economic equality. In economically free societies‚ citizens all start their lives with equal opportunity when in economically equal societies‚ citizens all have equal success. Countries are better off with economic freedom rather than economic equality. Milton Friedman’s theory of economics was
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whereby companies integrate Social and Environmental concerns in their business opearations and in their interaction with their stakeholders on a voluntary basis” ( European Commission 2001:8). European Foundation for Quality Management defines CSR as follows‚ “CSR refers to a whole range of fundamentals that organisations are expected to acknowledge and to reflect in their actions. It includes – among other things- respecting human rights‚ fair treatment of the workforce‚ customers and suppliers
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First of all strategic CSR has to be differentiated from ethical and altruistic. Ethical CSR can be defined with the help of Caroll ’s pyramid of corporate social responsibility (Crane&Matten‚ 2003). It covers the fulfillment of the three basis parts: economic‚ legal and ethical responsibilities. This means that a company handles ethical CSR in a correct manner if it operates in accordance with the requirements of the stockholders‚ the government and society. Altruistic CSR handles the top of the
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Comments Share on LinkedIn Share on Facebook Share on Google Pluse Share on Twitter With an increase in consumer pressure for companies to be more socially responsible‚ making a positive contribution to society is becoming increasingly important. From the perspective of many corporations and business owners‚ however‚ social responsibility is often considered the “right thing to do” but not necessarily something that is required nor do many business owners believe social responsibility is able to increase the
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ACC704 BUSINESS ETHICS & GOVERNANCE MAJOR ASSIGNMENT T1 2015 Topic: CSR Disclosure in Public Listed Companies Annual Report - Fiji Name: Sanjini Devi Singh ID: S2009003935 Declaration I hereby declare that this project was entirely my own work and that any additional sources of information have been duly cited. I hereby declare that any internet sources from which I have quoted or drawn reference have been referenced in the contents list. Name: Sanjini Devi Singh Signature: ………………
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social responsibility (CSR). In this article‚ the author traces the evolution of the CSR construct beginning in the 1950s‚ which marks the modern era of CSR. Definitions expanded during the 1960s and proliferated during the 1970s. In the 1980s‚ there were fewer new definitions‚ more empirical research‚ and alternative themes began to mature. These alternative themes included corporate social performance (CSP)‚ stakeholder theory‚ and business ethics theory. In the 1990s‚ CSR continues to serve as
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